Userpilot

OCTOBER 29, 2020

Product Marketing is a fairly new domain and the role of ‘Product Marketing Manager’ differs greatly from organization to organization. You may want to jump to a relevant section: Who’s a Product Marketing Manager? Product Marketing Manager’s Role and Responsibilities (depending on the company).

Analytic Tools 96

Analytic Tools Feedback Software Onboarding KPIs Product Marketing 96

Intercom, Inc.

NOVEMBER 3, 2022

Scaling a support team is challenging enough as it is. Maybe you’ve just extended support hours and it’s becoming harder to plan shifts for different time zones; maybe you’re spending hours figuring out schedules for the week ahead; maybe the inflow prediction was a bit off and now your team is under or overstaffed.

Feedback Software 206

Feedback Software Research Software Customer Experience User Testing 206

Userpilot

JULY 31, 2023

In this article, we discuss Pendo’s use cases, main features, pricing, limitations, and how it can help your product grow. TL;DR Pendo is a product growth platform for product , marketing , customer success , and UX design teams. Roadmaps are a new Pendo feature for communicating and sharing product vision.

Data Visualization 79

Data Visualization Analytic Tools Feedback Software Reporting Tools 79

The Product Coalition

MARCH 29, 2018

I realize not every product person has to navigate sales stakeholders. But if you’re working on a B2B product with a sales force, odds are you know what I mean. I try to help product and sales teams succeed under the mantra “Easy to Sell, Easy to Renew.” Where do your teams agree on low scores?

Development Team Review 113

Development Team Review Weak Development Team Feedback Software Product Research 113

Userpilot

APRIL 21, 2021

Put simply, good product marketing software helps your SaaS solve two fundamental problems: Build a product that users love on the basis of customer feedback Acquire and retain users of that product. But how do you choose good product marketing software? What is product marketing?

Analytic Tools 53

Analytic Tools Feedback Software Research Software Customer Communications 53

Mind the Product

MAY 25, 2018

In 2012, when I was working as part of the JustGiving team responsible for innovative products and disruptive business models, we decided to test how people could raise money for non-charitable good causes. Initially we worked with a team from ThoughtWorks for 12 weeks. This is what we did. 2012 – the Inception.

User Testing 111

User Testing Weak Development Team Onboarding KPIs Customer Experience 111

Mixpanel

MAY 3, 2019

Throughout his career, Al has focused on helping companies develop and execute digital strategies to grow their business and stay ahead of the curve. Developing a mobile product is a daunting task. This Growth process is ongoing and ever-evolving, requiring your team to continuously iterate. Poor Data Integrity.

Weak Development Team 53

Weak Development Team Analytic Tools Agile Strategy 53

Userpilot

MARCH 8, 2022

User behavior analytics helps you flag underperforming features and modify onboarding experiences to improve feature discovery. 51% of users won’t return to a company if they’ve had bad experiences with it. User analytics also provide insights into how users interact with products at every stage of the user journey.

Analytic Tools 93

Analytic Tools Data Visualization Onboarding KPIs Customer Experience 93

Userpilot

OCTOBER 25, 2022

Product differentiation and positioning are important aspects of strategic product management because they allow you to build a product that meets the needs of the right customers in the right market and stand out from the crowd. Goals are important aspects of the product strategy. Source: Pragmatic Institute.

Product Research 87

Product Research User Testing Customer Feedback Research Software 87

Pragmatic Marketing

OCTOBER 18, 2019

A Three-Question Process for Product Team Success. How do managers take what their teams have learned and turn it into something tangible? How do those team members take that knowledge and apply it to their roles? Listen in as we discuss Lori’s three questions that include: What is my market opportunity?

Weak Development Team 70

Weak Development Team Automotive Feedback Software Research Software 70

Pragmatic Marketing

OCTOBER 18, 2019

A Three-Question Process for Product Team Success. How do managers take what their teams have learned and turn it into something tangible? How do those team members take that knowledge and apply it to their roles? Listen in as we discuss Lori’s three questions that include: What is my market opportunity?

Weak Development Team 70

Weak Development Team Automotive Feedback Software Research Software 70

Userpilot

APRIL 19, 2024

Effective market research requires clear and measurable objectives, guiding decision-making and ensuring relevance to the project’s needs, and should be accompanied by appropriate methods , including both primary and secondary research. This allows businesses to tailor their offerings and engage more effectively with their target market.

