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Announcing multichannel transactional messaging: Make sure your customers get the message

Intercom, Inc.

We’re excited to announce that you can now send transactional messages using Intercom, empowering you to send all your customer messages from one easy-to-use platform. And because it’s Intercom, we’ve reimagined what “transactional messaging” looks like. What is transactional messaging? Order or delivery confirmation.

Messaging 218
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How UX Researchers Can 4X Their Usability Test Response Rates With Userpilot

Userpilot

Usability testing is an invaluable resource for UX researchers…but only if you’re able to recruit participants in the first place. TL;DR Challenge : Lisa, our UX researcher, found it difficult to recruit participants for usability tests via email since B2B users are busy individuals with cluttered inboxes.

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How To Build a Slack Activity Dashboard Using Only Open-Source Tools

The Product Coalition

Visit the URL on your favorite browser, and you should see Airbyte’s dashboard (if this is your first time, you will be prompted to enter your email to get started). After the app has been successfully installed, you will be navigated to Slack’s dashboard, where you will see the Bot User OAuth Access Token. Click Allow.

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Customer Engagement Dashboard: Which Metrics to Track and How to Create One

Userpilot

A customer engagement dashboard is invaluable for interpreting customer data and making the right business decisions. Read on to learn how to choose the right engagement metrics for your dashboard and how to build one code-free. User engagement dashboard tools to consider: Userpilot, Amplitude, and Mixpanel.

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Preference Testing: A Step-By-Step Guide

Userpilot

What’s preference testing? How to conduct a preference test and collect feedback ? TL;DR Preference testing is a research method used by UX and UI designers to decide which designs users prefer and why. TL;DR Preference testing is a research method used by UX and UI designers to decide which designs users prefer and why.

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24 Customer Retention Marketing Tactics to Grow Your Customer Base

Userpilot

A/B-test different versions of your onboarding flow to optimize for conversions. Implement a retention dashboard to track vital metrics across user segments. It also allows you to track and analyze user interactions and reach your customers with the right messaging at the right time. Identify the best channels to reach them.

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How to beta test, with award-winning learning app Pocket Prep

Usersnap

Surely all software companies are familiar with beta testing, but how well do you actually do it? We talked to Colin Ulin, senior software engineer at Pocket Prep, about their low-effort high-outcome beta testing strategy and design-thinking development process. A feedback-driven example of beta testing.