Intercom, Inc.

JUNE 20, 2018

By focusing on “why” instead of “what,” we were able to give our Product team the information they needed to solve problems for our upmarket customers without limiting how our product managers would actually go and do it. The key for us was to be more specific and less prescriptive.

Feedback Software 199

Feedback Software Product Research User Testing Feedback Loop 199

Userpilot

FEBRUARY 28, 2023

There are various types: Net promoter score survey : Would your customers recommend your product? Product market fit survey : How customers would feel if they could no longer use your product? This type of customer feedback form helps you crowdsource ideas for new features from your customer base.

User Testing 98

User Testing Customer Feedback Feedback Software Customer Experience 98

All About Product Management

MAY 7, 2008

People who have this mixture hold a number of different job titles: product manager, product marketing manager, product development manager… and so on. There are many papers and blog post that explain the differences between these job roles and functions e.g. Product Management vs. Product Marketing.

Research Software 48

Research Software Product Manager Crowdsource User Testing 48

Bain Public

OCTOBER 19, 2021

Industry Often your product can reach more than one industry, sometimes those that go hand-in-hand (private security vs police) or some that are completely at odds (sports vs medicine). It’s important to diversify and expand into new or different channels.

Feedback Software 52

Feedback Software Roadmap Data Visualization Strategy 52

Bain Public

JUNE 11, 2019

Craft: The Ultimate Product Platform?—?Designed Designed by and for Product Managers Craft is a product management platform for planning and managing products. Take a look at their website to learn more 2. For more information, visit bainpublic.com or call 514-442-8487.

Feedback Software 40

Feedback Software Research Software Analytic Tools Reporting Tools 40

Lenny Rachitsky

DECEMBER 5, 2023

This got the network off the ground and eventually allowed them to expand to a broader product. Silos enable better product-market fit by solving for users who are very similar, and over time that will help you build a product that remains high-fit across the country.

User Testing 52

User Testing Research Software Customer Experience Data Visualization 52

Dear Strategy

MARCH 2, 2020

On this episode of Dear Strategy, we analyze a story about a company that launched a product through a crowdfunding site but didn’t ultimately deliver the product that they originally promised. Find out when crowdfunding works and when it doesn’t, as we explore this growing trend in product marketing.

Strategy 52

Strategy Workshop Blog Product Marketing 52