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Common Product Vision Board Mistakes

Roman Pichler

This article assumes that you are familiar with the product vision board or the key elements of a product strategy : market, value proposition, standout features, and business goals. Vision Captures Product Idea or Business Objective. Additionally, such a vision is hardly inspiring. Target Group is (too) Big and Heterogenous.

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5 Costly Branding Mistakes

UX Planet

By Mary Moore, copywriter at Shakuro Branding holds the promise of propelling your venture to new heights, capturing hearts, and securing your place in the market. The last thing you need is to stumble into the abyss of bad branding, a place where countless others have lost their way. Yet, it’s a double-edged sword.

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Five Pitfalls I’ve Spotted During a Year of “Teaching” Product Management

The Product Coalition

Not enough people spend enough time on defining vision and purpose Most value propositions are weak Companies don’t adapt their team typology to make a product Very few products are indeed prioritized by value User Reasearch and UX are ofter used in the wrong way 1. Try and fill a product vision board.

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Defining Brand Strategy and How to Develop One

UX Studio

Creating and maintaining a brand strategy can turn into a never-ending struggle, but it can also provide a great deal of fun. In this post we created a guide on the steps to take in developing your brand strategy. But first, let’s define brand strategy! But first, let’s define brand strategy!

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Embracing Conflict is Product Management

Ronke PM

These leaders understand that bringing effective products, solutions, and services to market requires consensus building and engaging cross-functional teams in the journey. After all, the partner teams build products, not the product manager alone. We just execute differently, and sometimes we have a bad day or week.

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UX Strategy: Step-By-Step Guide for SaaS Companies

Userpilot

How do you develop a robust UX strategy? TL;DR UX strategy provides guidance to the UX design team on how to create and improve experiences that satisfy user needs. TL;DR UX strategy provides guidance to the UX design team on how to create and improve experiences that satisfy user needs. This is the main focus of the article.

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6 Customer Fit Types and How to Use Them To Drive Customer Success

Userpilot

Without it, you’d find yourself implementing features for the wrong customers, distorting your value proposition, and leading your customer support (CS) team to burnout from dealing with bad-fit users. 75% of companies will break up with poor-fit customers, according to Gartner. Sean Ellis test with a PMF survey.