Product Innovation Educators

APRIL 1, 2024

How product managers can design their customer experience journey We all want to create products that customers find valuable and even delightful. How can using the customer experience journey help you make better products? Summary of some concepts discussed for product managers [2:26] What is the customer experience journey?

Customer Experience 250

Customer Experience User Friction User Testing Automotive 250

Mind the Product

MAY 16, 2019

Product people usually spend a substantial period of time in a problem-solution space, learning about customers, about their pain points, and seeking opportunities to add value. The products they develop will eventually solve some problems and make people’s lives easier, and there is nothing wrong with this approach.

Software Review 177

Software Review Development Research Software User Testing 177

The Product Guy

FEBRUARY 27, 2020

At JCDecaux, I led the development of an information kiosk for airport passengers. The kiosks are interactive devices that provide concession, flight, point of interest and flight information to the passenger. We would have also obtained valuable feedback from our customers and we could have used the feedback to improve our product.

User Testing 419

User Testing Weak Development Team Product Research Customer Experience 419

Product Talk

DECEMBER 7, 2022

Customer interviewing is one of the most valuable activities a product team can do. It’s simply the easiest, most sustainable way of learning about your customers and what they need. Customer interviewing is one of the most valuable activities a product team can do. What doesn’t count as a customer interview? Tweet This.

User Testing 283

User Testing Reporting Tools Customer Experience User Friction 283

Alchemer Mobile

AUGUST 19, 2024

“We’re not competitor-obsessed, we’re customer-obsessed. We start with what the customer needs and we work backwards.” – Jeff Bezos, founder of Amazon. For product managers, the path to success—both on an individual level and for the company as a whole—depends on a deep understanding of their customers.

Product Research 172

Product Research User Testing Customer Feedback User Friction 172

Alchemer Mobile

FEBRUARY 21, 2025

Surveys, combined with open text analysis, however, hold immense potential for uncovering deeper customer insights from customer feedback. In this post we explore how to effectively incorporate open text analysis into your CX survey strategy to unlock those deeper customer insights. Why are we losing customers to competitors?

Customer Feedback 113

Customer Feedback Feedback Software User Testing Data Visualization 113

Product Talk

JUNE 19, 2024

But when we use generative AI to replace customer interviews , to generate opportunity solution trees , or to do our thinking for us, we fundamentally misunderstand the purpose of discovery. Discovering unmet customer needs, pain points, and desires—AKA opportunities. The opportunities represent customer value.

Generative AI 331

Generative AI Product Research Feedback Software Analytic Tools 331

The Product Guy

AUGUST 10, 2017

According to Jeff Gothelf , Lean Startup emphasizes making assumptions about your target market, testing them with rapid prototypes, and iterating based on customer feedback. However, the pressure to jump from customer research straight into a solution can lead you down the wrong path. 5 pitfalls and how to fix them.

User Testing 296

User Testing Customer Experience Research Software Customer Feedback 296

Userpilot

DECEMBER 18, 2024

Without effective UX analytics that goes beyond collecting data, you’re losing valuable customers. Unfortunately, the research backs this up, with a staggering 90% of users reporting that they stopped using an app due to poor performance. But over time, customer needs evolved. I will discuss why in just a second.

Data Visualization 105

Data Visualization Analytic Tools Research Software User Testing 105

Alchemer Mobile

JULY 29, 2021

Customers want to be heard. Product feedback is the ideal way to hear from specific customers and understand their needs before they move to one of your competitors. Proactively gathering feedback allows you to quickly identify and solve their pain points. Create products and release features customers want.

Feedback Software 246

Feedback Software User Testing Customer Feedback Research Software 246

UX Planet

MAY 25, 2025

KimGoodwin Recruitment strategies Lets weigh up the 2 varying approaches to recruitment: Do It Yourself (DIY) or In-house recruitment Quite often you may be in a position to access a vast pool of potential interview participants, for example an existing customer base. It is focused on contextualising the who, why, andwhen.

User Testing 97

User Testing Customer Feedback Customer Experience Data Visualization 97

Userpilot

MARCH 9, 2025

What happens when you build a product or service around what you think potential customers want, only for them to buy something else? For starters, it shows you dont know your customers well enough. But worse than that, it leads to lower revenue, failed products, and plummeting customer loyalty. The short answer: yes.

