UX Studio

APRIL 10, 2018

In this UX case study we show how we designed Sport360.fit. At UX Studio , we mostly work in pairs: a designer and a researcher. This vast project had a tight schedule, so we worked in a bigger UX team: four designers and four researchers. So why mention cultural differences in a UX case study?

Magazine 66

Magazine Feedback Software Research Software User Testing 66

UX Studio

APRIL 29, 2019

This case study reports on how we helped optimise their search engine. In this UX case study, we cover the story of updating the search function of Campanda, including our research and design process, and the specifics learnings we made during this project. Kicking off the UX project. The UX team.

UX 63

UX Engineering User Testing Reporting Tools 63

UX Studio: Product Management

MAY 23, 2018

This took ten months for the team including a UX researcher and a UX designer from UX studio, and a dedicated Trigo marketing team sharing responsibility for the development. The UX researcher held responsibility mainly for finding user needs (mostly usability wise) and aligning the needs with the business goals.

User Testing 95

User Testing UX Research Software Product Research 95

Userpilot

APRIL 24, 2024

Usability testing is an invaluable resource for UX researchers…but only if you’re able to recruit participants in the first place. This is a problem that our own UX researcher at Userpilot, Lisa, faced when she tried recruiting participants the traditional way. Here are a few features that will streamline your UX research efforts.

User Testing 92

User Testing Product Research Research Software Data Visualization 92

UX Studio: Product Management

JANUARY 29, 2020

We conducted user research for the site and we will share what we’ve learned from it in the following case study. A UX research-only project. How 2 UX researchers collaborated with 4 different UX teams. On our side, we were a team of 2 UX researchers from UX studio.

User Testing 74

User Testing Research Software Product Research Customer Experience 74

Userpilot

FEBRUARY 6, 2020

Platformly is a marketing automation platform. It’s the easiest way to improve your onboarding, and put what you’ve learned from Platformly into practice: The post [CASE STUDY] How Platformly Onboard Users with their Complex Product appeared first on Thoughts about Product Adoption, User Onboarding and Good UX | Userpilot Blog.

Dashboard 101

Dashboard Education UX Messaging 101

UX Studio

JUNE 27, 2018

In this UX case study, we describe how our team helped this startup enter the market with a well-designed product. What an exciting challenge for the UX team! Here at UX studio, we usually we have design sprints each week. Download our free ebook about UX design. Challenge 4: Copywriting.

User Testing 72

User Testing Research Software Feedback Software UX 72

Mind the Product

APRIL 11, 2018

Here we look at a case study of a flash sale platform in the UK called Wriggle ( [link] ) that shows us that simplifying value propositions is an ongoing process that’s key to growth. Product-market mismatches occurred when Wriggle’s platform tried to hit the ground running in London. About Wriggle. First Expansion.

User Testing 110

User Testing Customer Experience User Experience Naming 110

Userpilot

AUGUST 10, 2023

In a dynamic and fast-evolving world, understanding where you can leverage automation is important: behavioral marketing automation is quickly becoming a valuable skill for product marketing professionals. Without further ado, let’s dive into the world of behavior-based marketing automation! What is behavioral marketing?

Analytic Tools 93

Analytic Tools Feedback Software Marketing Product Marketing 93

Userpilot

JANUARY 16, 2024

Looking for UX design books that offer practical wisdom and show you how to get better? How each book improves your UX design skills. Book a demo now to discuss your UX needs with our team. UX for Beginners: A Crash Course in 100 Short Lessons by Joel Marsh Don't be fooled by the bite-sized lessons—this book packs a punch.

User Testing 98

User Testing Books Customer Feedback Customer Experience 98

UX Planet

JANUARY 18, 2024

UX research emerges as a pivotal factor in crafting user-centered designs and strategies. User research aims to centralize the user in the design and development process, whether through interviews, usability studies, or other methods. What is UX Research in Design? Why Is UX Research Important?

Data Visualization 75

Data Visualization User Testing Research Software Product Research 75

UX Planet

FEBRUARY 22, 2024

More Than Just Pop-Ups: Journey by Design The dark side of UX stretches far beyond simple annoyances. Share case studies, highlight research findings, and always put the user first. Walk the Talk: Ensure your own work reflects the highest UX standards. It’s not just annoying, it’s ultimately harmful. Let’s chat!

