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Navigating the future financial landscape

UX Planet

It will integrate live shopping updates, investment tracking, credit and debit card transactions from multiple banks, bill management, goals tracking, insurance and loan details, tax calculations, and insights on optimising savings. Mobile applications can provide a convenient and accessible platform for users to manage their finances.

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How fintech companies can use product analytics to cash in on their valuable data

Mixpanel

The banking and finance industries have seen a lot of disruption in the last 15 years that’s brought financial services even closer to consumers. It’s because of all of this that the market for business analytics in fintech was valued at $3.1 billion globally in 2021, and it’s projected to reach $22.9 from 2022 to 2031.

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How I treat creative copy like a product—using data

Mixpanel

We’ve run dozens of customer interviews, analyzed our competitors, tracked our customer lifecycle, and aligned with the company vision: now we’re finally ready to write copy. It’s absolutely rooted in the empirical data that gives an objective understanding of your customers’ paint points and desires.

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Product Engagement: What Is It And How to Increase It In SaaS

Userpilot

TL;DR Product engagement is the level of engagement with which users interact and stay involved with a product. Increasing engagement is crucial to helping users find value in your product. It also helps outline a data-driven roadmap to improve your product. An engaged user base looks different for various products.

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User Research: What Is It and How to Do It in SaaS

Userpilot

Looking for the best ways to conduct user research and gather actionable insights? Whether you’re building a product from scratch, updating something on your platform, or just want to listen to users and create better experiences , this article provides the guide you need. We covered: The benefits of proper user research.

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SaaS User Flow Optimization Guide: Different Flows & Strategies

Userpilot

Funnel analysis is a technique for identifying friction in user journeys. Following that, use path, heatmap , and session recording analysis to find the root cause for user drop-offs. Based on the insights from analytics , optimize the user flow. An intuitive UI is essential for smooth user flow.

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What is Omnichannel Customer Experience & Why You Should Invest In It

Userpilot

Customers nowadays expect omnichannel customer experience when they deal with a business. That is why companies use in-product communication , email newsletters, support calls, live chats, and social media channels to ensure that customers get a seamless experience. What is omnichannel customer experience? Build loyalty.