Research Software 83

Research Software User Testing Analytic Tools Feedback Software 83

Alchemer Mobile

AUGUST 27, 2020

Customer behaviors and preferences are shifting daily – as are their emotions. Success is understanding how the product fares in the market, and being able to adjust properly, pivot, and quickly make decisions based off of customer feedback. do not interface with developers in a technical way). Go beyond NPS as a core KPI.

User Testing 246

User Testing Product Research Feedback Software Research Software 246

Product Innovation Educators

OCTOBER 24, 2022

A digital customer experience coupled with rapid physical product creation – insights for product managers. Both my co-founder Brian and I experienced pain points when we were buying engagement rings. We’re building a new digital product that’s the first of its kind for custom jewelry design online.

User Friction 193

User Friction Customer Experience User Testing Customer Feedback 193

UX Planet

JANUARY 16, 2024

By Mary Moore, copywriter at Shakuro Branding holds the promise of propelling your venture to new heights, capturing hearts, and securing your place in the market. The last thing you need is to stumble into the abyss of bad branding, a place where countless others have lost their way. Yet, it’s a double-edged sword.

Branding 98

Branding User Testing Product Research Data Visualization 98

Product Innovation Educators

JUNE 12, 2023

Second is setting up the right funnels for access to users. I strongly believe that as a PdM, the biggest value you bring on your team is speaking to users and having a pulse of what your customers need. First, we go out and talk to customers. 15:34] How have you gotten product managers to spend time with customers?

User Testing 253

User Testing Customer Feedback Customer Experience Product Management 253

Product Innovation Educators

SEPTEMBER 16, 2024

This approach focuses on understanding customer needs, generating quality ideas, and turning those ideas into real value. It’s what helps create products that customers love and keeps companies successful in the long run. Staying Close to Customers A big part of successful innovation is keeping a close connection with customers.

Research Software 301

Research Software Feedback Software User Testing Analytic Tools 301

Product Innovation Educators

DECEMBER 6, 2021

He is Howard Tiersky, author of the Wall Street Journal bestselling book Winning Digital Customers: The Antidote to Irrelevance. He founded FROM, a digital transformation agency, which has won over 100 awards for user experience design, including for their work redesigning the Avis app which is now ranked by J.D.

Customer Experience 257

Customer Experience User Testing User Friction Research Software 257

Arkenea

FEBRUARY 23, 2025

Want to get your app development project off the ground? Arkenea is a trusted, app development firm with 13+ years of experience. If I had to make a blanket statement, it’s that most founders and product managers don’t listen enough to customers or iterate enough based on customer feedback.

User Testing 98

User Testing Feedback Software Research Software Customer Feedback 98

Roman Pichler

DECEMBER 7, 2021

Second, it has to be feasible to develop it. Third, it has to generate sufficient business benefits to justify developing it. Fourth, it must not cause any harm to its users, the wider society, and the planet. Such a product is also referred to as a painkiller , as it addresses a problem or pain point.

Artificial Inteligence 285

Artificial Inteligence Vision Wireless User Friction 285

The Product Coalition

MARCH 1, 2022

We’ve all heard the term “ customer-centric ” in the context of running a successful business, but what does it really mean? From one perspective, it’s about creating value for customers, delivering an effective product at a good price. This is where customer feedback for sales comes into play. No ifs, no buts.

Feedback Software 158

Feedback Software Customer Feedback User Testing Data Visualization 158

Alchemer Mobile

NOVEMBER 18, 2020

Liz has deep experience in fintech product development. Prior to her time in fintech, she founded two connected car startups focused on car app development and the future of transportation. My thesis was that developers would be building connected car apps. These days, safe, hygienic customer experiences are a higher priority.

Customer Experience 246

Customer Experience User Friction Data Visualization Transportation 246

Alchemer Mobile

AUGUST 26, 2021

Your customers are already on their phones – meet them where they’re at through in-app feedback collection. This eliminates the amount of steps customers have to take to give you feedback, which further increases the number of people willing to give you that feedback. Why you should be collecting in-app feedback.

Feedback Software 246

Feedback Software User Testing Customer Feedback Product Research 246

The Product Guy

MARCH 16, 2018

What are your customers’ needs? Initially, I thought I needed to simply focus on development processes as the product and technical teams were highly tenured and still in waterfall. For us, the first step was to engage the end users to learn about their day to day activities and pain points.

Product Strategy 246

Product Strategy Strategy Reporting Tools Feedback Software 246

Product Innovation Educators

AUGUST 21, 2023

He has established a system allowing the team to focus on understanding customer needs more deeply, creating Outcomes through hypothesis-based testing, and measuring progress through Velocity, Win Rate and impact towards their North Star Metric. I’m looking to perfect my craft over time and develop my brand of product management.