Data Visualization 73

Data Visualization UX User Testing Research Software 73

UX Studio

APRIL 25, 2019

It will take you just eight minutes to read this article, you will know about: An “inclusive” marketing strategy. How we conducted brand research on our UX studio brand. An “inclusive” marketing strategy. Many will start talking about visual identity and taglines, graphic designers and marketers. Brand awareness.

User Testing 73

User Testing Product Research Research Software Data Visualization 73

Userpilot

MARCH 28, 2022

Content marketing vs product marketing? The goal of any marketing strategy is to attract and convert members of your target market into paying customers. But what is the difference between content and product marketing ? The advantages of both marketing strategies. What is content marketing?

Product Marketing 97

Product Marketing Marketing Research Software Feedback Software 97

Userpilot

MARCH 5, 2021

A free trial vs paid trial is a better growth tool and should be used when testing the product-market fit, for products dependent on outside capital, and with a small userbase. Switching to a paid trial is best once a company reaches the mid-market level and needs to focus more on retention than acquiring new users. Source: Ahrefs.com.

User Testing 98

User Testing Data Visualization Customer Experience Customer Feedback 98

Userpilot

MARCH 13, 2023

What we really needed was for our product team (and our product marketing team) to be able to build components in the application in a no-code way, that would match our application, and look like part of our application.’ Osano’s upgrade and billing components are now all built in Userpilot.

User Testing 52

User Testing Feedback Software Customer Feedback Customer Experience 52

Userpilot

JANUARY 18, 2023

With so many product marketing strategies floating around the SaaS world, it can be hard to identify the right one. In this guide, we’re going to go over what PLG marketing is and why it just might be the perfect approach for your business. Utilize viral marketing and product experiments to generate more word-of-mouth traffic.

Analytic Tools 96

Analytic Tools Feedback Software Onboarding KPIs Marketing 96

The Product Coalition

NOVEMBER 14, 2023

Since my current company is in very early stages (pre-product market fit), I personally look over each designer’s portfolio before I or others on my team interview them. They have a strong command of UX and visual design, can run user interviews, help us discover what to build, and create designs when requirements are still in motion.

User Testing 125

User Testing Startups B2C Product Research 125

UX Planet

FEBRUARY 22, 2024

The courses listed below (both free and paid) will help you master essential tools, become a better leader, and get the very best from the UX professionals you work with. You’ll learn How to hire for, position, and empower a UX team effectively. Best practices to manage and support a UX designer and wider UX team.

User Testing 75

User Testing Data Visualization Research Software Customer Experience 75

Userpilot

DECEMBER 20, 2022

How can you use marketing funnel KPIs to ensure success at every stage of the funnel? This makes it crucial for them to map their marketing efforts based on the customer journey and grow the business efficiently. A marketing funnel helps you understand your customers in-depth and develop effective marketing strategies.

Feedback Software 97

Feedback Software Analytic Tools Customer Experience Customer Satisfaction 97

Userpilot

NOVEMBER 20, 2022

How do you design a marketing roadmap that structures your project and keeps your team organized through the marketing lifecycle? A high-level strategic plan is the life force of a successful product marketing campaign. It connects business objectives to your marketing efforts and covers every important detail.

Onboarding KPIs 97

Onboarding KPIs Roadmap Marketing Feedback Software 97

Userpilot

JUNE 3, 2022

Trying to find the best product marketing resources for 2022? As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. Therefore, as a product marketer, you need to continually update your skills to remain relevant in a constantly changing industry.

Research Software 96

Research Software Analytic Tools Feedback Software Data Visualization 96

Userpilot

DECEMBER 3, 2022

UX design can make or break your product’s success. Poor UX can negatively impact engagement , and conversion rates, and stunt growth. There are many easy UX improvements you can make today to leave a better first impression. In this article, we cover the following: What UX design is and why UX is important in SaaS.

Feedback Software 98

Feedback Software Research Software Analytic Tools User Testing 98

Mind the Product

JULY 13, 2017

That is the essence of product-market fit. In this talk at ProductTank San Francisco, I share advice from my book The Lean Product Playbook on how to achieve product-market fit. The Product-Market Fit Pyramid. In order to achieve product-market fit, we need a model to really understand it. A Real-World Case Study.

User Testing 143

User Testing Product Marketing Marketing Product Research 143

Userpilot

AUGUST 16, 2022

Marketing experiments give you an insight into how well marketing strategies will perform before implementing them. In this article, we’ll start by exploring how to conduct a marketing experiment and give you different experiment ideas to try in your SaaS business. Email marketing experiments. Analyze existing data.

