Remove B2C Remove Data Visualization Remove Events Remove Outbound
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How to describe your business as an equation

Lenny Rachitsky

B2B SaaS equations A B2B SaaS business sells cloud-hosted software on a subscription basis (that’s what makes it software as a service—SaaS) to other businesses (that’s what makes it B2B). Examples include Snowflake, Slack, and Jira. B2B SaaS businesses typically monetize in one of two ways— per seat (e.g.

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Catch up with New at Intercom, our fall product launch event

Intercom, Inc.

Intercom customers report 31% higher engagement, 22% higher activation, and 21% higher retention after implementing Intercom for customer engagement”. What follows is a lightly edited transcript of the event. And finally, all sessions will be recorded and sent to you following the event. Third, a new visual bot builder.

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Spendesk’s Nicolas Marchais on evolving with your market

Intercom, Inc.

Creating a new product category also creates a plethora of challenges – from spotting the right market niche to convincing customers that yours is a service they need. We know that often, innovation in the B2C world tends to translate a few years after into the B2B world. Short on time?

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Starter KPIs for B2B/Enterprise

Mironov Consulting

A music streaming service needs different health indicators than an aircraft manufacturer or online ad marketplace or security software vendor or dating app. It’s important to find KPIs that will provide insight into your business and help uncover underlying issues. But metrics aren’t generic. Rarely pays out. TTV: Time-To-Value.

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Kevin Indig on searching for meaning and the meaning of search

Intercom, Inc.

When taken in the context of his ‘coming of age’ alongside SEO it’s little wonder that his insights on the topic are worth hearing. We hear Kevin’s predictions for the future of SEO and why keywords might not be as important as we think. And I would say I have a very analytical and ambitious mind.

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B2B SaaS Funnel Conversion Benchmarks

Userpilot

Gainsight’s 2022 report shows free trials involving PQLs had 2.8X A similar survey by Softletter reported a 25% SaaS conversion rate for free trials that didn’t require credit cards. Product adoption rate benchmarks: File sharing and collaboration tools have 20.9% more conversion than freemium. adoption rate.