The Product Coalition

MARCH 5, 2024

It’s not about following a set of rules, it’s about how you equip, inspire, and direct a team to navigate real-world hurdles while still marching toward a world-class product launch. Being Agile is more about maintaining agility as a team to deliver products better as you face real-world events.

Agile 106

Agile Data Visualization Research Software Reporting Tools 106

Userpilot

JANUARY 9, 2024

If you want to learn more about this tool for understanding feature usability and explaining any behavioral changes, let’s get into it! Best practices for effective SEQs: keep them plain and simple, launch them contextually , and combine them with other research methods (i.e. Interaction with a customer service agent.

Data Visualization 105

Data Visualization User Testing Product Research Analytic Tools 105

Intercom, Inc.

AUGUST 13, 2020

Yesterday we launched powerful upgrades to the Intercom platform for support teams. This launch is a meaningful one for us because our Support team partnered hand in hand with the Product team to develop many of the features. So over the years, we’ve been able to build internal tools to cater to our team needs. .

Data Visualization 211

Data Visualization Reporting Tools Research Software Feedback Software 211

Alchemer Mobile

JULY 22, 2021

When product adoption is strong, that typically means the following: The product is the right market fit. The company has a feedback tool in place to gather feedback to identify and solve issues quickly. Product adoption is key to customer retention. 5 ways to increase product adoption.

Onboarding KPIs 246

Onboarding KPIs User Testing Feedback Software Customer Feedback 246

Intercom, Inc.

DECEMBER 16, 2019

Just two years ago, only 29% of marketers reported ABM to be an effective strategy. In this guide, we explain how you can turn ABM into a win for your business – by putting the right team, tools, and processes in place. You might share an overview of your company, dive into specific solutions, or send a case study.

Reporting Tools 189

Reporting Tools Research Software Marketing Customer Experience 189

Userpilot

SEPTEMBER 14, 2022

Knowing how to launch a product successfully is no easy feat – it takes careful planning, execution, and coordination. But when done right, a product launch can significantly succeed your business. So, how do you go about launching a product successfully? Source: 2020 State of Product Marketing report.

Product Research 98

Product Research Feedback Software Research Software Product Marketing 98

Mixpanel

DECEMBER 7, 2021

In my time building and leading product orgs at companies like Google, Nest, and Out of the Blue, I’ve seen a rise in product managers and data scientists alike playing analyst-like roles to help make the most important decisions product teams are faced with. A product analyst just brings focus to the function.

Data Visualization 105

Data Visualization Reporting Tools Analytic Tools Product Research 105

CardBoard

AUGUST 24, 2023

At its core, Product Ops is about making sure that everything involved in creating and delivering a product runs smoothly. This includes strategic planning, collaboration between teams, handling customer feedback, analyzing data, and managing product launches.

Data Visualization 52

Data Visualization Product Research Customer Feedback Feedback Software 52

Amplitude

JULY 29, 2020

Ultimately, product strategy is a big-picture idea of how you will advance your product’s mission. Think of product strategy as a hypothesis to be tested. If you pursue your strategy and hit your KPIs but don’t get any closer to your mission, change course and try again. Product Mission and Vision. Consider Amazon.

Data Visualization 83

Data Visualization User Testing Analytic Tools Product Strategy 83

Mind the Product

OCTOBER 2, 2018

In this talk to the MTP Engage Hamburg audience my colleague Natalie Moschner and I share some of our experiences and learnings from implementing product discovery in daily work routines, and we look at how we integrated product discovery in a firm with over 400 employees like AutoScout24. Product Discovery Basics. Let’s start.

Product Research 99

Product Research Reporting Tools Research Software User Testing 99

ProductPlan

JUNE 15, 2021

In the 2021 State of Product Management Report , our annual collection of data designed to bring to life the trends driving product management, we found gender diversity, or lack thereof, a prime opportunity for product management teams to create more intentional inclusivity. . 7% more for 0-2 years. 2% more 3-5 years. .

Data Visualization 98

Data Visualization Reporting Tools Product Research Customer Experience 98

Userpilot

APRIL 8, 2021

We know giving you run-of-the-mill solutions like ‘keep UX debt/design log and refactor your designs regularly’ isn’t really practical or helpful. UX debt increases Software Entropy – as your design becomes more and more complex and difficult to maintain as you tweak and build upon it over time. Same with software.

