Intercom, Inc.

APRIL 7, 2020

” To find out, we surveyed 400 support managers, directors, and executives across both B2B and B2C and affected industries like media, healthcare, and technology. In our survey, nearly half (47%) of support teams report that inbound volume has increased since the outbreak and by an average of 51% above their normal volume.

Customer Experience 217

Customer Experience Reporting Tools Research Software Data Visualization 217

Userpilot

APRIL 29, 2021

A product without customer onboarding software is a lot like attending a dinner party where you don’t know anyone and haven’t been welcomed in. That’s why KBCM reports that nearly 20% of SaaS companies have an average contract length of less than one year. What is SaaS customer onboarding software? Table of Contents. Userpilot.

Analytic Tools 52

Analytic Tools Feedback Software Reporting Tools Data Visualization 52

UX Planet

FEBRUARY 1, 2024

For example, in a healthcare SaaS product, one persona might be ‘Doctor,’ who needs quick access to patient records, while another could be ‘Administrator,’ who requires efficient data processing tools. This forms the basis of your personas, ensuring they are rooted in real user data.

User Testing 52

User Testing Research Software Feedback Software Analytic Tools 52

Usersnap

MARCH 16, 2023

In this article we’ll be covering: What is a B2B2C business model Who is POM and what they do The challenges POM was facing The value of customer feedback & the appropriate tools to solve issues What Is a B2B2C Business Model? B2B companies that need help marketing their products or services can partner with B2C online shops.

Feedback Software 52

Feedback Software User Testing Customer Feedback Customer Experience 52

Revulytics

SEPTEMBER 18, 2019

Revulytics sponsors a series of Product Management Today webinars featuring innovative ideas from top software product management thought leaders. In these blog posts, we ask the presenters to share their insights - we encourage you to watch the full on-demand webinars for even more details.

Data Visualization 75

Data Visualization User Testing Information Product Research 75

Userpilot

JULY 16, 2021

This can give you valuable insights into product growth and user engagement. Metrics for SaaS products provide insight into your customers, customer behavior, and customer habits relevant to your product. tech support or after-sales services). Customer satisfaction surveys generate insights that guide your strategic decisions.

Onboarding KPIs 98

Onboarding KPIs Feedback Software Customer Feedback Data Visualization 98

Gainsight

APRIL 10, 2023

According to a 2023 Trends and Outlook in Customer Success report from Bain & Company, retaining customers is at least five times more cost-effective than acquiring new ones. B2B customers are expecting round-the-clock help (similar to B2C customers). There’s no doubt that customer success (CS) has become existential to SaaS.

Data Visualization 59

Data Visualization Analytic Tools Customer Experience Research Software 59

ProductPlan

MARCH 19, 2020

AI Product Management: Why Software Product Managers Need to Understand AI and Machine Learning. The company reports that AI shortened its development time from months to just weeks. Machine Learning (and data) is the common thread among all these. Often software PMs have a background in UX or marketing. Image Source.

Artificial Inteligence 82

Artificial Inteligence Reporting Tools Software Review Data Visualization 82

Userpilot

SEPTEMBER 14, 2023

You can automate dunning emails with tools like Recurly, Chargezoom, Pelcro, BluLogix, and Chargebee. A dunning email is a transactional email with account information and an attached invoice used to remind customers about any due payment. What is a dunning email? Automated collections.

Analytic Tools 96

Analytic Tools Data Visualization Customer Experience User Testing 96

Userpilot

FEBRUARY 18, 2021

I’ve recently noticed several big B2C and B2B brands have jumped on the personalization bandwagon. Or following up diligently to see if their problem has been solved. A lot of SaaS companies focus on superficial demographic data while creating their ‘user persona avatars’ – think ‘Marketing Mary’ or ‘Manager Tom’.

Analytic Tools 98

Analytic Tools Software Review Data Visualization Customer Experience 98

Userpilot

APRIL 20, 2022

Turn insights into action! Databox reports that SaaS companies that cater to small businesses have an average monthly conversion rate of 6-10%. Here’s what we found from our study of various trials and industries: The B2B sector benchmark is between 14-and 25% due to the complexity of the SaaS products involved. It’s simple.

Analytic Tools 98

Analytic Tools Feedback Software Data Visualization User Testing 98

The Product Coalition

MARCH 23, 2022

While this article focuses on startups in B2B markets, we can extend it to B2C and B2B2C, while some considerations might be different. Microsoft, for example, depends on manufacturers (Dell/HP) and retailers (Best buy) to sell its software. Owning versus leasing of network equipment was another decision point required.