Research Software 52

Research Software User Testing Market Research Data Visualization 52

The Product Coalition

DECEMBER 11, 2023

Everyone knows market feedback is a must so that’s where you are going —  working with your customers, listening to them , and implementing a lot of what they say. There is so much work to do, you don’t even have time to create a roadmap. They always need something you haven’t developed yet. And nothing else.

Startups 78

Startups User Testing Customer Experience Roadmap 78

Mind the Product

MAY 9, 2019

In March last year, my colleague and Mind the Product’s Director of Training, Rosemary King, wrote about how the company departments working alongside a product team could better work together to meet their common goals and to improve working practices. In Marketing, in Product, in Operations… test, learn, test again.

Product Research 148

Product Research User Testing Weak Development Team Embedded Analytics 148

Userpilot

JANUARY 8, 2021

Before we get into what is considered a good NPS score, we have some good news and some bad news. What Is Considered Good NPS Score, and What Is a Bad NPS Score? Net Promoter Score is the result of a one-question survey asking the users how likely they’d be to recommend your product on a scale from 1 to 10. Table of Contents.

Analytic Tools 67

Analytic Tools Feedback Software Data Visualization Weak Development Team 67

Userpilot

SEPTEMBER 21, 2022

Chatbot feedback form – Set up a chatbot to understand a user’s customer experience after talking with your support team. Public roadmap – Collect feedback from people regarding the upcoming features or allow them to suggest their ideas. ClickUp allows users to send feedback about its product roadmap.

Feedback Software 87

Feedback Software User Testing Customer Feedback Analytic Tools 87

ProductPlan

MARCH 3, 2022

Creating happy customers and keeping them happy is the entire focus for the product team and the company. This requires customer-centric organizations to prioritize customer delight and value over profits, which is another example of the differences between product-centric vs. customer-centric organizations.

User Testing 86

User Testing Customer Experience User Friction Research Software 86

Innovatemap

SEPTEMBER 9, 2020

The hit to your credibility and brand is hard to recover from. Your product and engineering teams are fighting fires constantly and do not have the bandwidth to think about the future. Customers will push the product and have feature requests. To expand our target markets? Menus become convoluted.

Customer Experience 52

Customer Experience User Testing Analytic Tools Research Software 52

Product Innovation Educators

MAY 3, 2021

Jobs-to-be-Done (JTBD) is a valuable tool for product managers and innovators, and there are different thoughts on how to actually put it into optimal practice. Our guest, Jay Haynes, is helping that problem by creating the first and only JTBD software for product, marketing, and sales teams. Next we go to the market.

Framework 70

Framework Weak Development Team Travel Customer Experience 70

Userpilot

JULY 5, 2022

Small but regular improvements are a more reliable way to achieve product-market fit. As a result, it helps you develop only the features that they need and avoid falling into the feature fallacy trap and creating the consumption gap. This is harder when you dramatically overhaul big parts of your product at once.

Feedback Software 93

Feedback Software Analytic Tools Research Software Product Research 93

Userpilot

SEPTEMBER 10, 2022

Customer service UX surveys are queries regarding the quality of help your customer support team provides. When setting up your team account, Miro asks how users have heard of the platform as the last question using a multiple-choice drop-down menu. What will you be using [Product] for? How are you feeling about [Brand]?

Customer Feedback 82

Customer Feedback Product Research Feedback Software User Testing 82

Product Innovation Educators

MAY 3, 2021

Jobs-to-be-Done (JTBD) is a valuable tool for product managers and innovators, and there are different thoughts on how to actually put it into optimal practice. Our guest, Jay Haynes, is helping that problem by creating the first and only JTBD software for product, marketing, and sales teams. Next we go to the market.

Framework 62

Framework Weak Development Team Travel Customer Experience 62

Userpilot

OCTOBER 20, 2023

However, sentiment analysis takes things a step further to get a clearer view of your brand reputation in the eyes of multiple customer segments. TL;DR Sentiment analysis helps you monitor the opinions, emotions, and feelings (sentiment) of customers towards your product or brand. Get your free Userpilot demo today! Source: G2.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Customer Satisfaction 52

Under 10 Consulting

JUNE 6, 2019

Only three things happen naturally in organizations: friction, confusion, and underperformance. In my first job in product management, I was based in DC and my developers were based in California. Instead, I flew to LA once a month and stayed for a week of development team meetings. Product management in Marketing.

Weak Development Team 40

Weak Development Team Product Research Reporting Tools Customer Feedback 40

Userpilot

SEPTEMBER 15, 2022

External CI can be collected from any resource of third-party data (social media posts, and market research surveys). While marketing teams use CI data to understand customer personas and create hyper-personalized marketing campaigns, product teams use it to spot product friction and prioritize further product improvements and bug fixing.

