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8 User Onboarding Case Studies to Learn From to Improve Your Onboarding Process

Userpilot

Sustaining user engagement throughout the entire onboarding process can feel like a task only large teams can achieve. Introducing core features, driving user activation, and maximizing retention rates after the user onboarding experience will all impact the user journey moving forward.

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10 Must-Read Onboarding Books for SaaS

Userpilot

Looking to level up your user onboarding knowledge with onboarding books? An exceptional user onboarding experience can make all the difference for your SaaS company's growth. Onboarding books can offer you the knowledge and insights necessary to craft a remarkable onboarding process. But where do you begin?

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PLG Marketing: How Product-Led Strategy Drives Marketing Success

Userpilot

With so many product marketing strategies floating around the SaaS world, it can be hard to identify the right one. In this guide, we’re going to go over what PLG marketing is and why it just might be the perfect approach for your business. What is product-led growth? What does PLG stand for in marketing?

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Marketing Experiments in SaaS: Different Experiment Ideas To Try and How To Run Them

Userpilot

Marketing experiments give you an insight into how well marketing strategies will perform before implementing them. In this article, we’ll start by exploring how to conduct a marketing experiment and give you different experiment ideas to try in your SaaS business. Select metrics to measure success. Analyze results.

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Customer Onboarding Lifecycle: How to Continuously Educate and Unlock Value For Your Users

Userpilot

The customer onboarding lifecycle is the ongoing process of educating users on your product and helping them achieve success with it. In SaaS, onboarding is the key to not only converting free users into paid customers but also driving long-term loyalty. Point users to key actions with onboarding checklists.

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RFM Segmentation: What is It and How to Implement RFM Metrics in Your SaaS?

Userpilot

Curious about how to turn RFM segmentation into a powerful marketing technique for understanding customer behavior and driving growth? RFM is a three-dimensional customer segmentation model that evaluates customers on three metrics — recency, frequency, and monetary value. You can get this metric by tracking product usage.

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Marketing Funnel KPIs: How To Define Success at Every Stage of the Funnel in SaaS?

Userpilot

How can you use marketing funnel KPIs to ensure success at every stage of the funnel? This makes it crucial for them to map their marketing efforts based on the customer journey and grow the business efficiently. A marketing funnel helps you understand your customers in-depth and develop effective marketing strategies.