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Building an Efficient Release Management Process

Split

By optimizing release management flows, teams can facilitate on-demand deployments that enhance business agility without compromising stability. Understanding precisely how to improve release management is key for more efficient software development. Effective release management is pivotal for agile software development.

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Top 5 Observational Research Best Practices

BrainMates

Observation is an important part of mixed methods user research. Whether observing people using a technology or system in the workplace, at home, or out in public, it can provide insights not available in quantitative data. Due to the volume of content being produced, the metadata task was often outsourced to a junior.

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B2B Marketing Funnel: What is It and How to Build One?

Userpilot

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. It attracts people (who’d otherwise be strangers) to become your customers. It helps you visualize the customer journey. Which involves attracting the attention of potential customers through content and ads.

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Trapped in Product Death Cycle?

The Product Cafe

Have you ever wondered why, despite listening intently to your customers and diligently building the features they ask for, your product still struggles to gain traction? The Product Death Cycle emerges when we build features based on customer feedback but still see low usage. Are You Trapped in the Product Death Cycle?

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391: Product VP of Wyze uses community for product innovation and you can too – with Steve McIrvin

Product Innovation Educators

How product managers can get customer insights from a community to create a competitive advantage. I wanted to learn how this company creates competitive products, differentiating on cost while offering comparative capabilities that equates to much higher value for customers. The leading brand cost about $150.

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10 Reasons Your Product is Hurting Your Sales Team

The Product Coalition

I try to help product and sales teams succeed under the mantra “Easy to Sell, Easy to Renew.” It’s a principle that aligns the interests of product, sales and customers around value, simplicity, and competitive advantage. So I spoke with some of the best sales leaders I’ve known and some amazing product leaders to get their insights.

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Should Your Sales Team Sell Features Before They Exist?

Fearless Product

SHOULD THE SALES TEAM SELL FEATURES BEFORE THEY EXIST? Are you a B2B product leader wondering how you can help the sales team achieve their targets while not backing your product team into corner? Share what was most useful to you by leaving a review. SHOULD THE SALES TEAM SELL FEATURES BEFORE THEY EXIST?