Remove Course Remove Differentiation Remove Inbound Remove Vision
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Strategic Product Management: The Role of a Strategic Product Manager

Userpilot

To define the product vision , product managers need to take their market research results along with the company objectives and use them to outline what they want the product to be like in the future. Market research, differentiation, and positioning are necessary to prepare for the product launch. Be in charge of the product vision.

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The Activities of a Strategic Product Manager

ProductPlan

A strategic product manager (PM) is responsible for shaping and sharing a strategic vision for a product, and yet—oddly enough—finding time for strategic activities can be a very real challenge. How can you take responsibility for the vision and shape the future of your product when you don’t control strategy at the corporate level?”.

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Why is The Best Customer Support a nice-to-have Strategy!

Usersnap

Of course, every email should be optimized for each user request. The importance of fast responses to support tickets is not only something that many large corporations use to differentiate themselves from their competitors. And it will be a great inbound marketing channel for new prospects too. “We’ve got your email” replies.

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BrowserStack’s Mark Rudden on hypergrowth in a global pandemic

Intercom, Inc.

Kieron: I know you started there in January 2020, just enough time to get settled into the role, understand the product, understand, I suppose, the vision for the future, and then the pandemic hit. We have business development doing inbound and outbound. Unless, of course, it’s a once-in-a-lifetime offer. One is Product.

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MadKudu’s Liam Boogar-Azoulay on building apps to expand your product’s reach

Intercom, Inc.

One sure sign of a key brand is if the vast majority of your lead generation is from inbound, organic results. John : Of course, the venture was Rude Baguette, which itself was quite a bit of a brand statement, wasn’t it? John: Of course, now you’re over at MadKudu. The mission of MadKudu.

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Reflecting on the Intercom journey – Karen Peacock and Des Traynor in conversation

Intercom, Inc.

Of course, that’s a little bit trickier now, but the whole idea is to hear their comments on your product, but also watch what they do and not just listen to what they say – that is, watching what they do in the context of everything else they’ve got going on in their world because all of us operate in a deeply interconnected world.

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What 14 startup investors and advisors taught us about chasing (and finding) product-market fit

Mixpanel

Over the course of our conversations, we were pointed to several measurement frameworks for finding product-market fit, with differences depending on the product category, and industry. Also, you will find the customers that you paid for may not be good quality customers, or that you’re not making something differentiated enough.”