Startups 130

Startups Fractional CTO Technical Review Software Review 130

Nulab

SEPTEMBER 22, 2021

Without this knowledge, you could end up sinking hundreds, thousands — or even millions of dollars into a product or service that no one actually wants (looking at you, Google Glass ). Analyst reports. You may also want to buy industry reports or consider hiring an external research company. Who is your audience?

Positioning 69

Positioning User Testing Reporting Tools Data Visualization 69

The Product Coalition

AUGUST 3, 2022

eCommerce is buying and selling goods and services or transmitting funds or data over an electronic network, primarily the internet. These business transactions occur either as business-to-business (B2B), business-to-consumer (B2C), consumer-to-consumer (C2C) or consumer-to-business (C2B). What is eCommerce? What is mCommerce ?

User Testing 125

User Testing Research Software Software Review B2C 125

Userpilot

JULY 26, 2021

One of the best product growth tools is Userpilot because it lets you implement contextual onboarding with its granular user segmentation features and no-code UI element styling engine. Another great product growth tool is Appcues with its wide range of onboarding elements but has become pricey and bloated as a product over the years.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs User Testing 98

Intercom, Inc.

DECEMBER 21, 2021

More than integrations and features and quarterly reports, back in August, Intercom turned 10. With that in mind, before we welcome the new year and all the good things to come, we’ve gathered our favorite insights and nuggets of wisdom from 2021 in a special wrap-up episode. Amanda Renteria , CEO for Code for America.

Reporting Tools 118

Reporting Tools Feedback Software Research Software Technical Review 118

Product Talk

SEPTEMBER 1, 2021

Our ultimate goal at Human API is to have a B2C play where we create a marketplace for the consumer to do even more with their health data,” says Lisa. And while COVID is their current focus, Lisa says, “There are a lot of exciting use cases for what can be done with health data.” Meet Lisa’s product trio at Human API.

Product Research 221

Product Research User Testing Technical Review Data Visualization 221

Product Talk

FEBRUARY 2, 2022

This is only natural: Through years of bad habits, many of us have shown engineers that we only value them for the code they can write. Engineers will hear different insights during your customer interviews. Engineers are often reluctant to participate in discovery. We’ve often shut down their ideas before they can fully explain them.

Product Research 232

Product Research User Testing Engineering Testing 232

Gainsight

MAY 14, 2020

These game-changing speakers shed light on how they are using Gainsight to structure their Customer Success organizations, use data to drive processes, solve customer problems, and deliver results for their customers. First is planning your ride, so in the case of Gainsight, it is determining your data structure early.

Data Visualization 52

Data Visualization Feedback Software Customer Feedback User Testing 52

The Product Coalition

AUGUST 21, 2019

The biggest differences between consumer buyers (B2C) and business buyers (B2B) is that the volume that is purchased and their preferences with pricing and being invoiced on payment terms over credit cards. As you gathered your new team members, you explained the WHY : Why should a company focus on B2B customers just as much as B2C?

B2B 60

B2B B2C Reporting Tools Customer Experience 60

Userpilot

FEBRUARY 7, 2024

B2C companies tend to have higher trial conversion rates but lower customer lifetime values. Enable self-service support through a resource center. Data from First Page Sage found that opt-out trials had a conversion rate of 48.8% (compared to only 18.2% The average conversion rate for SaaS companies varies between 18.6%

Customer Experience 52

Customer Experience User Testing Onboarding KPIs B2C 52

Gainsight

APRIL 17, 2019

You can read all about the lack of correlation in this fascinating data analysis from Institutional Investor—I recommend it. The move to the cloud and to software-as-a-service (SaaS) models changed a lot of things about business. And leaders reimagined service and support in the era of customer success.

Analytic Tools 79

Analytic Tools Feedback Software Data Visualization Customer Experience 79

Userpilot

AUGUST 30, 2021

Which product analytics tools should you be using? How many analytics tools do you need? And what type of analytics really matters for a product marketing manager? By the end, you'll know the only type of analytics tools you really need as a PMM. What is product analytics?

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Reporting Tools 98

Userpilot

JULY 30, 2021

A product manager’s responsibilities include evaluating ideas, setting product strategy, building and sharing product roadmaps, prioritizing features and documenting requirements, defining product releases, and analyzing and reporting on progress. Type of product (B2B, B2C). Analyzing and reporting on progress. Evaluating ideas.

Feedback Software 98

Feedback Software Research Software Reporting Tools Product Research 98

Userpilot

MARCH 21, 2024

Creating customer profiles helps you better understand your target audience, enabling you to attract more product-qualified leads , provide personalized customer service , and drive retention. User sentiment data regarding the positive and negative emotions the user experiences while interacting with your brand.