Feedback Software 95

Feedback Software Research Software Analytic Tools Data Visualization 95

Userpilot

MARCH 15, 2022

Successful product launches stand on the back of an effective GTM strategy. Your go-to-market strategy is simply a roadmap for how you’ll take your product to the market. SaaS go-to-market plans can be used in several use cases. What is a go-to-market (GTM) strategy? Let’s get started!

Research Software 80

Research Software Strategy Customer Experience User Testing 80

Userpilot

DECEMBER 21, 2022

Wondering which product analytics metrics you should track and improve to increase your product growth ? You must select the right product analytics metrics to serve as KPIs (Key Performance Indicators) for your product development process. Identify Trends in Product Usage And Prioritize The Roadmap.

Analytic Tools 91

Analytic Tools Onboarding KPIs Data Visualization Embedded Analytics 91

Mind the Product

FEBRUARY 22, 2018

That’s because when Merck decided to market the exact same drug’s baldness-prevention properties too, they created a new campaign and brand. Whatever your feelings about prescription drug marketing, Merck understood the need to reposition the product so it was tailored to the motivations of a different segment.

Product Research 88

Product Research User Testing Customer Experience Research Software 88

Userpilot

MAY 11, 2022

Are you aware that product user segmentation affects all stages of the user journey and the overall growth of a business? You can use product usage data to develop an effective marketing strategy, improve products, retain customers , as well as to accelerate customer adoption. What is product user segmentation?

Analytic Tools 91

Analytic Tools Feedback Software User Testing Customer Feedback 91

Sachin Rekhi

JANUARY 9, 2017

For example, Atlassian was successful early on in going directly after developers in driving their initial acquisition via free/cheap open source editions that could be installed on dev boxes. While I leverage this theory as the basis for managing my personal finances (via Wealthfront ), I find it also applicable to product.

Finance 69

Finance Feedback Software User Testing Weak Development Team 69

ProductPlan

JULY 11, 2019

Product teams must not only create an amazing product, they also need to set the stage for the product getting the awareness it requires for trial and user adoption. If a new feature or product never gets used, it doesn’t matter how awesome it is… it’s gathering the same dust as every less great product on the market.

Customer Experience 66

Customer Experience User Testing Weak Development Team Development Team Review 66

Intercom, Inc.

NOVEMBER 7, 2019

Here are five quick takeaways: The founders of Spendesk noticed that, while the B2C space was innovating with peer-to-peer quickpay options, nothing like that existed in the B2B space (which often lags a few years behind the consumer market). Instead, focus on fostering a culture of communication and feedback loops between the team.

Feedback Software 162

Feedback Software Marketing User Testing Finance 162

Department of Product

MAY 22, 2020

And the product team responsible got some pretty brutal reviews in the process. Whether we like not, digital products deliver value through features. Sales If you’ve ever sat in on a sales meeting with a client, you’ll know what happens in a typical product demo. Can I customise it with my own branding?

Feedback Software 52

Feedback Software Customer Experience User Testing Customer Feedback 52

Userpilot

JANUARY 16, 2024

Not performing user research on your target audience User research forms the foundation for building effective products. Going ahead to develop products or features based on assumption doesn’t always end well—you’re likely to build something that doesn’t solve real user problems. Wasting time and money.

User Testing 85

User Testing Feedback Software Research Software Product Research 85

Userpilot

JANUARY 19, 2021

By focusing on metrics like feature adoption, onboarding engagement, and qualitative surveys rather than just the NPS score, you will get a clearer picture of how your customers engage with your company and product-and the quality of those engagements. Word of mouth in customer development calls. What do we measure at Userpilot?

Analytic Tools 98

Analytic Tools Feedback Software Research Software Customer Experience 98

Userpilot

JANUARY 17, 2024

The most common challenges that hinder SaaS growth are lack of product-market fit , ineffective sales and marketing strategies , customer churn, and long product development cycles. Provide the necessary training for your sales teams. Optimizing your marketing strategy to cut costs.

Feedback Software 92

Feedback Software Research Software Analytic Tools User Testing 92

Userpilot

DECEMBER 6, 2022

Can marketing resource management help streamline your product marketing processes and workflows? The marketing department is one of the most crucial in any company. Marketing resource management covers everything, from project planning to budget tracking, scheduling, workflow management, collaboration, etc.

Analytic Tools 87

Analytic Tools Feedback Software Reporting Tools Customer Experience 87