Userpilot

DECEMBER 17, 2021

Product marketing vs marketing? You see a lot of SaaS companies hiring for product marketing roles and it’s a bit confusing. Is there even any difference between product marketers and your regular marketer? There’s a difference between product marketing and traditional marketing.

Feedback Software 105

Feedback Software Research Software Product Marketing Marketing 105

Userpilot

JULY 10, 2024

Businesses invest heavily in product marketing through webinars, blog posts, and video content for a reason – it gets them notable results. If you’re looking to start or improve your SaaS product marketing strategy, this is the article to read. If you want to know more, book a demo now !

Analytic Tools 98

Analytic Tools Feedback Software Research Software User Testing 98

Userpilot

MAY 30, 2024

Overlapping responsibilities and conflicting priorities are just a couple of the many friction points between product managers and product marketing managers – leading to inefficient workflows and potential product failures. Book a demo to learn about its engagement, feedback, analytics, and self-service features.

Data Visualization 103

Data Visualization Analytic Tools Feedback Software Reporting Tools 103

Intercom, Inc.

SEPTEMBER 10, 2020

That experience led to his bestselling book, The Sales Acceleration Formula. Intercom’s Kate O’Hanlon recently caught up with Mark to talk about his approach to scaling, and why it’s a mistake to think that the formula for success is just about getting product-market fit and then adding sales reps. .

Onboarding KPIs 227

Onboarding KPIs Customer Experience User Testing Weak Development Team 227

Product Talk

MAY 13, 2020

By the time you see revenue (or a lack of it)—whether it’s in a dashboard, cash in the bank, or a cancellation notice from a churned customer—it’s too late to take corrective action. Your product team or company already made the choices that led to this moment. What is a lagging indicator?

Product Research 360

Product Research User Testing Customer Experience Feedback Software 360

Userpilot

AUGUST 30, 2021

Which product analytics tools should you be using? And what type of analytics really matters for a product marketing manager? Some analytic tools are confusing, some are difficult to use, and some are downright irritating, making it hard to access the product growth insights you need. How many analytics tools do you need?

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Reporting Tools 98

Intercom, Inc.

FEBRUARY 2, 2022

We can all relate to anticipation of an upcoming film – from the announcement that your favorite book is becoming a screenplay, to the cast of the latest James Bond. Depending on the output, the trailer can appear in different formats – from a one-page project overview to highlight reels, a dashboard, or designs.

Data Visualization 221

Data Visualization User Testing Technical Review Magazine 221

Userpilot

MAY 31, 2021

The product marketing manager role has been growing steadily over the two decades: And no wonder – the exponential growth of the SaaS industry, combined with the Product-Led Growth trend created a lot more demand for (and awareness of) product marketing. What is product marketing?

Analytic Tools 97

Analytic Tools Onboarding KPIs Research Software Product Marketing 97

Userpilot

MARCH 9, 2025

Does customer research help build better products? The long answer: once you know what your customers want, you reduce the risk of product failure. Instead, you can build products with a better product-market fit that address all user demands and improve customer satisfaction. Dashboard example in Hotjar.

Research Software 81

Research Software User Testing Analytic Tools Feedback Software 81

Andrew Chen

JANUARY 9, 2020

Dear readers, I’ve only been writing sporadically recently on here — mostly because I’m working on a new book project (more to come soon on that!!) My partner at a16z, Scott Kupor, wrote a book recently and I excerpted it here, and talked a bit about why startups are a hard industry, looking at the numbers.

User Testing 110

User Testing Data Visualization Product Marketing Marketing 110

Userpilot

SEPTEMBER 26, 2024

That’s what we talked about with Subhash Yadav, the Product Marketer at Unolo. They used the NPS dashboard to monitor customer sentiment, prioritize feedback, and act on negative feedback quickly. Want to see how Userpilot can help you improve your product KPIs? Book a demo! How did it work out?

Product Research 105

Product Research Feedback Software Data Visualization Analytic Tools 105

UX Planet

JUNE 1, 2025

Activation: From First Interaction to FirstWin Activation represents the moment when a user perceives the real value of a product or servicethe aha! Case Study:MINDBODY MINDBODY, a leading platform for health and wellness businesses, used funnel analysis on its Activity Dashboard to better understand user engagement patterns.

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User Testing Product Research Research Software Data Visualization 59

Roman Pichler

SEPTEMBER 18, 2017

But in product management, there are several horizons that need to be considered—how many depends on the product planning model you use. Therefore, before determining timeframes, make sure that you have a suitable model in place like the one below, which I developed while writing my book Strategize. Timeframes.

