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5 Costly Branding Mistakes

UX Planet

By Mary Moore, copywriter at Shakuro Branding holds the promise of propelling your venture to new heights, capturing hearts, and securing your place in the market. The last thing you need is to stumble into the abyss of bad branding, a place where countless others have lost their way. Yet, it’s a double-edged sword.

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What strategies do you use to build a successful UX team?

UX Planet

To build a successful UX team, you must develop a strategy combining planning, effective management and talent acquisition. Photo by Jason Goodman on Unsplash When building my own team for the first time as a UX leader, I faced several challenges and developed a few strategies. You might find them helpful.

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Dark Patterns: The Dark Side of UX

UX Planet

Image: MeasuringU Intentional Misdirection As the name suggests, it distracts the user from what really matters so that they don’t see something and continue with the process. This deliberate scheme is a prime example of a money-grabbing strategy that wipes out user trust. ‘No when the item was added to the cart.

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50 UX UI portfolio intros you can “borrow” from Google, Apple, Facebook & Uber hires

UX Planet

This article is for aspiring designers who are still creating a strong introduction to their UX or UI portfolio. I’m a Designer in San Francisco & I do UI, UX, branding, animation, packaging and print. Former UX Design Intern at Google. Brian Lee, Spotify My name is Brian. Carson Young, Google Hi! I’m Andres.

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UX Research Process: A Step-By-Step Framework

Userpilot

What is the UX research process? It also outlines a 9-step guide on how to conduct UX research for product managers and UX designers. TL;DR The UX research process is a sequence of steps to collect and analyze data on user interactions with the product to better understand their needs and preferences. Book the demo!

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UX vs CX (User Experience vs Customer Experience): Explaining 4 Key Differences

Userpilot

What's the difference between UX vs CX? UX deals with a user's interactions with specific aspects of your product, while CX is broader and covers all customer engagements with your brand. Read on to find four key differences between UX and CX and how to improve both. That's not entirely true.

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Retention Marketing For SaaS: 13 Strategies to Implement

Userpilot

Looking to power up your retention marketing strategy? This article will show you practical strategies to crack the customer retention code and maintain sustainable recurring revenue. The right customer retention strategy will: encourage repeat purchases, create loyal customers, and improve your retention rate.