Product Innovation Educators

SEPTEMBER 4, 2023

A four-layer framework to create a winning product strategy Today we are talking about creating product strategy. Bob is the author of the book Creative Strategy Generation. I first heard of Bob when he was the president of Sequent Learning, the product management training company.

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Melissa Perri

JANUARY 4, 2020

I've been reflecting on the last decade in Product Management. Not every company has seen all these changes, but by and large I think it's been a positive push forward and I'm proud of where we've come from and where we have gotten to. -- 2014: "I do not need Product Managers, I can run my company myself,I have the strategy."

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The Product Coalition

DECEMBER 6, 2023

The Critical Role of Product Strategy When Money Is Scarce (Part 1 — Seed) A good product strategy is something every company needs. Here is how a product strategy can help you create business results, even when the market is not in your favor. Product strategy is such a vague term for most people.

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Melissa Perri

JULY 14, 2016

“What is your Product Strategy? YOU NEED A STRATEGY.” When I replay this scene in my head, I can hear the CTO very audibly yelling (slash pleading) with our product team. This is the way we were taught to think about Product Strategy. This isn’t a strategy, this is a plan. He was on edge.

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The Product Coalition

APRIL 1, 2023

I’m not a big fan of the word “product strategy”. Building a Frankenstein product. Here are 4 steps any startups can follow to create a great product strategy: 1. He thought the best strategy was to play something. A great product strategy is the same. Strategy is where you’re going.

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The Product Coalition

JULY 16, 2022

The CFO of our division just asked me, a new management trainee, why I thought the company was pursuing the strategy he laid out. Asking questions rather than waiting to be asked a question would have been a better strategy. This is especially true for product strategy. I honestly had no idea.

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Product Management Unpacked

DECEMBER 20, 2021

“Crossing the Chasm” author on how user-experience design has driven product management from product-focused development to fostering customer engagement. The post Why Product Managers Are So Important first appeared on Product Management Unpacked.

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The Product Coalition

NOVEMBER 13, 2023

The Critical Role of Product Strategy When Money Is Scarce (Part 2 — Rounds A, B, and Later) When you start selling your product, you feel great, but that doesn’t last for too long. A product strategy is often the missing link that would convert your efforts into actual revenue. Here is how it works.

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The Product Coalition

FEBRUARY 25, 2023

Product leader Aatir Abdul Rauf outlines questions product managers should ask when crafting a product strategy. By Tremis Skeete , for Product Coalition Product strategy continues to be a misunderstood concept and energizes many conversations and debates on LinkedIn. It’s not a set of goals.

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Intercom, Inc.

JANUARY 14, 2021

With a background in computer science and an MBA, he soon realized that understanding the markets and customers is as important as building the products. And so, in 2014, he founded Productboard , a product management system that incorporates customer feedback and insights to help product teams build better products.

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The Product Coalition

DECEMBER 4, 2023

The Critical Role of Product Strategy When Resources Are Limited (Part 2 — Rounds A, B, and Later) When you start selling your product, you feel great, but that doesn’t last for too long. A product strategy is often the missing link that would convert your efforts into actual revenue. Here is how it works.

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Lenny Rachitsky

APRIL 9, 2024

As I often do when thinking about a question, I ran a poll on Twitter and LinkedIn asking which core skills of product management folks think are most likely to be impacted/replaced by AI. Here’s the day-to-day product-shaping work of a PM, and how I believe AI will impact it: 1. Think about it—what is AI best at?

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Mind the Product

OCTOBER 1, 2018

Having “no company strategy” is one of the biggest issues facing product managers, according to a recent survey of over 600 product people. After all, how can you set a reasonable direction for your product when you don’t know where your company is headed? what’s its mission)?

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Roman Pichler

OCTOBER 2, 2018

Why a Product Strategy Process Matters. An effective product strategy process should ensure that a valid product strategy and an actionable product roadmap are always available—that a shared and valid approach to achieving product success is available at anytime, as the picture below illustrates.

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The Product Coalition

JULY 18, 2021

Creating a product strategy is almost never a matter of answering a few simple questions and figuring it out. Being very pragmatic, he hates stale discussions and so in almost every meeting we have, he keeps questioning the process that will lead us to the right product strategy. Sounds confusing? The primary reason W.

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The Product Coalition

SEPTEMBER 28, 2022

In this series, I look at what I wish I had known when I started as Head of Product… Summary Understanding strategy allows you to effectively delegate, motivate and align so you can move from a nice boss to an effective leader. There’s no separate ‘product strategy’ from company strategy?—?strategy

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The Product Coalition

JANUARY 20, 2024

For 2024, several excellent conferences dedicated to product management are available, addressing the increasing interest in this field. I would like to thank Tremis Skeete, Executive Editor of Product Coalition for his valuable contributions in the research, development and writing of this article.