Research Software 98

Research Software Feedback Software UX Weak Development Team 98

BrainStation Product Management

DECEMBER 13, 2018

Let’s take a closer look at why a product management certification is worth your time. It seems that good Product Managers are hard to find. In 2016, the Wall Street Journal reported that Product Manager was the most coveted job title among M.B.A. graduates, and life as a product manager has only gotten better since.

Certifications 59

Certifications Reporting Tools Product Management Product Manager 59

BrainStation Product Management

FEBRUARY 28, 2019

In BrainStation’s survey, Product Managers ranked communication (71 percent), leadership (65 percent), and empathy (58 percent) as the most important skills for a Product Manager, ahead of research and project management, and far ahead of design (selected by only 20 percent of respondents).

Technical Advisors 70

Technical Advisors Reporting Tools Analytic Tools Product Research 70

Centercode

DECEMBER 17, 2020

Software and tech gadgets are developing faster than we could ever have imagined even a decade ago. More and more everyday products are being replaced by their sophisticated counterparts. Which products are at the top of the wishlist? Check out our industry use cases in Making Good Technology Great. We have some ideas.

User Testing 59

User Testing Customer Feedback Product Research Reporting Tools 59

Mixpanel

OCTOBER 6, 2022

Over the course of my career, I’ve sat in dozens of conference rooms, Zoom meetings, retreat centers, and team outings all created with the sole purpose of getting Marketing and Product talking. With that caveat, I have seen companies with struggling products slowly, over time, lose top-of-funnel traffic. I’m serious.

Data Visualization 59

Data Visualization Onboarding KPIs Marketing Analytic Tools 59

The Product Coalition

JULY 8, 2019

An insight into Product Marketing roles, responsibilities and KPIs after interviewing dozens of Product Marketing Managers. Everyone is hiring Product Marketing Managers (“PMMs”) and there is a great demand for expertise in this space, so read on for a strategic and tactical definition of “What is Product Marketing?”.

Data Visualization 60

Data Visualization Definition Product Marketing Reporting Tools 60

PMLesson's Ace the PM Interview

OCTOBER 9, 2019

Goals Product Managers are expected to define the Product Vision. This includes researching user pain points, defining metrics to optimize that will represent success, and identifying / outlining product solutions and requirements that will address pain points. Product managers are responsible for the “what” and the “why.”

Analytic Tools 75

Analytic Tools Reporting Tools Research Software Data Visualization 75

PMLesson's Ace the PM Interview

MAY 4, 2022

Estimate the market size for a new product. Have you ever investigated a technology product and instantly had a good feeling for what it was? Did you understand the basics of how it works or even knew if it would be a good product for you to use? Interested in becoming a product marketing manager?

Product Marketing 52

Product Marketing Marketing Data Visualization Technical Review 52

ProductPlan

FEBRUARY 14, 2023

It also makes them feel like their input and feedback are more valued while expediting the resolution of time-sensitive issues, such as product launches. As discussed in our “Working Better Together” webinar, asynchronous video is an often overlooked yet versatile communication tool for remote leaders.

Feedback Software 59

Feedback Software Reporting Tools Crowdsource Customer Experience 59

PMLesson's Ace the PM Interview

MARCH 3, 2022

When a product launch goes well, you'll feel like a hero. However, if a new product launch doesn't go well and underperforms, the blame will be directed to the product team. Good product managers need to work well under pressure and make decisions to correct course quickly.

Weak Development Team 52

Weak Development Team Technical Review Data Visualization Product Management 52

BrainStation Product Management

FEBRUARY 28, 2019

Learn product management skills to boost your career – from home! BrainStation offers Online Live Certificate Courses in data, design, development, marketing, and product management. What I wish somebody had told me when I started working as a Product Manager is: ‘Don’t be a hero,’” wrote Matt LeMay, Partner at Sudden Compass.

Technical Advisors 40

Technical Advisors Reporting Tools Analytic Tools Product Research 40

BrainStation Product Management

DECEMBER 13, 2018

BrainStation offers Online Live Certificate Courses in data, design, development, marketing, and product management. It seems that good Product Managers are hard to find. In 2016, the Wall Street Journal reported that Product Manager was the most coveted job title among M.B.A. Speak to a Learning Advisor.

Certifications 40

Certifications Reporting Tools Product Management Product Manager 40

Intercom, Inc.

FEBRUARY 24, 2021

That’s why we’re so excited to announce two powerful new reporting features in Intercom to help you find the signal and surface the most valuable insights: conversation topics and custom reports. Drive informed business decisions with custom reports. Create detailed new dashboards with custom reports.

