Data Visualization Enterprise Outbound Product Marketing 
Alchemer Mobile
DECEMBER 16, 2022
Improvements to project folders, account webhooks, and report themes make life easier for admins. By Vanessa Bagnato, Director of Product Marketing, Alchemer. Account-Wide Default Report Themes. The Reporting refresh for December continues to modernize the look and readability of Standard Reports created in Alchemer.
The Product Coalition
MAY 9, 2023
Why NOT to PLG I’ll start off by saying that even though we went with PLG, I still don’t think it’s the best choice for most startups: First of all, it’s not a good fit for many companies and products. Specifically, if you’re planning on enterprise contracts of $10k+ a year, those are almost impossible to do with PLG.
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Userpilot
APRIL 8, 2022
Product market fit, often just called product/market or “P/M” is one of the most important Lean Startup concepts. There is a lot of information out there about why it’s important for having a successful product and grow your business, but finding out how to achieve product-market fit can still feel elusive.
The Product Coalition
FEBRUARY 9, 2021
We’re kicking off a new venture with an enterprise tech product at its core. I’m eager to see the founding team we’ve put together succeed, so I’ve put together a list of books that contain the ideas that I’ve found most useful for a new product venture at this stage (getting from 0.1 theories, frameworks and approaches?—?for
Userpilot
FEBRUARY 4, 2022
SaaS sales can be broken down into three models: self-service, transactional, and enterprise. A self-service SaaS sales process is best for companies with a simple and/or affordable product. Creating a user persona will help you target the right prospects and later use the same data to segment your in-app marketing.
Usersnap
FEBRUARY 14, 2023
Instead, you can follow this hands-on guide for go-to-market strategy and product launch plans. In this article, we’ll share tips and advice all about SaaS go-to-market strategies , with questions to ask, things to consider, and data to research so you can start your commercial enterprise on the right footing.
BrainMates
SEPTEMBER 19, 2022
The modern workplace is the backbone of our economy – from start-ups to government agencies and large enterprises – and the employees that work within are the engine that keeps the business running. We spoke to Sharon Schwarzkopf, Head of Product at ReadyTech , to get more insight into how a product team working within workforce functions.
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