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How to build AI into product development

Modus Create

It is not an understatement to say that the success of a new digital product launch is largely determined during the product development process. With the introduction of AI into this process, it is more critical than ever for businesses to stay on top of the latest product trends to compete.

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The Ultimate List of Product Management Resources: Books, Blogs, and More

Gainsight

In the spirit of “Staying Thirsty” we’ve compiled this list of books, blogs, Slack communities, and podcasts for product-obsessed people that want to develop themselves in and out of the office. Books for Product Managers. Blogs for Product Managers. Slack Groups for Product Managers. Product School.

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Feature Death, Next Feature Fallacy & The Build Trap – Why Nobody is Using Your Product & What to Do About It

Userpilot

The myth of the ‘killer feature’ and believing that all your product problems can be fixed with more features (or the ‘one big thing’) leads to the so-called ‘Build Trap’. The Build Trap leads to spending more and more of your development resources on building and maintaining new features, rather than improving UX and feature adoption.

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Overengineering 101: What Is It and How Can Product Managers Avoid It?

Userpilot

Developing and releasing sophisticated products with all the bells and whistles imaginable might seem like a great idea. After all, you want your newly released software to be as good as it gets when it’s finally launched, right? Poor prioritization and external pressure are also common causes. Book the demo!

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Top 6 Product Positioning Examples to Inspire Your SaaS in 2022

Userpilot

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Product positioning allows you to identify your market niche. It helps the customer understand your product and how it can satisfy their needs.

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Product Marketing Strategy: Definition, Steps, and Examples

Userpilot

TL;DR A product marketing strategy is a roadmap for how a new product will be positioned, priced, and marketed. Product marketing focuses on getting products into the hands of the right users, whereas product management focuses on developing the product. Should there be a big public launch event?

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12 Product Marketing Interview Questions and Answers

The Product HQ

One of the most critical components of product management is product marketing. Product marketers play a crucial role in new product development and product launches. Their efforts can be the difference between a successful product launch and a failed product.