ProductPlan

SEPTEMBER 28, 2022

Product-led growth is a business strategy in which a company uses its product as the primary tool to gain customers. Companies using a product-led growth strategy expect their product will sell itself. For this strategy to work, the product has to solve a meaningful problem for the users.

Reporting Tools 59

Reporting Tools Customer Experience Feedback Software User Testing 59

Intercom, Inc.

NOVEMBER 7, 2019

If people aren’t looking for your solution, you have to educate them about the problem your product solves. If people aren’t looking for your solution, you have to educate them about the problem your product solves. It’s super important to think early on about what strategy you have.

Feedback Software 162

Feedback Software Marketing User Testing Finance 162

Intercom, Inc.

FEBRUARY 5, 2019

Developing a sales strategy is one of the core activities every business will have to undertake. A well defined sales strategy is your path to meaningful, sustainable growth. When done correctly, your sales strategy will help your sales team execute with focus – SMB or enterprise, inbound or outbound, hunting or farming.

Outbound 177

Outbound Strategy Inbound Customer Experience 177

Intercom, Inc.

OCTOBER 16, 2019

No matter the specifics of how your company adapts and grows, it’s crucial to be aware of how your pricing strategy relates to other aspects of your business. It’s all too easy to make the mistake of adopting a pricing model that is ill-suited to other aspects of your company, such as the go-to-market strategy or sales strategy.

Strategy 195

Strategy Customer Experience Inbound User Testing 195

Userpilot

AUGUST 14, 2023

Are you struggling with creating an effective growth marketing strategy? So let’s see how you can build a growth marketing strategy and check out the strategies involved and relevant use cases. How to build a growth marketing strategy? Here are the steps to build a successful growth marketing strategy.

Onboarding KPIs 91

Onboarding KPIs Strategy Marketing User Testing 91

Intercom, Inc.

JULY 19, 2021

In fact, when we engaged Forrester Consulting, an independent research firm, in April 2021 to explore how channel preferences are changing, they found that preference for messaging-based support has significantly grown since the beginning of the pandemic. How conversational support delivers value across your entire organization.

Weak Development Team 129

Weak Development Team Reporting Tools Research Software Feedback Software 129

Business of Software Conference

JANUARY 28, 2019

It can be that we hired 3 salespeople, we’ve invested in their education, we’ve remunerated them really well, we have let them right inside the product so they can articulate it to the problem and they’ve all just resigned. I say ok, if that’s what you want to do. Thank you to the two salesmen in the room.

Research Software 40

Research Software Feedback Software Magazine Customer Experience 40

Intercom, Inc.

MAY 10, 2018

First zero in on a strategy for achieving your desired outcome , and then pick high quality metrics to validate your tests. When I’m analyzing the growth strategy of a new product, I skip the homepage. That seems to be when they changed their strategy. What educational void is the team trying to fill with these programs?

User Testing 224

User Testing Customer Experience Onboarding KPIs Customer Feedback 224

Intercom, Inc.

OCTOBER 29, 2020

In this very special episode of Inside Intercom, I sat down with Des, our co-founder and Chief Strategy Officer, for a wide-ranging conversation about our respective journeys so far, our thoughts on Intercom through the years, and what the future holds. So we were very excited about the idea that we could one day stop doing consulting work.

Feedback Software 209

Feedback Software Research Software Reporting Tools User Testing 209

Intercom, Inc.

NOVEMBER 5, 2019

You’ll hear from: Dialpad’s Chief Strategy Officer, Dan O’Connell, and Sherlock’s CEO, Derek Skaletsky, on speeding up and slowing down deals to deliver value to your buyers and your business. That’s why it’s crucial to have an automation strategy to eliminate low-value work. At Slack, our sales cycle is very consultative.

Research Software 139

Research Software User Testing Analytic Tools Reporting Tools 139

Intercom, Inc.

JANUARY 31, 2019

The process of defining your positioning strategy is not a one-and-done deal – in a crowded marketplace, it needs to be an ongoing exercise. Ambient Strategy founder and CEO April Dunford on the symptoms of weak positioning. The other part to the customer success organization at SalesLoft is that they’re also our education team.

Customer Experience 165

Customer Experience Customer Feedback User Testing Weak Development Team 165

Andrew Chen

MAY 14, 2018

[Hi readers: I wanted to share a podcast interview I did with Adam Risman of Intercom, who interviewed me on a wide array of topics including Dropbox’s viral growth methods, my time at Uber, and future growth strategies. That seems to be when they changed their strategy. Hope you enjoy! -A]. Listen to the podcast here ».

User Testing 71

User Testing Customer Experience Onboarding KPIs Data Visualization 71

Userpilot

FEBRUARY 25, 2021

Creative email strategies and other outbound hacks, and of course, this playbook wouldn’t be complete without Product-led growth frameworks that have led to double-digit ARR growth rates. SaaS Marketing Strategies for Growth in 2021. SaaS Marketing Strategies for Growth in 2021. Outbound vs. Inbound.

Research Software 67

Research Software User Testing Outbound Marketing 67