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BI vs. product analytics: Key differentiators

Mixpanel

In 2019, industry-leading Business Intelligence (BI) tools, Looker and Tableau, were acquired by Google and Salesforce for over $18 billion combined. It takes an expensive, time-consuming, up-front investment in data to realize the benefits of BI. The relative strengths and weaknesses can be summarized as follows. Implementation.

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Connection and Compatibility: How OkCupid Uses Analytics to Help People Find Love

Amplitude

Our data obsession is why OkCupid makes more than 4 million connections every week, over 200 million a year, 5 million introductions a day, and gets more mentions in the New York Times wedding section than any other dating app. The more questions we ask, the more information we receive, and the better we can pair users with someone else.

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How to Implement Testing in Production

Split

The most significant benefit is knowing that your features work in production before your users have access. Your users are not going to log into your staging environment to use your software, so why do companies use dummy environments to test their features before release? The Benefits of Testing in Production.

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Reveal VS Looker for Embedded Analytics; Which Solution Is Better for You?

Reveal

This is where tools such as Reveal and Looker come in handy – they convert raw data into easy-to-understand and easy-to-use insights that enable organizations to reshape and modernize the way they do business. What is Looker? What Is Looker? In 2019, Looker got acquired by Google and is now part of the Google Cloud platform.

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The Evolving Product Analytics Landscape: An Interview with Sandhya Hegde

Amplitude

And I see the same pattern right now with product where every company is asking themselves, “What is our strategy to have a great product experience for our customers?” The way customers feel about the product is your new brand. And it’s specifically customized to be used on product data.

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The Evolving Product Analytics Landscape: An Interview with Sandhya Hegde

Amplitude

And I see the same pattern right now with product where every company is asking themselves, “What is our strategy to have a great product experience for our customers?” ” The way customers feel about the product is your new brand. And it’s specifically customized to be used on product data.

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Linking Strategy, Insights, & Execution: Jake Johnson on Product Ops at Drift

Amplitude

I had some experience using self-service visualization tools like Tableau and Looker at LogMeIn, and I liked being able to expose insights that were worth exposing. JC: Would you say that the longer-term, strategic aspect of the Product Ops role is something that differentiates it from, say, other ‘traditional’ Ops-type roles?