Research Software 98

Research Software Feedback Software Analytic Tools Customer Experience 98

Userpilot

DECEMBER 19, 2022

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level! What is B2B marketing?

B2B 104

B2B User Testing Research Software Analytic Tools 104

UX Studio: Product Management

JULY 29, 2020

UX studio has conducted an expert review for the IT company IncQueryLabs to discover why their website did not perfo rm well. . IncQueryLabs builds software toolchains to boost industrial digitization efforts, by helping their clients to achieve higher quality, faster time to market, reduce development costs, and break vendor lock-in.

Software Review 62

Software Review UX User Testing Data Visualization 62

Product Talk

NOVEMBER 2, 2022

UX Copenhagen. Front UX & Product Management Case Study Conference. Growth Marketing SUMMIT. Product Marketing Summit | Singapore. Product-Led Summit | New York. New York, NY. Product Ops Summit | New York. New York, NY. INDUSTRY: The Product Conference. Dublin, Ireland. Virtual and Copenhagen, Denmark.

Artificial Inteligence 185

Artificial Inteligence Product Research Naming Agile 185

Userpilot

NOVEMBER 14, 2022

Are you leveraging customer marketing to generate new and sustained business opportunities? As product marketers , getting lost in the push for new customers after launching a new product or service is easy. Successful customer marketing improves the user experience , making it more enjoyable. What is customer marketing?

Feedback Software 97

Feedback Software Analytic Tools Customer Experience User Testing 97

Balsamiq

SEPTEMBER 18, 2017

It is fast, highly usable from the UX perspective, has tons of options that allow it to be used for much more than just a mockup tool. Learn how to market yourself. Programmers are a dime a dozen; learn how to market yourself and try to set yourself apart by your work. Ever since I moved to Balsamiq, I never looked back.

Web Development 58

Web Development Web Developers Roadmap Development 58

Product Talk

NOVEMBER 3, 2021

UX Copenhagen. Front UX & Product Management Case Study Conference. Growth Marketing SUMMIT. Front UX & Product Management Workshop Series. Virtual and Helsinki, Finland. Virtual and New York, NY. April . ProductCamp Pittsburgh. Pittsburgh, PA. INDUSTRY Europe.

Artificial Inteligence 190

Artificial Inteligence Product Research Naming Workshop 190

Imaginary Cloud - Design

APRIL 7, 2021

User Experience is a key factor regarding the success of a digital product, and the main ingredient to an excellent UX lies in a thorough user-centered approach. In that sense, Imaginary Cloud is introducing a new UX Audit service focused on providing high-quality professional UX Audits. What is a UX Audit? Conclusion.

Research Software 63

Research Software UX Customer Experience Feedback Software 63

UX Studio: Product Management

DECEMBER 7, 2022

Including UX research in any UX project is crucial for all businesses with any digital platform. The industry of UX is getting bigger and bigger, and the list of UX agencies is getting longer. This is great news, but finding the best UX research agency can be challenging for companies in need. Adam Fard UX Studio.

User Testing 52

User Testing Research Software Product Research UX 52

Userpilot

NOVEMBER 14, 2022

From a child reminding herself to be on her best behavior to receive mentorship in return for loyalty, we all engage in reciprocity marketing. Bringing it to the business world, reciprocity marketing is taking proactive steps to give something that evokes a positive response in customers. What is reciprocity marketing?

Feedback Software 97

Feedback Software Research Software Marketing User Testing 97

Userpilot

NOVEMBER 16, 2022

B2B marketing automation helps businesses grow faster, while not breaking the bank. How do you effectively implement B2B marketing automation into your existing product marketing activities? In this article, we’ll cover: What B2B marketing automation is and how it benefits marketing and sales teams.

Feedback Software 97

Feedback Software Analytic Tools B2B Embedded Analytics 97

Userpilot

AUGUST 29, 2022

Why are marketing data insights critical when making strategic business decisions? With marketing insights, product marketing teams can locate marketing channels that bring the most valuable customers. Product managers can use marketing data to improve customer experience. What is marketing data?

Data Visualization 97

Data Visualization Customer Feedback Customer Experience User Testing 97

UX Studio

NOVEMBER 26, 2018

Easier said than done… Is it not just a question of market research vs user research? What characteristics define market research vs user research? How do we combine market research and user research? At UX studio , we strongly believe that research provides the answer! How big of a potential market has it got?

User Testing 107

User Testing Market Research Product Research Research Software 107