Alchemer Mobile

APRIL 14, 2021

Media and Entertainment apps played a critical role in helping us get through 2020. In our 2021 Mobile App Engagement Benchmark Report , a study of 1,000 apps across a billion+ app installs, we take a close look at apps in the Media and Entertainment category. Music Apps. But while few in number, their surveys were successful.

Feedback Software 246

Feedback Software Research Software Technical Review User Testing 246

Userpilot

OCTOBER 20, 2022

To improve NPS, send NPS surveys throughout the user journey, get qualitative feedback, offer personalized to detractors and passives, and combine NPS surveys with other microsurveys to get more in-depth insights. An NPS survey simply asks users how likely they are to recommend your product or service to others on a scale from 1 to 10.

Feedback Software 95

Feedback Software Analytic Tools Research Software User Testing 95

Amplitude

DECEMBER 4, 2020

Fortunately, customer analytics software can help uncover these different inflection points and phases. In fact, companies that use customer analytics to understand the many different routes users take are more profitable. Customer analytics involves methodically examining customer behavioral data to make business decisions.

Analytic Tools 64

Analytic Tools Data Visualization Customer Experience Weak Development Team 64

The Product Coalition

MAY 13, 2020

Avoiding this failure will require some hard work and marketing savvy. Informing the general public about your new product and how it can benefit them is easy when using the power of email marketing. Below are some tips on devising a great product launch email marketing campaign.

Product launches 111

Product launches Product Marketing User Testing Marketing 111

Nulab

APRIL 27, 2022

The company took a big risk and implemented a highly successful pivot strategy by disrupting the home entertainment industry. Before streaming became a home staple, Netflix began life as a DVD rental service. Netflix had the chance to create an entirely new market with no competition. But it wasn’t always this way.

Data Visualization 84

Data Visualization Research Software Analytic Tools Customer Experience 84

Product Innovation Educators

JANUARY 9, 2023

Insights on brand storytelling for product managers. This is a branding and messaging issue. She is a brand storytelling strategist and coach, host of the Marketing With Empathy podcast, and founder of Kindred Speak, which provides editorial brand storytelling services and coaching.

Branding 95

Branding Data Visualization Magazine Customer Feedback 95

The Product Coalition

JUNE 21, 2021

A practical look at how and why software designers can ensure digital services can be used by everyone. Many worked from home on tasks ranging from organising team activities via Slack, analysing data and collaborating on documents via Google Docs, to discussing strategies via Microsoft Teams and coaching clients via Zoom.

Research Software 155

Research Software Data Visualization Software Review Technical Review 155

Intercom, Inc.

AUGUST 12, 2021

Early in 2017, Dan joined the speech analytics startup TalkIQ, which would later be acquired by Dialpad, as their CEO. Most companies end up with a variety of tools that don’t really play nicely with each other. We power voice, video, messaging, contact center, and the cloud across any device, anywhere in the world.

Analytic Tools 223

Analytic Tools Data Visualization Customer Experience User Testing 223

freshtrax

JULY 23, 2019

If you are looking to integrate your business into the Japanese market, skimming online for quick answers and visiting Japan alone won’t lay a sturdy foundation for an informed understanding of the Japanese consumer. The population of Japan is decreasing at a rate of about 0.27%, predicted to reach 101.92 Leisure and Entertainment.

User Testing 88

User Testing Data Visualization Customer Feedback Product Research 88

Userpilot

MARCH 28, 2022

Good UX examples we cover: Good UX examples are characterized by simplicity, usability, and visual design. Duolingo delivers great UX thanks to visual hierarchy and a clear breakdown of learning into easily-digestible chunks. Spotify’s simple and consistent messaging flattens the learning curve. Visual design.

Analytic Tools 109

Analytic Tools Feedback Software UX Data Visualization 109

Amplitude

AUGUST 17, 2020

Your marketing campaigns and your product are the tools to building strong customer relationships at scale. Your audience has different needs and preferences, so you don’t want to send them all the same marketing campaign. See what channels bring in your high-value customers and study how they interact with your marketing.

