Userpilot

JUNE 5, 2023

The SaaS conversion funnel adapts the traditional marketing funnel to the unique B2B SaaS environment. The SaaS funnel was designed to help SaaS business owners navigate the tricky world of a high-churn, often oversaturated B2B market. What is a conversion funnel? SaaS Conversion Funnel.

Analytic Tools 95

Analytic Tools Onboarding KPIs Data Visualization Customer Experience 95

Userpilot

FEBRUARY 25, 2024

Personalized experiences are becoming standard in the SaaS world. More users are adopting micro-SaaS products for the specialized value and low cost that they offer. For this reason, the average consumer demands mobile-first and remote working tools to accomplish work tasks such as remote usability testing.

Analytic Tools 105

Analytic Tools Data Visualization User Testing Reporting Tools 105

Userpilot

JANUARY 19, 2023

You need to have a solid understanding of key quantitative metrics if you want to focus on and improve essential aspects of SaaS businesses like success measurement and customer retention. Quantitative metrics help SaaS companies measure key performance indicators (KPIs) , improve customer satisfaction , and boost revenue.

Onboarding KPIs 98

Onboarding KPIs Data Visualization Analytic Tools Feedback Software 98

Userpilot

AUGUST 9, 2023

Wondering how to calculate customer retention rate and why? It’s important to measure the customer retention rate to see how well your product retains customers and to monitor any changes to try and improve it. TL;DR Customer retention rate measures the percentage of customers a company keeps over a specific timeframe.

Customer Feedback 98

Customer Feedback Customer Experience User Testing Analytic Tools 98

Userpilot

JULY 18, 2023

Tracking your customer churn rate will help you keep tabs on business growth. TL;DR Customer churn is the rate at which users discontinue their subscription or stop using a particular product or service. Types of churn rates you should calculate: customer churn rate, revenue churn rate , and involuntary churn rate.

User Testing 98

User Testing Feedback Software Data Visualization Customer Feedback 98

Userpilot

DECEMBER 20, 2022

SaaS business models depend on repeat purchases to grow revenue and meet profit goals. On the contrary, the sales funnel drives the marketing-qualified leads from the marketing stage to conversion. There are 5 main stages in the marketing funnel: awareness, consideration, conversion, retention, and loyalty. Awareness stage.

Feedback Software 98

Feedback Software Analytic Tools Customer Experience Customer Satisfaction 98

Userpilot

DECEMBER 31, 2022

Are you confused about how to measure and optimize product conversion to boost product growth for your SaaS? But is it of any real value if you don’t drive conversions after all? Product conversion rate has more importance than most SaaS businesses give it. What is product conversion in SaaS?

Analytic Tools 98

Analytic Tools Feedback Software Data Visualization User Testing 98

Userpilot

OCTOBER 4, 2022

UX KPIs, or user experience key performance indicators, are essential numerical data points that are used to track, measure, and compare the experience users have with your SaaS product. Behavioral UX KPIs include Average Time Spent on Task, Task Success Rate, Error Occurrence Rate, Navigation vs. Search, and Conversion Rate.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Data Visualization 105

Userpilot

MARCH 31, 2023

In this article, we will go through analytics and metrics, their examples, and how you can analyze metrics to drive growth for your SaaS business. Some analytics categories in SaaS are the journey , experience , engagement , behavior , retention , and loyalty analytics. What are metrics in SaaS? What are analytics in SaaS?

Data Visualization 98

Data Visualization Analytic Tools Onboarding KPIs Feedback Software 98

Intercom, Inc.

APRIL 13, 2018

Great SaaS sales reps can change your entire business. So what is it about these SaaS sales reps that differentiates them from the rest? Let’s break down a few things that all the best SaaS sales pros understand. Persistence is a key driver of SaaS sales. Call-back rates are typically below 1%. Only 23.9%

Data Visualization 224

Data Visualization Customer Feedback Reporting Tools Customer Experience 224

Userpilot

MAY 8, 2023

While product growth may seem as simple as “attract customers to your Software-as-a-Service solution” there are countless SaaS challenges and customer issues that you’ll need to overcome along the way. As the number of software tools and subscriptions increase, so too do the expectations of SaaS customers.

Analytic Tools 98

Analytic Tools Research Software Data Visualization Onboarding KPIs 98

Userpilot

JUNE 2, 2023

Measuring your adoption rates will give you insights to boost free-to-paid conversion, retain more users, and turn customers into advocates. Measuring your adoption rates will give you insights to boost free-to-paid conversion, retain more users, and turn customers into advocates. Formula for calculating activation rate.

