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Cohort Retention Analysis 101: How to Measure User Retention?

Userpilot

What is cohort retention analysis? How do you leverage it to reduce churn and improve your retention rates ? TL;DR Cohort retention analysis tracks how distinct groups of users engage with the product over a period of time. Behavioral cohorts use in-app behavior to group users.

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How to Use Cohort Analysis to Master Product Retention

Indicative

Product Retention and the Status Quo. The average worldwide retention rate in mobile apps from 2012 – 2019 was less than 35%. Lenny Rachitsky (Growth PM, Airbnb) and Casey Winters (CPO, Eventbrite) launched a comprehensive benchmark report on retention recently. This process is known as cohort analysis.

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Cohort Analysis vs. Segmentation: What’s the Difference and How To Combine Them To Drive Retention?

Userpilot

Cohort analysis vs. segmentation — which method to apply when identifying product growth opportunities and retention strategies ? To analyze different aspects of a business or product, product managers use cohort analysis and customer segmentation. The cohort analysis is a time-bound method of segmenting users.

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How to Use Cohort Analysis to Master Product Retention in the Health, Wellness, and Fitness Industry

Indicative

When it comes to mobile, health and fitness apps boast the highest retention rates of any category. However, improving retention is an uphill task because retaining users in your app is rarely a singular team’s effort. Enter Cohort Analysis. This process is known as cohort analysis.

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What is customer cohort analysis?

Intercom, Inc.

Customer cohort analysis is the act of segmenting customers into groups based on their shared characteristics, and then analyzing those groups to gather targeted insights on their behaviors and actions. What is a customer cohort? Simply put, a cohort is a group of people with shared traits and characteristics.

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Customer Retention Analytics – The Ultimate Guide

Userpilot

How much does your business stand to gain from using customer retention analytics? Effective retention takes more than just using your intuition to determine what will keep customers satisfied. Customer retention analytics identify rates and sources of churn among your customer segments. What is customer retention analytics?

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How to Read a Retention Table [+ Different Retention Analysis Alternatives]

Userpilot

Have you ever come across a retention table and wondered what it all means? Cracking the retention table will provide invaluable insights into user behavior and retention. So, if you want to boost your customer retention , you should know how to interpret and analyze the retention table. What is a retention table?