Product Innovation Educators

SEPTEMBER 2, 2024

Why market research is product managers’ secret ingredient for successful products Watch on YouTube TLDR Market research is a key part of product development and management. In this episode, Chip Chonym explains why market research matters throughout the innovation process, discussing both qualitative and quantitative methods.

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User Testing Product Research Market Research Research Software 280

The Product Guy

AUGUST 10, 2017

Guest Post by: David Parmelee, Digital Strategy Consultant. As Marc Wendell described in a Product Mentor video, the foundation of success in both product management and user experience (UX) is solving a problem for a specific user. Assuming that all of your users are the same. Asking the wrong users for input.

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User Testing Customer Experience Research Software Customer Feedback 296

Product Innovation Educators

NOVEMBER 25, 2019

You also need to test whether others like your product enough to pay for it. [7:36] First, whip up a bunch of it and have a tasting party where a hundred strangers try it and give you feedback. Find out what would be involved in production by talking with a co-packer or an R&D consultant. We were cheeky but it was fitting.

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User Testing Customer Feedback Product Research Feedback Software 352

Product Talk

DECEMBER 18, 2024

Every single person that contributes to building a product, all of the makers in the room, we need to care about our customers, we need to make sure that what we’re building is going to work for them, and I want to introduce some ideas that will help you do that. What I saw was they were talking to customers periodically.

Product Research 238

Product Research Research Software Analytic Tools Feedback Software 238

Alchemer Mobile

NOVEMBER 10, 2022

I’m going to take a wild guess and assume that you already understand the importance of mobile in-app feedback tools. You might already have a Voice of the Customer (VoC) program in place that you’re looking to improve, or perhaps you’re just trying to get started. Now, more than ever, your customers want to be heard.

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Feedback Software Analytic Tools Reporting Tools Data Visualization 256

The Product Guy

MAY 30, 2019

Which change in users’ behaviour do we want to drive? Hypotheses are only useful if we test them (with customers), to validate or discard them. As a team who decides to research which new features to develop, we first want to define our business outcomes and key results (OKR), together with our problem statement.

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User Testing Product Research Customer Experience Data Visualization 384

The Product Guy

APRIL 15, 2025

This week were releasing a double feature on How I PM featuring two product pros sharing methods theyve used to lead with clarity, customer understanding, and momentum. Dont just ask. Thats where the roadmap reveals itself. Thats where the roadmap reveals itself. Bring your whole team into the process.

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User Testing Workshop Customer Feedback Consulting 195

Mind the Product

SEPTEMBER 13, 2019

Researchers often have concerns about what will happen when “other people” go out and do work with users. But the demand for research far outweighs the supply of researchers, and everyone wins when more people are enabled to do research themselves. Planning Research. What method of research should I use?

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User Testing Product Research Research Software Customer Experience 193

Userpilot

OCTOBER 19, 2024

Think of Net Promoter Score (NPS) software as a tool to measure your customers’ feelings about your product, and categorize them based on their level of loyalty (promoters, neutrals, and detractors). Userpilot is a product growth platform that can collect customer feedback directly within your product.

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Feedback Software Analytic Tools Data Visualization Research Software 105

Mind the Product

OCTOBER 13, 2020

Talking to users is easy. The post User Research Interviews – Robert Chokr on The Product Experience appeared first on Mind the Product. The post User Research Interviews – Robert Chokr on The Product Experience appeared first on Mind the Product. Talking to users is easy. Handling bias.

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User Testing Customer Experience Product Research Research Software 195

The Product Guy

JANUARY 7, 2025

A Story to Start During my time consulting with a Fortune 500 financial services company, I encountered a significant challenge they faced with the rollout of a digital platform aimed at streamlining client account management. Test new approaches, such as shifting certain tasks to the evening or using a timer to prioritize key activities.

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Feedback Software User Testing Weak Development Team Customer Experience 150

The Product Coalition

SEPTEMBER 7, 2022

Minimum Viable Products: Why You Should Test Before Investing In Ideas Let’s analyze the advantages of MVP-based software development. Boston Consulting Group estimates that 70% of digital business transformation projects fail. When the product met users’ expectations, the entrepreneur continued to develop its functionality.

