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Kano Model: What It Is & How to Use It to Increase Customer Satisfaction

Userpilot

Kano analysis is effective for the following reasons: It’s a user-centric framework that’s simple to execute. It boosts customer satisfaction by prioritizing features that align with customer needs. Kano model covers five feature categories: Basic features customers expect. Book a demo now to learn more.

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How to Leverage AI in SaaS? (+Best Tools)

Userpilot

From marketing to product management and customer success, AI is improving productivity, helping teams make better decisions, and improving customer experience. Nearly 85% of marketers now use AI to write content. This enables SaaS teams to adjust strategies promptly for optimal performance. About 73% of U.S.

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PLG for Enterprise: Best Practices for Scalable Business Growth

Userpilot

TL;DR We define product-led growth (PLG) as a business strategy that uses the product to boost its own growth. Unlike sales-led businesses, a product-led growth company relies on product virality to drive customer acquisition and frictionless experiences that enable users to realize the product value.

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Customer Experience Analytics: 5 Steps To Conduct a CX Analysis [Best Tools Included]

Userpilot

Are you making the most out of your customer experience analytics? The data you receive from CX analytics enables you to reduce customer churn, increase customer satisfaction and retention , and help you identify the areas for product improvements. This results in revenue growth and high user stickiness.

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B2B Marketing Automation: 12 Effective Ways to Grow Your Business

Userpilot

B2B marketing automation helps businesses grow faster, while not breaking the bank. How do you effectively implement B2B marketing automation into your existing product marketing activities? In this article, we’ll cover: What B2B marketing automation is and how it benefits marketing and sales teams.

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Product Analytics Metrics: What To Track & How To Optimize Them?

Userpilot

Wondering which product analytics metrics you should track and improve to increase your product growth ? You must select the right product analytics metrics to serve as KPIs (Key Performance Indicators) for your product development process. What is Product Analytics? What is The Importance of Product Analytics?

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12 Useful Marketing Surveys: Types, Questions & Tools

Userpilot

Marketing surveys let you understand brand perception, analyze customer sentiment , and identify improvement areas. TL;DR A marketing survey uses well-crafted questionnaires to gather information about your target audience and their sentiment on your company and competitors. What are marketing surveys?