Onboarding KPIs 98

Onboarding KPIs Analytic Tools Customer Experience Product Research 98

Userpilot

JANUARY 3, 2023

Are you trying to improve MQL to SQL conversion rate to drive product growth ? This article will discuss 10 actionable strategies to help you drive more customers by improving MQL to SQL conversion rate. Divide the number of MQLs by the number of SQLs and multiply by 100 to get the conversion rate.

User Testing 98

User Testing Feedback Software Research Software Customer Experience 98

Userpilot

JANUARY 31, 2023

TL;DR Product launch in SaaS refers to bringing a new or upgraded product to the market. A successful product launch helps SaaS companies establish themselves in the market, increase brand awareness, and drive more revenue. SaaS Product Launch Phases. Why is a successful product launch essential for a SaaS company?

Onboarding KPIs 98

Onboarding KPIs Product launches Analytic Tools Feedback Software 98

Userpilot

FEBRUARY 4, 2023

Wondering how you can make the most of your growth analytics to boost average revenue per user, and retention, and drive product growth ? Meanwhile, growth analytics is more concerned with overall user behavior , such as average revenue, conversion rates, retention rates, and more.

Analytic Tools 98

Analytic Tools Data Visualization Customer Experience User Testing 98

Userpilot

JULY 7, 2022

The 10 key product-led growth metrics are product qualified leads, time to value, average revenue per user, feature adoption rate , customer lifetime value, retention rate , net revenue retention, expansion revenue , Net Promoter Score, and product virality. This will boost both your conversion and retention rates.

Onboarding KPIs 98

Onboarding KPIs Feedback Software Product Research Customer Feedback 98

Userpilot

OCTOBER 18, 2021

How can you influence SaaS growth? To answer this question (and take action), you basically need three things: Metrics – so you know how fast is your SaaS growing and what do you need to do to improve the growth rate. We cover these in detail in our guide, so read on if you want to take care of SaaS growth properly in 2021.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Onboarding KPIs 98

Userpilot

MARCH 14, 2023

How do you boost your freemium conversion rate and accelerate your SaaS growth? However, before we dive into different techniques you can use to drive conversions and analyze some successful examples, we look at the upsides and downsides of using the freemium model along with some useful benchmarks.

Feedback Software 98

Feedback Software Analytic Tools User Testing Data Visualization 98

Userpilot

MAY 2, 2022

Vanity metrics vs actionable metrics SaaS: which ones should you choose for your SaaS business? A vanity metric in SaaS makes your business appear impressive on the outside but actually doesn’t provide insights into business performance. What are vanity metrics in SaaS? What are actionable metrics in SaaS?

Onboarding KPIs 105

Onboarding KPIs Research Software Analytic Tools Feedback Software 105

Userpilot

MAY 17, 2021

Customer Journey KPIs to track: conversion rates and velocity metrics. Activation stage KPIs to track: Activation Rate , Average Time to Value. Adoption stage KPIs to track: Active User, DAU to MAU ratio , Feature Adoption Rate. Product marketing KPIs: activation rate, customer acquisition cost, retention rate.

Onboarding KPIs 98

Onboarding KPIs Analytic Tools Feedback Software Product Marketing 98

Userpilot

MARCH 31, 2023

How do you build a successful free-to-paid conversion strategy for your SaaS? In this article, we’ll share practical tips on creating a successful free-to-paid conversion strategy and converting free trial users into paid users. 15% is a good free trial conversion rate for SaaS products. Userpilot can help.

Feedback Software 98

Feedback Software Onboarding KPIs Strategy Customer Experience 98

Userpilot

SEPTEMBER 28, 2022

SaaS products are becoming increasingly data-driven which makes it critical to evaluate product growth using the right metrics. A successful product needs to have a great product-market fit, be engaging, and have high retention rates. Trial to Paid Conversion Rate. Customer Retention Rate. Customer Churn Rate.

Onboarding KPIs 96

Onboarding KPIs Analytic Tools Feedback Software Data Visualization 96

Userpilot

JULY 2, 2022

SaaS reverse trial is relatively a new concept, although some famous brands have been implementing it for a while. A SaaS reverse trial is about granting users access to the full functionalities of your tool for a limited time and downgrading them to a free plan if they don’t upgrade. What is a SaaS reverse trial?

Analytic Tools 111

Analytic Tools User Testing Customer Experience Data Visualization 111

Userpilot

FEBRUARY 4, 2022

If you ask any sales rep, they’ll all tell you the same thing: the SaaS sales process is absolutely grueling! Today, we’re going to walk you through the top techniques you should implement into your SaaS sales strategy. SaaS sales can be broken down into three models: self-service, transactional, and enterprise.

