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Who is Marty Cagan: Background, Books, Product Management Tips, and More

Userpilot

Marty Cagan is the founder of the Silicon Valley Product Group (SVPG), a consultancy firm that helps companies build successful products. Cagan is also the author of the highly regarded books , “INSPIRED,” “EMPOWERED,” and “TRANSFORMED.” Let’s look at each of his books in detail.

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What Does a Product Marketing Manager Do? 8 Key Responsibilities

Userpilot

What does a product marketing manager (PMM) do? This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product.

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Product Leadership 101: What It Takes To Build Successful Product Teams

Userpilot

What is product leadership and how is it different from product management ? In the article, we’ll be discussing what the product leadership role entails and how it is different from the product management role. Product leaders are responsible for building the right teams and organizational cultures.

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Product Strategy 101: It’s About Depth, Not (Just) Vision

The Product Coalition

Product strategy is one of the most important tasks of the product leader, and definitely one of the hardest things to do. In the effort to bring the company’s vision into reality, the details matter, often more than the innovation and completeness of the vision itself.

Vision 104
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13 Best Product Management Books to Read in 2021 – Product Manager Must-Reads

Userpilot

What are the best product management books to add to your 2021 reading list? We’ve put together a list for you with a few staples from every product manager’s bookshelf and some new releases too. So read on for a quick summary of each book, who the author is, and key points, so you can pick a book for your next beach day.

Books 98
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444: Executive leadership and digital transformation challenges – with David Rogers

Product Innovation Educators

How established organizations can overcome barriers to digital transformation – for product managers Today we are exploring digital transformation in large organizations as well as other challenges leaders are facing in a digitally transforming business environment. Where do we see our world, context, customers, and industry going?

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How Product-Market Fit Really Works (Part 1)

The Product Coalition

If you are on the journey toward product-market fit, you know it’s not easy. Every new product has its own fit to find. One of the hardest challenges of any product and any startup is of course reaching product-market fit. product-market fit under the hood. So here it is?—?product-market