B2C Development Product Marketing User Friction 
Userpilot
APRIL 7, 2023
What are the different types of B2B customer insights for SaaS businesses? When your product is catering to other businesses, it can be difficult for sales reps and other teams to understand the needs and experiences of the clients, especially if the client company sells multiple products. What are B2B customer insights?
The Product Coalition
FEBRUARY 11, 2023
Since my college days, I was always passionate about being an entrepreneur and my college experience led me to participate in what is called the Entrepreneurship Development Cell (EDC). One should be crystal clear about the problem and how his product or service is solving it. Make small bets with minimum viable products (MVP).
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Mixpanel
NOVEMBER 8, 2021
Let me jump right in: With product analytics, customer retention isn’t just something you measure after the fact; it should be something you can learn to predict (and then improve). How could a product manager possibly dig into the data and pull up something that’s genuinely useful for activation and retention?
Userpilot
FEBRUARY 12, 2021
Of the 1000 companies we signed up for to study their onboarding, 73% of B2C companies offered a free or freemium product, and 86% of B2B brands offered a free trial instead of freemium. In the Product-Led Era, your product is often the best driver of customer acquisition. What Is Freemium?
Userpilot
JANUARY 25, 2021
Contrary to conventional wisdom, for B2B SaaS, you don’t need to fill in every little detail about your user like their favorite food or where they went to school to create a user persona – it’s not a dating profile. You can get an accurate picture of your ideal user just by asking three questions: Who are they?
Product Innovation Educators
MARCH 25, 2019
I presented at auto shows and other B2C events and discovered that there was a whole B2B trade show world. It’s usually marketing or an events manager. There’s always a product marketing person or a director of marketing involved. It’s usually marketing or an events manager.
Userpilot
MARCH 21, 2024
How do you even know if you have no clue what your ideal customer looks like? That’s why you need a customer profile template. Read on to find out the different types that make a customer profile, how you can create a customer profile template in 5 steps, and some customer profile examples.
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