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User Testing Feedback Software Product Research Research Software 158

Arkenea

FEBRUARY 23, 2025

But, it’s usually challenging to assess what’s the right way to go about it – how much of iteration should be that from user feedback versus founder’s vision for the product? And, how do you also tell the difference between what feedback to incorporate?

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User Testing Feedback Software Research Software Customer Feedback 98

Product Innovation Educators

MARCH 4, 2025

How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams.

Artificial Inteligence 235

Artificial Inteligence Research Software Product Research User Testing 235

Productside

MARCH 3, 2025

In our latest Productside webinar, Becoming an Effective Product Management Leader , Principal Consultants Roger Snyder and Kenny Kranseler delivered a no-nonsense roadmap for new leaders who want to nail their first 90 days (and beyond) and get the tools on how to become a product management leadereffectively. Roger : Absolutely.

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The Product Coalition

OCTOBER 2, 2024

Stefan Röse breaks down how Quantilope is pushing forward customer development and the consumer research field. By Jon Matheson for Product Coalition Have you ever wondered how much a consumer is worth? Depending on who you ask, the answer will vary depending on what they genuinely know or understand about consumers.

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User Testing Data Visualization Customer Feedback Research Software 148

Product Talk

JUNE 5, 2024

How can product trios work with user researchers? If your company is committed to user research and you have the luxury of having a user researcher embedded on each of your teams, you probably want to include them in most of your discovery decisions. They interview customers together.

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Product Research User Testing Research Software Customer Experience 296

Product Talk

JANUARY 24, 2024

The foundation of continuous discovery is weekly touchpoints with customers. It sounds simple, but what happens if your product is so new that you don’t have any customers yet? What do you do about discovery if your product is so new that you don’t have any customers yet?

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Research Software Feedback Software User Testing Customer Experience 285

Product Innovation Educators

JULY 22, 2024

Get to Know Your User (30 minutes) First things first – who are you solving for? This step is all about understanding who your user is. Dig into the Problem (30 minutes) Now that you know your user, it’s time to get to the heart of the issue. ” Perhaps users are spending a lot of time on manual tasks.

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User Testing Data Visualization Research Software Feedback Software 301

The Product Guy

JULY 4, 2019

I discovered that I must research and understand the entire system and process, problem solve with my team, and share lessons learned. My career started at Hewitt Associates which was a human capital and management consulting firm that operated 500 offices in 120 countries. Background.

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Research Software Product Management Product Manager Systems Review 384

Product Innovation Educators

FEBRUARY 20, 2023

How to achieve product-market fit – for product managers This episode is sponsored by PDMA, the Product Development and Management Association. This speaker emceed the conference and presented on Lean Product Management: How to Achieve Product-Market Fit. He is a well-known product management trainer, consultant, and speaker.

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User Testing Product Management Product Manager Data Visualization 273

The Product Guy

SEPTEMBER 12, 2017

Guest Post by: David Parmelee, Digital Strategy Consultant. A marketer or market researcher may view patterns in terms of demographics and buying activity. A user researcher or other UX practitioner may group users by patterns in their behavior, both inside and outside your product. Why bring this up?

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Research Software User Testing Analytic Tools Product Research 273

Mind the Product

MARCH 24, 2020

These are situations that are fraught with the possibility for unintended consequences – something Roisi Proven covered in her great episode (and talk) about the Black Mirror Test. The Black Mirror Test. Listen if you’d like to learn more about. Ethical frameworks for product development. Links mentioned in this episode.

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Product Research User Testing Testing Customer Experience 170

Product Talk

JUNE 16, 2021

What about user researchers, data analysts, product marketing managers, and all your other favorite roles? Why didn’t I include user researchers? The more people involved in every decision, the longer each decision will take, and the longer it will take to ship value to your customers. Product marketing managers?