Data Visualization 243

Data Visualization Reporting Tools User Testing Customer Experience 243

ProductPlan

DECEMBER 11, 2019

Sure, product managers need numbers to report up the chain to track progress around goals. And now product managers are communicating the strategy using data-driven roadmaps. In our upcoming 2020 Product Management report, 34% of product managers said that t heir primary product success metric was business-oriented metrics.

Technical Review 59

Technical Review Systems Review Software Review Onboarding KPIs 59

Userpilot

OCTOBER 29, 2020

The more product-led the company, the more post-signup activities the product marketer will do. The pre-signup activities include planning product launches, writing product and feature pages, writing help docs, FAQs, sales/cs enablement assets, and creating bottom-of-the-funnel educational content. Writing FAQs.

Analytic Tools 99

Analytic Tools Feedback Software Onboarding KPIs Product Marketing 99

PMLesson's Ace the PM Interview

APRIL 25, 2022

Have you recently been invited to a product marketing manager interview? But an interview is, of course, only the first step. One of the best and first things you should do is review the most common product marketing interview questions and answers. Users could of course listen to all of them inside of Spotify.

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

Userpilot

MARCH 18, 2021

Take a look at how these companies position themselves: Product Onboarding Tool. vs. A Product Onboarding Tool for Startups. vs. The Product Growth Tool for Product Teams. If you’re a mid market company with a product team you’d probably go for ‘the Product Growth Tool for Product Teams’.

Feedback Software 52

Feedback Software Research Software User Testing Customer Experience 52

Mixpanel

JANUARY 15, 2020

Until now, product teams had two options to assess the effect of their product launches on their key metrics. One method is simply to see how key metrics change after the launch. If a metric improves after the launch, you might be tempted to attribute that change to the launch.

Data Visualization 64

Data Visualization User Testing Product Research Reporting Tools 64

Mind the Product

FEBRUARY 27, 2018

Here’s what we’ve learned based on our experience of adopting a testing mindset and seeing your way through innovative product development. Product/Market fit Cannot be Planned. 72 percent of innovative software projects are not successful. Chaos Report 2015. Find out if anyone is actually interested in the product idea.

User Testing 102

User Testing Product Research Product Marketing Testing 102

Userpilot

JUNE 9, 2021

One Product Manager can talk to customers and create user stories, while another can translate those user stories into technical requirements for the engineers and oversee the delivery of the product to the Product Owner. Sales enablement assets such as playbooks and PDFs showing how to use the product in different use cases.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Research 52

PMLesson's Ace the PM Interview

JULY 13, 2020

Product Managers are often called “Product CEOs” or “Mini GMs”, but they rarely have direct control over the inputs that lead to successful products. HackerNoon reports PMs outpaced average job growth in the US by 5X in recent years!) Even if you answered no to all of these, taking a certified course may be worthwhile.

Certifications 52

Certifications User Testing Data Visualization Feedback Software 52

PMLesson's Ace the PM Interview

APRIL 6, 2020

Product marketing is one of the newest and most impactful roles within an organization. As a product marketing manager (PMM), you influence most areas of the organization including product, design, sales, support, and, of course, marketing. Product marketers are also expected to be creative.

Product Marketing 78

Product Marketing Technical Review User Testing Marketing 78

The Product HQ

FEBRUARY 1, 2023

On the other hand, group product managers assume a more direct role within management because they are responsible for managing other members throughout the organization. They ensure that the various teams remain on course toward achieving the company’s objectives. What Does A Group Product Manager Do?

Product Management 52

Product Management Product Manager Certifications User Testing 52

DISQO

MARCH 8, 2016

The primary reason, suggests HBR, is that “many executives decide on a course of action and then use competitive intelligence to ratify their choice.”. However, the study found that analysts who worked specifically to provide insight for product launches generally found their input to be impactful. appeared first on Alpha.

Data Visualization 40

Data Visualization Product Research Reporting Tools Product Management 40

DISQO

MARCH 8, 2016

The primary reason, suggests HBR, is that “many executives decide on a course of action and then use competitive intelligence to ratify their choice.”. However, the study found that analysts who worked specifically to provide insight for product launches generally found their input to be impactful.

Data Visualization 40

Data Visualization Product Research Reporting Tools User Testing 40

DISQO

MARCH 8, 2016

The primary reason, suggests HBR, is that “many executives decide on a course of action and then use competitive intelligence to ratify their choice.”. However, the study found that analysts who worked specifically to provide insight for product launches generally found their input to be impactful.

Data Visualization 40

Data Visualization Product Research Reporting Tools User Testing 40