B2C Naming Product Marketing Product Strategy 
The Product Coalition
JULY 31, 2022
If you are on the journey toward product-market fit, you know it’s not easy. Every new product has its own fit to find. When I studied coaching, one of the coaches who taught us was a guy named Ronnie. When I studied coaching, one of the coaches who taught us was a guy named Ronnie. So here it is?—?product-market
The Product Coalition
DECEMBER 31, 2023
Photo by Pixabay I recently led a product-market fit workshop at a known company in the Israeli tech industry. It is a well-established company, a leader in its domain, but it still needs to deliver new products to the market so product-market fit is a very relevant topic.
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Product Talk
MAY 13, 2020
Product teams struggle to drive business outcomes because many companies haven’t taken the time to define their strategy. Marty Cagan highlighted this in his recent post “ Product Strategy – Focus.” That new or different human behavior becomes the product outcome that focuses the work of a product team.
The Product Coalition
JANUARY 24, 2021
Photo by Ono Kosuki from Pexels OKRs (Objectives and Key Results) are a useful tool for goal setting and team alignment, and in recent years they have gone from being used primarily in quantitative parts of the organization (namely sales and marketing) to being very popular in product and technology as well.
Product Management Unpacked
AUGUST 8, 2018
It’s a good concern and a great question, one that underscores that the product management function has matured and become more essential, and as he pointed out, the internet has made both B2B and B2C marketing more quantitative and complex. of product managers report to the CMO (the most), while 6.7%
The Product Coalition
OCTOBER 12, 2020
In our world, this would have been considered a great product strategy. As you are reading this, replace Ford’s car with your own product. The target audience in this case was very specific (although very wide, and that’s also an important part of product-market fit). No product serves everyone.
Userpilot
JANUARY 9, 2023
We also look at the process of building a product persona, the data you need to collect, and some user persona examples that you can use for your SaaS. Product personas are fictional characters that represent real users. Product personas help product managers keep alignment between the product and its vision.
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