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Product Research User Testing Research Software Software Engineering 290

Userpilot

MARCH 5, 2025

Customers who actively connect with your brand are more likely to stay loyal, spend more, and become advocates. That’s where customer engagement software comes in. The right platform will equip you with the tools to interact effectively, gather valuable feedback, and build lasting customer relationships.

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Analytic Tools Feedback Software Research Software Reporting Tools 52

The Product Coalition

AUGUST 6, 2021

One of the main examples of this are the customized software applications that companies are rushing to develop to allow them to better connect with their users. That said, the task becomes easier once you know where and how you ought to hire an engineering consultant. Let’s dive right in. However, this is not the case.

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Consulting Reporting Tools Engineering Research Software 158

The Product Coalition

OCTOBER 13, 2022

Here are 10 great product books on pre-product market fit (pre-PMF)! ?? Learn who to listen to: “The Mum test” (Rob Fitzpatrick) This book will teach you that they’re some people you should never listen to, like your mum. Competitive analysis: “Blue ocean” (Kim, Mauborgne) Don’t get stuck into consulting matrixes.

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User Testing Books Product Marketing Marketing 166

UX Planet

APRIL 19, 2025

Amid this whirlwind of innovation, I found guidance when I came across the work of Andr Neves, a researcher from the Federal University of Pernambuco, on Heuristics for the Evaluation and Design of Generative AI Applications. How can we protect vulnerable users? It felt like finding a detailed map while navigating uncharted waters.

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Generative AI Research Software Data Visualization Analytic Tools 95

Mind the Product

APRIL 6, 2021

For most of us, the way that we conduct user research has been different during a year of lockdowns. Not so much for Anna Lee Anda, UX Research Manager at Zendesk — as someone with a global customer base, she’s been working with these techniques for ages. Remote research. Recruiting across regions.

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Product Research User Testing Research Software Customer Experience 149

Roman Pichler

SEPTEMBER 11, 2023

I view it as an entity that creates tangible value for users and possibly customers as well as the business. Once you’ve identified and selected a specific product, you can take the next step and determine the people who are required to create or progress it and generate the desired user and business benefits.

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Reporting Tools User Testing Customer Experience Product Research 387

Mind the Product

JANUARY 14, 2020

There’s a lot of debate in the product and research communities about quantitative vs qualitative approaches to metrics, so we sat down with Tomer Sharon (MD/Head of User Research and Metrics at Goldman Sachs) to talk about how he uses Google’s HEART approach to track what matters. Lean User Research.

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Product Research Customer Experience Analytic Tools Research Software 214

The Product Coalition

JULY 31, 2022

If you are on the journey toward product-market fit, you know it’s not easy. Every new product has its own fit to find. One of the hardest challenges of any product and any startup is of course reaching product-market fit. The good news is that product-market fit, like people, and cars, have their own “operating system”.

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User Testing Product Marketing Marketing Customer Experience 157

Product Innovation Educators

OCTOBER 10, 2022

Also with us is Carmel Dibner, who is principal and co-owner at Applied Marketing Science, where she has helped dozens of companies uncover critical customer insights to improve products, services, and customer experiences.?Before Before moving to consulting, she was in brand management at Unilever, working with the Dove brand.

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User Testing Product Research Research Software Workshop 267

Product Talk

JUNE 21, 2023

Meet Ellen Brandenberger , a product coach and consultant and Director of Product at Stack Overflow. Meet Ellen Brandenberger, a product coach and consultant and Director of Product at Stack Overflow. Most of my background is in education and research. Meet new Product Talk instructor Ellen Brandenberger!

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Product Research User Testing Research Software Customer Experience 221

Mind the Product

MARCH 17, 2020

Others have tried, but we’ve yet to find anyone else with her depth of experience (spanning stints as a developer, designer, researcher and product manager), her empathy for both users and stakeholders, her experience as a teacher, and her sense of humour. Has clicking that icon met the user intent of the feature?

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Product Research Research Software Customer Experience Feedback Software 47

The Product Coalition

MARCH 11, 2023

UX consultant David Hamill explains several points that compromise genuine UX research practices. By Tremis Skeete , for Product Coalition How often have you wondered what your users are really experiencing when they use your digital services? Why is that?

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