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User Testing Technical Review Vision Data Visualization 186

Userpilot

JULY 29, 2024

In this comprehensive guide, we’ll demystify marketing analytics, equipping you with the knowledge and tools to get started. We’ll cover everything from identifying key data sources and effective collection methods to analyzing data and making data-driven adjustments to your product marketing strategies.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Research Software 105

Userpilot

AUGUST 19, 2024

You can set up custom dashboards to visualize metrics and monitor user behavior and product usage. Userpilot offers various features, such as custom dashboards, analytics reports, and survey templates, to help with product launch analytics. Book a demo to see it in action. Userpilot product usage dashboard.

Data Visualization 103

Data Visualization Analytic Tools Onboarding KPIs Feedback Software 103

Userpilot

MAY 13, 2024

Is your team struggling to determine the return on investment (ROI) of product marketing strategies? Or are you looking for ways to improve the performance of your marketing campaigns? In either case, marketing analytics tools can come to your rescue. It can help you monitor the effectiveness of in-app marketing efforts.

Analytic Tools 105

Analytic Tools Data Visualization Feedback Software Reporting Tools 105

Userpilot

JULY 23, 2024

The first step to building a marketing stack is to decide on your goals. Then, you can source insights from your marketing team, define a budget, research existing tools, and choose a tool. Book a demo today to learn how Userpilot can fit into your marketing tech stack and supercharge your product growth.

Analytic Tools 105

Analytic Tools Research Software Data Visualization Reporting Tools 105

Userpilot

APRIL 30, 2025

As a product marketing manager who has spent years optimizing for product adoption, Ive realised that acquiring and retaining isnt about shiny UI updates or random ad spends. Mobile Analytics: Track behavior, adoption, and engagement with real-time mobile dashboards and custom reports. Custom design templates.

Feedback Software 64

Feedback Software Analytic Tools Data Visualization User Testing 64

Intercom, Inc.

AUGUST 25, 2020

By ensuring the external messaging is in sync with the internal product planning your opportunity for success and customer satisfaction is greatly increased. Product people need to think end to end. Today, as always, I’m joined by our SVP of product, Mr. Paul Adams. What is product marketing? Hello, Paul.

Marketing 239

Marketing Onboarding KPIs Feedback Software Reporting Tools 239

Userpilot

JUNE 5, 2023

What is a product-market fit survey ? TL;DR The product-market fit (PMF) survey helps a business measure if its product meets market demand and if it’s good enough that users are ready to pay for it. If the PMF score is above 40, you’ve achieved the product-market fit. PMF survey.

Product Research 98

Product Research User Testing Data Visualization Customer Feedback 98

Userpilot

FEBRUARY 20, 2024

The difference between a data product roadmap and the traditional approach is the former relies heavily on data. Book a demo now to begin. Try Userpilot and Take Your Product-Led Growth to the Next Level Get a Demo 14 Day Trial No Credit Card Required What is a data product roadmap? Dragonboat dashboard.

Data Visualization 105

Data Visualization Feedback Software User Testing Product Research 105

Userpilot

APRIL 30, 2025

Userpilots analytics dashboard helps you measure your app’s overall usability, including: Views: The total number of times users encounter a specific flow or message. Third Bridges product marketing manager, Dean Lindsay, credits Userpilots mobile capabilities as the main reason their team stuck with the platform.

Analytic Tools 96

Analytic Tools Feedback Software Data Visualization Customer Experience 96

Userpilot

APRIL 30, 2024

It lets you create surveys no-code, localize them for global markets, trigger to the right segments, and much more. Book a demo to see it in action. Try Userpilot and Take Your Product Growth to the Next Level Get a Demo 14 Day Trial No Credit Card Required What role does customer feedback play in the growth of a SaaS product?

User Testing 104

User Testing Customer Feedback Feedback Software Data Visualization 104

Userpilot

AUGUST 17, 2024

‘How to optimize your product metrics for growth’ by Dan Olsen is one of the talks in this year’s Product Drive hosted by Userpilot. In this article, you will learn who Dan Olsen is, discover the core ideas from his book The Lean Product Playbook, and find out what you can expect from his talk.

Data Visualization 105

Data Visualization Onboarding KPIs Customer Feedback Analytic Tools 105

Product Talk

DECEMBER 9, 2020

So you can imagine that a company like Seera and a team like Ahmed Guijou’s —which is focused on helping customers book hotel accommodations—would be facing a major crisis. How could they quickly discover a new market? For example, when booking istirahas , customers don’t spend the night. Tweet This.