Data Visualization 104

Data Visualization User Testing Customer Experience Customer Feedback 104

Gainsight

FEBRUARY 9, 2023

B2B and B2C. Have your team connect with the partner for insight on whether priorities have changed for the customer. Time for an executive business review (EBR)? Automating visibility into relevant data and dashboards can also help your partners raise flags based on their perspective on that customer’s business.

Customer Experience 52

Customer Experience Research Software User Testing Customer Feedback 52

Indicative

MARCH 12, 2021

Due in large part to that misalignment, most companies waste between 50-80% of new signups. It requires using data to form a hypothesis about how you can boost product adoption, implementing those changes, then testing to validate their effect. Growing adoption rates for your product requires you to follow a clear, effective framework.

Analytic Tools 101

Analytic Tools Onboarding KPIs Product Research Customer Experience 101

Business of Software Conference

DECEMBER 14, 2023

As Gail Goodman said in her 2012 BoS talk, ‘ The Long, Slow SaaS Ramp of Death ’, these are all just mirages along the pathway to software company profitability. Rule Worth Breaking #5: You shouldn’t make big decisions without substantial data to back them up. He connects this story to building a software company.

Software Review 64

Software Review Weak Development Team User Testing Customer Experience 64

Usersnap

FEBRUARY 14, 2023

In this article, we’ll share tips and advice all about SaaS go-to-market strategies , with questions to ask, things to consider, and data to research so you can start your commercial enterprise on the right footing. Every business offers different services; thus, every GMT strategy will differ. Let’s dive in!

Research Software 52

Research Software Feedback Software User Testing Product launches 52

Mironov Consulting

JUNE 27, 2020

B2B is lumpier than B2C.). Each promise eventually creates its own bit of chaos: escalations, account reviews, executive interventions, demands for quick fixes to hard problems. Building software is always uncertain, even if we’re close. A video of someone pretending to upload data? This gets bad fast, very predictably.

User Testing 137

User Testing Customer Experience Weak Development Team Enterprise 137

Mironov Consulting

AUGUST 8, 2017

Especially in B2C or B2B2C markets where our tech is part of a long value chain: perhaps our software helps some employee collect data to tune a service that improves delivery of some consumer product… Creating real-world value is a multi-step process involving many players. See personas 4 and 7.” Wasted energy.

User Testing 101

User Testing Customer Experience Analytic Tools Research Software 101

The Product Coalition

JUNE 4, 2016

Spectacular & Dangerous Road on Earth- Tianmen Mountain Road, Zhangjiajie, China ( [link] ) When we talk about product management in tech, usually we don’t explicitly distinguish between B2C and B2B. For type of product, B2C and B2B is just the first layer. Inside B2C / B2B, it can still be very different.

B2B 60

B2B User Testing Technical Review Customer Feedback 60

Userpilot

APRIL 7, 2021

Well, let’s say you have a newsletter building tool with 3 million users and your competitor has 800,000. User engagement metrics are the data points to measure your users’ interactions with your product. User engagement metrics are the data that you can measure based on these interactions. Seems pretty great right?

Onboarding KPIs 77

Onboarding KPIs User Testing Customer Experience Customer Feedback 77

PMLesson's Ace the PM Interview

MAY 19, 2020

Since Product Marketing Managers are at the intersection between users, the product team, and sales, they need a mix of interpersonal, communication, creative, analytical, and technical skills to be successful. Analytical Analytical skills help Product Marketing Managers set themselves apart from other marketing functions.

Product Marketing 52

Product Marketing User Testing Marketing Technical Review 52

The Product Guy

APRIL 4, 2017

Jordan has enterprise Software-as-a-Service experience within the facilities management, legal and pharmaceutical verticals, having most recently worked at ServiceChannel, Epiq Systems and Medidata Solutions. Paul Hurwitz Director of Active Analytics, ActiveHealth Management.

Analytic Tools 107

Analytic Tools Research Software CTO Coach Development 107

The Product Guy

MAY 15, 2017

Jordan has enterprise Software-as-a-Service experience within the facilities management, legal and pharmaceutical verticals, having most recently worked at ServiceChannel, Epiq Systems and Medidata Solutions. Paul Hurwitz Director of Active Analytics, ActiveHealth Management.

Analytic Tools 90

Analytic Tools Research Software Product Strategy CTO Coach 90

Userpilot

NOVEMBER 25, 2021

One of the most powerful tools at your disposal in SaaS is in-app feedback surveys. If you can collect, interpret, and act on data that your users are sharing about their successes, problems, and how they feel about your product in general, you have a recipe for exponential customer growth and long-term user retention.

Feedback Software 98

Feedback Software Analytic Tools Data Visualization User Testing 98