article thumbnail

The 3 Critical Product Launch Phases: How to Plan a Successful Product Launch

Userpilot

What do you need to successfully navigate the different product launch phases? What will it take to turn your product into a bonafide growth engine ? TL;DR A product launch is a three-step plan (pre-launch, launch, and post-launch) to successfully bring a new product to market.

article thumbnail

Catch up with New at Intercom, our fall product launch event

Intercom, Inc.

We’ve just wrapped up another edition of New at Intercom to share our fall 2022 product launch with everyone. Meet the five brand-new product innovations that will drive up customer engagement this fall – including our biggest messenger update yet. Exemplary Bank is using a beautiful color gradient at the moment.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The GIST Framework by Itamar Gilad

Mind the Product

Part of the role of a product manager is to discover and help build products that have a high market impact. But how many of us can say that we launched a product or service that created a step-change in our industry? Negative – where launches are so bad they get rolled back. These are very rare.

Framework 166
article thumbnail

5 Unique Challenges for Mobile Product Managers (and How to Handle Them)

The Product Coalition

You have the physical limitations of the size of your user’s screen, which means you’ve got to be ruthless in what features, text, onboarding messages, and other details you allow onto your mobile product roadmap, and what you don’t. need space and time on your mobile product roadmap. portrait and landscape?—?need

article thumbnail

Product Positioning for Product Managers

Department of Product

All these services that compete with local banks are possible with the same app downloaded for peer-to-peer payments. This is what is called a “land and expand” strategy with a low barrier to try a product. Arcimoto calls this eTrike the Mean Lean Machine (MLM) with a target product launch in Q4 of this year (2022).

article thumbnail

From Roadmap to Backlog: Unleashing the Power of User Story Mapping

CardBoard

You’re a product leader. You’ve got a roadmap that’s as beautiful as a Monet painting. In this article, we’re going to show you how user story mapping can turn your beautiful-but-baffling roadmap into a practical, actionable product backlog. What exactly is a product roadmap?

article thumbnail

Building a challenger bank the Monzo way – Ole Mahrt (ProductTank London)

Mind the Product

In 2013, the Bank of England scaled back the rules and regulations involved in starting a bank. They hoped to kick-start technological innovation within the banking industry through increasing competition. Each promises a more convenient and transparent banking experience compared to traditional firms.

Banking 112