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User Research: What Is It and How to Do It in SaaS

Userpilot

Looking for the best ways to conduct user research and gather actionable insights? Whether you’re building a product from scratch, updating something on your platform, or just want to listen to users and create better experiences , this article provides the guide you need. Start collecting data.

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Product Engagement: What Is It And How to Increase It In SaaS

Userpilot

TL;DR Product engagement is the level of engagement with which users interact and stay involved with a product. Increasing engagement is crucial to helping users find value in your product. It also helps outline a data-driven roadmap to improve your product. An engaged user base looks different for various products.

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What is Omnichannel Customer Experience & Why You Should Invest In It

Userpilot

Customers nowadays expect omnichannel customer experience when they deal with a business. That is why companies use in-product communication , email newsletters, support calls, live chats, and social media channels to ensure that customers get a seamless experience. What is omnichannel customer experience?

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12 KPIs to Measure and Improve Your Fintech App Onboarding

The Product Coalition

If you’re a financial services product manager, you’ll know that crafting an effective fintech app onboarding process is no small feat. There are challenges unique to financial services that become magnified when dealing with mobile devices. Effective onboarding is also necessary to set your users up to use your app successfully.

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FinTech Onboarding: 13 Best Practices for Customer Success

Userpilot

TL;DR FinTech onboarding involves welcoming new users to your FinTech app and helping them get started with it. A stellar FinTech onboarding process builds user trust , improves the customer experience , and reduces customer churn. Collect only necessary data and keep requests to a minimum on each page.

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How to Increase Customer Lifetime Value with Personalized Retention Marketing?

Userpilot

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? How can a personalized experience help drive retention? Let’s begin!

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How to Build Delightful Products That Drive Customer Stickiness

Userpilot

By adding delight to the product, you increase product stickiness and enhance customer satisfaction. This happens because users find interactions with the product rewarding. Delightful products are also full of personality, so users develop human-like relationships with them. First, they satisfy real user needs.