Travel 161

Travel Data Visualization Product Research Research Software 161

Userpilot

MAY 23, 2024

Userpilot offers 4 predesigned analytics dashboards for tracking important metrics in one place: Product Usage , New Users Activation , Core Feature Engagement, and User Retention dashboard. You can also create custom dashboards with up to 30 reports. You can build custom dashboards from scratch. User Retention.

Data Visualization 105

Data Visualization Onboarding KPIs Customer Experience Analytic Tools 105

The Product Coalition

NOVEMBER 23, 2021

as one would expect, had a lot of experience in setting systems up, keeping everything running and organized, with proper procedures and dashboards in place. Backed by a rich business background, he took over the sales and marketing departments and started to put them on an operational pace that created stability and transparency.

Product Management 173

Product Management Product Manager Management Management 173

Userpilot

JANUARY 31, 2024

A good product analytics tool should offer varied features for measuring customer behavior, integration options, data visualization dashboards, and automatic data capture. LogRocket is a product analytics tool offering features for improving user understanding and optimizing website performance. What are product analytics tools?

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Reporting Tools 105

Userpilot

JULY 23, 2024

Userpilot is an all-in-one growth platform that can assist you through the product development lifecycle with features like user feedback surveys, funnel analytics, analytics dashboards, and onboarding UI patterns. Book a Userpilot demo with our team to learn more! Features and events dashboard in Userpilot.

Analytic Tools 109

Analytic Tools Feedback Software Research Software Data Visualization 109

Intercom, Inc.

DECEMBER 12, 2018

The “shiny penny” approach (focus all your attention on the hottest tools in the market) or “head in the sand” approach (fall victim to analysis paralysis and avoid choosing any tools) are no longer viable. What is a marketing technology stack? It’s the beating heart of our marketing stack. Alternatives: SalesLoft.

Analytic Tools 223

Analytic Tools Research Software Feedback Software Reporting Tools 223

Userpilot

JUNE 30, 2023

You can enhance HubSpot’s custom reports and dashboards with product and user behavior data tracked in Userpilot to gain a comprehensive understanding of customer needs and preferences. To see how the integration works in practice, book the demo! Hubspot custom dashboard. Track events , including custom ones.

Data Visualization 98

Data Visualization Feedback Software Analytic Tools Customer Experience 98

The Product Coalition

OCTOBER 25, 2021

When you see the numbers on the dashboard, you will immediately know if they are skewed because of the compromises you had to make or if that’s just reality. My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an Make it a habit to always check if the metric still serves you, and improve as you go.

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User Testing Magazine Product Research Research Software 192

Userpilot

JANUARY 28, 2024

Want to see how Userpilot can help you track your product performance? Book the demo! What are product performance metrics? Product, marketing, and customer success teams use these metrics to assess the product success. Product usage dashboard. Product performance metrics: User Retention Rate.

Onboarding KPIs 105

Onboarding KPIs Data Visualization Analytic Tools Customer Experience 105

Userpilot

APRIL 17, 2024

Mixpanel provides insights into customer journeys to help businesses refine product-market fit and drive growth through data-driven strategies. Hotjar enhances user experience and product development with features like heatmaps and custom integrations, delving deep into user behavior. UXCam Product KPIs dashboards.

Data Visualization 103

Data Visualization Analytic Tools Feedback Software Reporting Tools 103

Userpilot

SEPTEMBER 29, 2022

When users are used to the product and can use it effectively, its relative value grows. Product value depends on external factors and it’s difficult to measure. You can estimate it with Product-Market Fit ( PMF ) and Net Promoter Score ( NPS surveys ), by collecting qualitative feedback and tracking product usage.

User Testing 105

User Testing Product Research Feedback Software Analytic Tools 105

Userpilot

MAY 17, 2025

This strategy works best for meditation apps, fitness trackers, language learning apps, and news apps, or any product that serves different types of users with different goals. Instead of a static dashboard, users see a tailored path that feels relevant every time they open the app. FAQs What is good retention for an app?

Feedback Software 73

Feedback Software User Testing Strategy Customer Experience 73

Userpilot

DECEMBER 6, 2022

Can marketing resource management help streamline your product marketing processes and workflows? The marketing department is one of the most crucial in any company. The planning and scheduling phase is the first and perhaps the most critical stage of any marketing project. Notion dashboard. Conclusion.

Analytic Tools 98

Analytic Tools Feedback Software Reporting Tools Customer Experience 98