Product Research 247

Product Research User Testing Marketing Research Software 247

Userpilot

MAY 27, 2025

So you can better analyze in-app behavior, whether you’re an app developer, product manager, or part of a growth team looking to optimize every tap, swipe, and session. Mobile app tracking captures data on how users interact with your app, including actions such as screen views, button taps, session length, and feature usage.

Analytic Tools 96

Analytic Tools Research Software Feedback Software Data Visualization 96

Product Innovation Educators

SEPTEMBER 2, 2024

Why market research is product managers’ secret ingredient for successful products Watch on YouTube TLDR Market research is a key part of product development and management. It guides product managers through the complex landscape of what customers need, want, and how they behave.

User Testing 280

User Testing Product Research Market Research Research Software 280

Intercom, Inc.

MARCH 14, 2019

These days, progressive, modern marketers like you and me are always hearing about customer centric marketing. We know that it’s customers, not brands, who hold the power. Leela knows that slapping “customer centric” in your mission statement is rarely enough. 6 ways to create a customer-centric culture.

Product Research 178

Product Research User Testing Customer Feedback User Friction 178

Mind the Product

APRIL 16, 2020

Before moving to super app Gojek to lead its efforts on mass financial inclusion, Adam Darcy developed PayMe, a product that has helped to transform the way young people in Hong Kong think about HSBC. However, I quickly discovered that there’s too much brand risk for a trusted bank to take this type of lean startup approach.

Weak Development Team 197

Weak Development Team Banking Customer Experience User Friction 197

Userpilot

SEPTEMBER 16, 2024

To answer this, let’s explore: What a market development strategy is. Real-life SaaS examples of successful market development attempts. A step-by-step process to build a viable market development strategy. Product development : Focuses on creating new products or enhancing existing ones to meet the needs of your current market.

Research Software 105

Research Software Analytic Tools Feedback Software Data Visualization 105

Userpilot

SEPTEMBER 2, 2024

Now, imagine applying this level of understanding and customization to your marketing strategy. A customer-led marketing strategy is about transforming your approach to reflect the same level of personalization. It helps build customer retention and brand loyalty. Prioritize features based on what your customers need.

User Testing 111

User Testing Customer Feedback Customer Experience User Friction 111

Userpilot

AUGUST 30, 2024

According to Gartner , companies that properly use customer journey maps are twice as likely to outperform their competitors that don’t. But to unlock such effective results, first, you need to know how to create impactful maps—which is what these 8 customer journey map examples are for. Creating user personas.

User Friction 105

User Friction Data Visualization User Testing Customer Feedback 105

Userpilot

AUGUST 30, 2024

Customer insights enable SaaS teams to understand them better and build products that satisfy their genuine needs. From the article, you’ll learn about different kinds of customer insights (from product analytics and only) and the benefits of gathering them. Let’s dive right in! Book the demo to find out how!

Data Visualization 105

Data Visualization Customer Feedback User Testing Analytic Tools 105

Userpilot

AUGUST 28, 2023

Wondering how to create a consistent brand experience to make a lasting impression of familiarity and trust? In a saturated SaaS world with tons of alternatives, a consistent brand experience can make you a recognizable brand. Maintaining core brand elements across various platforms to offer a familiar brand image.

Branding 98

Branding Customer Experience Feedback Software Data Visualization 98

Product Talk

JANUARY 31, 2024

If you’ve already begun to develop continuous discovery habits, maybe one of these stories will remind you of something you’ve experienced somewhere in your journey. The platform and web application he works on, finfire, connects Netfonds with their customers, their clients, banks, and insurers.

Product Research 307

Product Research Reporting Tools Feedback Software Customer Communications 307

Intercom, Inc.

JULY 26, 2022

Customer success is a business effort to help your customers achieve their objectives. . As the name implies, customer success involves working with your customer to discover how your products and/or services can best empower them to reach their goals and objectives. . That’s an example of customer success.

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User Friction Customer Experience Data Visualization B2C 129

Userpilot

AUGUST 23, 2023

A good grasp of the customer value chain is essential to product-led growth. Having a clear idea of how your solution adds value to your customers’ lives is the only way you’ll be able to clearly communicate the core benefits and get your value proposition across. What is the customer value chain concept?

User Testing 98

User Testing Customer Feedback Feedback Software Customer Experience 98