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Customer engagement guide: the what, why and how of effective messages

Intercom, Inc.

This means crafting a message strategy that truly engages its recipients on a regular basis. Below, we share key best practices for customer engagement, the anatomy of a good message, and a few examples to get your juices flowing. The anatomy of an effective message. Example messages that facilitate customer engagement.

Messaging 202
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We killed the blog. We hope you like it.

Intercom, Inc.

While other parts of our website had evolved to reflect those new realities the blog remained a relatively basic WordPress setup. Time to kill the blog. The most successful blogs are usually very personal and tied to a particular worldview or area of expertise. Data visualization of blog user research.

Blog 162
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What is In-Product Messaging and How Do You Create It? (code-free!)

Userpilot

Here at Userpilot , we’re seeing more and more SaaS companies using in-product messaging as a way to communicate quickly and efficiently with their customers. In-product messaging displays to your customer inside your product while they are using it. A definition of In-Product Messaging. Not really, no. Not really, no.

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Improving E-Commerce Performance with Asynchronous Messaging

Modus Create

This article expands on the most advanced technique in my earlier blog post, New Relic and JMeter Performance Remediation – Part 3 , Introduce transactional asynchronous messaging. Return an Order Complete message to the user and display it in the application. Processing a Shopping Cart Order. Async to the Rescue.

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How To Align Your Product Strategy to Your Corporate Messaging

Dear Strategy

For those of you who are regular followers of the Dear Strategy podcast and blog, you know that, beginning with this episode, we will be moving away from answering direct strategy questions, and moving toward discussing real-world applications of some of the concepts that we’ve been discussing here over the past 4 years.

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Dear Strategy 129: How To Align Your Product Strategy to Your Corporate Messaging

Dear Strategy

If you are a product manager or business unit leader, make sure that you have a firm understanding of what your corporate strategy really is. Visit Our Blog to read the full post that goes along with this episode. Key Takeaways: If you are a corporate leader, make sure that your corporate strategy exists and is clearly communicated.

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16 SaaS Account Management Best Practices

Userpilot

Managing customer accounts is a pretty tough job, but you know what’s even tougher? SaaS account management. With the emergence of software-as-a-service (SaaS) companies, the role of account managers has also evolved – and gotten harder. What is SaaS account management?