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6 Things I Learned About PLG and Customer Success

Gainsight

Have you ever heard the one about the client that “was a little different than your other customers?” In the Customer Success world, this scenario has become a bit of a joke. So when a Customer Success leader, as one of OUR clients, tells us about how different they are, it’s reasonable to be a bit skeptical.

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The Value Inequality – The Real Meaning Of “Customer Value”

The Secret PM Handbook

How much does it cost to make your product? It’s well known that “cost plus” pricing doesn’t work for enterprise software. In fact, it doesn’t work for most high value products of any type. The customer’s perspective. But customers do care about something. A few people recommend this.

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The Path Beyond CSM

Gainsight

Imagine you are a Customer Success Manager (CSM), and you wonder what the future holds for you. Let’s begin with what makes you unique as a customer success professional. Over the past ten years, the role of Customer Success Manager has evolved and changed as much as the field of SaaS has. Core CSM competencies.

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Why do product teams need to master rapid prototyping?

DISQO

With the rise of ‘lean’ methodologies and literature, product managers today understand that continuously generating user feedback throughout the product lifecycle can help mitigate the risk of wasting resources to build something no one wants. However, startups are very different from large companies.

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You Are Building the WRONG Things in your SaaS product

The Product Coalition

As a result, a lot of product decisions are made on gut feeling, incomplete information, the loudest voice in the room, and the most demanding customers. Items that make it into SaaS products often don’t align with the company’s strategy to support growth or help existing customers reach their desired outcomes.

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10 Hacks of Customer-Centric Enterprise Product Managers

Mind the Product

Over the years I’ve worked alongside a number of enterprise product managers in many companies. Those who have stood out to me as particularly customer-centric have had two qualities in common. I see the immediate impact on our customers when my team and I exhibit these traits.

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Why do product teams need to master rapid prototyping?

DISQO

With the rise of ‘lean’ methodologies and literature, product managers today understand that continuously generating user feedback throughout the product lifecycle can help mitigate the risk of wasting resources to build something no one wants. However, startups are very different from large companies.