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The Product Coalition

JANUARY 27, 2024

In the past decade, the field of product management has evolved, shedding much of its earlier ambiguity. The spectrum of roles in product management is broad, ranging from highly specialised to more generalist positions. Every company has an area that “leads”. Maybe it’s “product led”.

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The Product Coalition

SEPTEMBER 2, 2022

The Eight Core Elements of a Winning Product Strategy “The essence of strategy is choosing what not to do.”?—?Michael After what seemed like months of work, our product was emerging from stealth mode. No choices = no product strategy. The series of choices following a framework = the product strategy.

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Mind the Product

JULY 23, 2020

Every team needs a product strategy. The Business Model Canvas, Bootstrap or Atomic Design – it seems like everyone from MBAs to developers to designers seems to have a framework to structure their strategy, except for product managers.

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Userpilot

NOVEMBER 23, 2023

To be a kick-ass product manager , you need a very diverse skill set. This article explores both hard and soft skills that product managers need in their everyday work, so if you’re curious to learn more, dive right in. PMs need to know how to use product analytics tools to gain actionable insights.

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Gocious Blog

JULY 19, 2023

The main objective of a product strategy is to create a plan to help a company achieve its overall goals. To successfully execute the product strategy, a product manager should have access to the necessary resources and employ efficient development practices to meet the goals.

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Product Management University

JANUARY 19, 2023

An expanding portfolio requires stronger collaboration among product managers to ensure customers get what they need: solutions that deliver quantifiable value at a level higher than just the users. That means each product becomes a lever to forming solutions that are the highest value in those chosen market segments.

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The Product Coalition

MARCH 12, 2023

Last week I wrote about the blind spots that product leader candidates have during their interviews. Today I want to talk about the blind spots that hiring companies have since they are at least as important for the ability to hire and succeed with the person that will help your company fly. But hiring leaders is hard.

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The Product Coalition

AUGUST 9, 2021

As a product manager and consultant who helps organizations become successful technology companies, I’ve learned a lot about what makes… Continue reading on Product Coalition ».

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Mind the Product

OCTOBER 21, 2019

A strong product strategy is often neglected because of the absence of any strategic thinking in product teams. What can product managers do to make sure they give their product strategy the attention it warrants? But today many, if not most, product teams fail this very first test.

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The Product Coalition

JULY 16, 2023

In recent years it seems that product management is all about execution and delivery. But you can’t really succeed this way, at least not the way your company needs you to. Photo by Kea Mowat on Unsplash When I moved into product management, almost 20 years ago, it used to be a very senior role.

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Userpilot

OCTOBER 25, 2022

If you’re wondering what strategic product management is, you’ve come to the right place! In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users!

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ProductPlan

MARCH 23, 2023

If so, chances are you were working without the benefit of a concrete product strategy. Product strategy helps with feeling overwhelmed because it Helps your product team see how your product contributes to your company’s goals. Guides your product decisions. Their product strategy is reactive.

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Roman Pichler

APRIL 11, 2016

Establish a clear vision for introducing a product management group and explore why your company would benefit from it. But the core value proposition of product management is enabling growth : A product manager is responsible for making and keeping a product successful.

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Sachin Rekhi

AUGUST 4, 2021

For years now loyal readers have been asking me to package up my learnings on product management into a cohesive course on the subject. So in 2020, I took a survey of all the available product management courses out there. There were plenty of courses introducing product management to those new to the role.

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BrainMates

OCTOBER 10, 2023

Disrupting the Product - Strategy Questions Answered By DIANE SEXTON Even though periods of decline are a normal part of the economic cycle, there is no denying the enormous pressure these periods place on our organisations. Also, be mindful that the team who are left will find themselves with a case of survivor guilt. What about AI?

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Lenny Rachitsky

MARCH 10, 2024

Now he’s releasing his newest book, Transformed , which is sure to become a staple of tech-powered companies worldwide. Real product managers are creators and are responsible for both value (ensuring the product meets customers’ needs) and viability (ensuring the product aligns with the business objectives).

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The Product Coalition

JUNE 13, 2021

Product strategy is one of the most important tasks of the product leader, and definitely one of the hardest things to do. In the effort to bring the company’s vision into reality, the details matter, often more than the innovation and completeness of the vision itself. in detail?—?which

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Userpilot

AUGUST 29, 2023

Product management is equal parts art and science – and it’s vital to the success of your SaaS. TL;DR Product management describes the continual process of overseeing the development of a product across its entire lifecycle. Product teams are staffed with various skilled professionals.

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The Product Coalition

SEPTEMBER 27, 2022

Jack Welch Product strategists = coaches You, as the product strategist, are the coach. The product strategy acts as the playbook for the team, taking them to victory. Products without a product strategist are like athletes without a coach, wandering campus unable to find the gym, let alone execute a successful practice.

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