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Push notifications: The key channel marketers are forgetting (and need)

Intercom, Inc.

Not that long ago, the notion that you could send a message straight into the pockets of millions of people, capturing their attention at the touch of a button, would have sounded like the stuff of a marketer’s dreams – but that’s exactly what push notifications offer. Types of messages that provide value.

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Ten UX/UI Design Challenges That Can Compromise Financial Apps

The Product Coalition

Thus, by simply providing text messages containing a brief process overview, it’s possible to warn users and make them stay. Also, fintech applications often possess third-party integrations, like those that allow downloading financial data from a stock exchange. A time-consuming process. And here’s when UX testing steps in.

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Customer Success & Marketing Success

Gainsight

When you think of customer success and marketing, you may be thinking that those two areas of the business—and their related strategies—aren’t very related. So what does customer success for marketing success actually mean in practice? All of these inputs can be used to shape more effective marketing campaigns.

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12 Best Salesforce Integrations for Businesses in 2024

Userpilot

In the article, we look at 12 solid contenders for this title, covering a few most common use cases: In-app user engagement Sales funnel management Customer support Analytics and reporting Marketing Collaboration and project management Let's dive right in! Customize dashboards and reports for specific business needs.

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PLG for Enterprise: Best Practices for Scalable Business Growth

Userpilot

To aid feature discovery , use contextual in-app messages that show users the relevant features at the exact moment when they need them. It doesn’t mean, however, that PLG companies don’t need sales or marketing teams. You simply target them with contextual upsell messages and watch them convert. Tooltip builder.

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The support leader’s guide to proactive support: Provide help before it’s needed

Intercom, Inc.

With the right strategy and proactive support tools – think Outbound Messages , Product Tours , Mobile Carousels , and Banners – you can alert customers to known issues, like delivery delays, bugs in your product, and website downtime. Download The Ultimate Guide to Conversational Support. 4 powerful proactive support messages to send.

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Benn Stancil, founder of Mode, on how data science can help us make better decisions

Intercom, Inc.

That stereotypical image of a room teeming with monitors and elaborate dashboards where all the decisions are made isn’t real, and it’s high time we move away from it. The easy way to think about it is thinking about what you see in caricatures on movies and stuff, like rooms full of dashboards and charts where people are making decisions.