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9 essential sales steps you need to grow your SaaS startup

Intercom, Inc.

In the early stages of most SaaS startups’ lives, the CEO or founder often acts as the initial head of sales. Despite that value, however, there’s a drawback – a lack of formal sales training and sales process can seriously undermine those initial efforts. Meet your target users and get feedback.

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What is the Product Operations Career Path?

ProductPlan

Generally, organizations develop product operations roles as needed to offload non-core tasks from product managers. A product operations manager at a smaller technology company may engage in different activities than someone at a larger firm. How developed are the organization’s processes?

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The Editor’s Notebook: Privacy and Data Security, Retraining Sales Teams

Pragmatic Marketing

Data Security Becoming Increasingly Important for Consumers With data breaches becoming increasingly common, consumers are realizing that their personal information is at the mercy of the organizations they’re doing business with—resulting in changing attitudes around security. Companies undergo regular security audits.

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Sustainable Product Strategy: How to Move from Outputs to Outcomes

Amplitude

Product managers and their teams almost always inform their roadmaps based on various data, market and user insights. Ideally, stakeholders come to the table with informed and researched perspectives as to how they would force rank feature priorities and what the features could achieve once delivered. You can align on direction.

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How Communicating More Can Help You Succeed as a Product Manager

The Product Guy

Whether it’s your plans (roadmap), feedback you’ve heard from users, product usage data (analytics), or posing questions — getting what you’re doing and thinking in front of a cross-departmental audience will provide you with input that helps you make better decisions and will help align others with the goals you’re looking to achieve.

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Scaling and Positioning Sprout Social’s Product Marketing Team

Pragmatic Marketing

Sprout Social , which develops social media management, advocacy and analytics software for businesses, has mushroomed to 500 employees in its short, nine-year history. At Sprout Social, Product Marketing's key stakeholders have remained Product Management, Sales and Marketing. Growth also means adding shareholders.

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Scaling and Positioning Sprout Social’s Product Marketing Team

Pragmatic Marketing

Sprout Social , which develops social media management, advocacy and analytics software for businesses, has mushroomed to 500 employees in its short, nine-year history. At Sprout Social, Product Marketing's key stakeholders have remained Product Management, Sales and Marketing. Growth also means adding shareholders.