Feedback Software 98

Feedback Software Research Software Reporting Tools Onboarding KPIs 98

Userpilot

APRIL 10, 2023

Could freemium work for your SaaS business? The main downsides are high support costs and low conversion rates of 5 %. To increase the conversion rate , use free or reverse trials to give users access to premium features within the free plan. Is the freemium strategy worth it for SaaS products?

Feedback Software 97

Feedback Software Analytic Tools User Testing Strategy 97

Userpilot

JANUARY 26, 2022

Are you wondering how to effectively use SaaS analytics to reduce churn? SaaS analytics allow you to leverage the data to gain actionable insights and make informed decisions. In this post, we’ll discuss the most important SaaS metrics to analyze and some of the best SaaS analytics tools you can use to drive product growth.

Analytic Tools 98

Analytic Tools Data Visualization Feedback Software Onboarding KPIs 98

Userpilot

JUNE 30, 2023

Content localization is absolutely essential for SaaS companies. Our article provides guidance for SaaS teams on how to effectively localize their content. Benefits of localized content for SaaS companies include extending the market reach and improving customer experience and satisfaction. Let’s get right to it.

Research Software 98

Research Software Analytic Tools User Testing Onboarding KPIs 98

Userpilot

AUGUST 5, 2023

So let’s find out how to create a data tracking plan to collect and analyze all data relevant to your SaaS business. The six key metrics to measure are conversion rate, activation rate, product adoption rate, retention rate, average revenue, and customer lifetime value. for each user segment.

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Onboarding KPIs 98

Userpilot

JUNE 30, 2021

What is the average SaaS conversion rate from a free trial? Is my trial-to-paid-conversion rate good? The average conversion rate from your SaaS free trial has a big impact on your product’s growth and blindly f ollowing benchmarks is not the best way to focus your efforts.

Feedback Software 98

Feedback Software Onboarding KPIs Customer Experience Data Visualization 98

Userpilot

APRIL 20, 2022

Looking for ways to engage your SaaS users in a way that drives freemium to premium conversions more efficiently? SaaS companies that cater to small businesses have higher freemium conversion rates than those that serve medium-sized companies. Want to skyrocket your freemium conversion rates?

Analytic Tools 98

Analytic Tools Feedback Software Data Visualization User Testing 98

Userpilot

AUGUST 10, 2023

Spot friction in your trial to paid conversion rates. The DAU, WAU, and MAU metrics will enable you to better understand active users for your SaaS or mobile apps. Spot friction in your trial to paid conversion rates You might notice both DAU and MAU are up, but the number of paid users is comparatively low or stagnant.

Analytic Tools 96

Analytic Tools Onboarding KPIs Customer Experience Customer Feedback 96

Userpilot

MARCH 16, 2022

The 10 most critical customer onboarding metrics are the time to complete onboarding, time to value , trial to paid conversion rate , customer engagement rate, feature adoption rate , customer lifetime value, net promoter score , customer retention rate, customer churn rate, and cost spent on support.

Onboarding KPIs 98

Onboarding KPIs Customer Experience Analytic Tools Feedback Software 98

Userpilot

MAY 30, 2023

So to avoid survey fatigue and net higher response rates, we use 13 in-app survey ideas that bring valuable insights for customer experience, marketing, sales, and product growth. Asking users to rate from 1 to 5 how easy it is to use your product and measure your customer effort score. Let’s go over them. CSAT survey example.

Customer Feedback 96

Customer Feedback User Testing Feedback Software Product Research 96

Userpilot

AUGUST 6, 2023

The ROI of marketing automation is on average $5.44 Why implement marketing automation in your SaaS? Because they help users solve their genuine problems better, automated marketing experiences improve conversion rates. What is the average ROI for marketing automation? Then track the conversions and engagement.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98

Userpilot

OCTOBER 1, 2022

User funnel optimization is the key to improving your conversion rate. Implementing a user funnel in your SaaS helps you identify areas of friction that need improvement, as well as make data-driven decisions to optimize your conversion rate. Why does the user funnel matter for SaaS companies?

Analytic Tools 98

Analytic Tools Feedback Software Customer Experience User Testing 98

Userpilot

DECEMBER 19, 2022

Customer acquisition costs, retention /churn rates, net promoter scores, and monthly recurring revenue growth are the main KPIs you can use to measure your B2B marketing performance. The most common B2B SaaS metrics are: Customer acquisition cost. Retention rate. Churn rate. cancel their SaaS subscription).

B2B 105

B2B User Testing Research Software Analytic Tools 105

Userpilot

MAY 18, 2023

Metrics tracked by UX designers and professionals: product usage rate , feature engagement rate , trial to paid conversion rate. CX professionals track the following metrics: customer lifetime value, net promoter score, customer effort score , customer satisfaction score , retention rate, and churn rate.

Customer Experience 98

Customer Experience User Testing Analytic Tools Feedback Software 98