Customer Experience 52

Customer Experience User Testing User Friction Analytic Tools 52

UX Studio: Product Management

OCTOBER 2, 2023

The expertise of our team lies in creating visually stunning website design and digital products. With over a decade of experience and a diverse team of over 120 individuals from across the globe, they’re united by a shared passion for bold ideas, creative craftsmanship, and efficient service.

Research Software 65

Research Software Data Visualization User Testing Technical Review 65

DemandMatrix

JULY 1, 2020

This serious issue with over 140 affected countries and over 30000+ deaths reported worldwide are all over newspapers, social media, news channels, and casual talks. B2B Market is one of the most impacted streams where all the foreign tours, meetings, events, and exhibitions are canceling because of the health crisis.

Reporting Tools 52

Reporting Tools Data Visualization Entertainment Webinar 52

The Accidental Product Manager

AUGUST 7, 2023

The result of all of this is that it generated a host of data about who was tuning in, and how they were spending both their time and dollars. This data that has historically been controlled and owned by content distributors, concert promoters and ticketing companies – not the product managers.

Product Management 65

Product Management Product Manager Management Management 65

Userzoom

DECEMBER 17, 2019

Armed with the proper tools, guidance and methods of communication, you should be able to convince anyone within your organisation about the value of user research and the positive impact it will have on the bottom line – without resorting to cattle-prods, lies or locking yourself in the stationery cupboard and having a very loud cry.

User Testing 122

User Testing Research Software Product Research Customer Feedback 122

Indicative

OCTOBER 8, 2020

Gaming data is one of the most valuable sources of information out there. . gamers’ weekly leisure time going to playing games as of 2018 — companies are sitting on treasure troves of insight. You need an analytics solution and data strategy that can help make that information useful. . What Is Gaming Analytics?

Data Visualization 145

Data Visualization Analytic Tools Research Software User Testing 145

Userpilot

MARCH 10, 2022

Secondary onboarding with personalized in-app messages helps drive feature adoption at different stages of the user journey. In-app self-service support allows customers to solve repetitive issues on their own, which lets the support team give more attention to serious, less frequent issues. How to measure user retention rate?

Feedback Software 95

Feedback Software Analytic Tools Customer Experience Customer Feedback 95

UX Studio

JUNE 15, 2022

This article addresses the improvements in digital education by utilizing the tools of ux research and ux design. Grand View Research research firm states that “Digital education is predicted to thrive with a wide array of beneficiaries across the geographical regions, age, and socio-economic conditions.”

Education 74

Education Research Software Feedback Software User Testing 74

The Product Coalition

OCTOBER 25, 2018

Most companies understand the value of integrating a strategic marketing plan into their app development process and see it as one of mobile app success factors. It is essential to create a planned marketing strategy in order to ensure app success. Channel marketing: what channels will I primarily center my marketing in?

User Testing 60

User Testing Feedback Software Customer Experience Marketing 60

Userpilot

OCTOBER 11, 2022

Customer engagement loops can serve as extensions of your CS and marketing teams. In that process, they’ll explore your tool, use it to solve their needs and continue doing so—which is what the CS team helps customers do. And how is it an extension of your marketing team? It follows the customer activity outlined above.

Feedback Software 82

Feedback Software Analytic Tools User Testing Customer Experience 82

Usersnap

APRIL 15, 2020

Q: In B2B products it’s hard to get reliable data sometimes. How do you identify if something is really friction or misinformed data? Collecting behavior data is difficult. It’s always going to be tougher to get certainty when volume is very low, but you have to try to learn from the data you can collect.

Feedback Software 52

Feedback Software User Testing Customer Feedback Customer Experience 52

The Product Coalition

JULY 23, 2019

which makes it by far the fastest growing app market in the world. However, no matter how rosy and prospective the app market looks from the exterior, with more than 2 million apps available for download, the competition is nothing short of cut throat. After this insight, GrabOn introduced their Coupon Finder feature.

Analytic Tools 60

Analytic Tools Data Visualization Customer Feedback Customer Experience 60

Mind the Product

JANUARY 15, 2018

The 2017 Mixpanel Product Benchmarks Report showed that Average Daily Active User (ADAU) growth, in which active users are defined as “active” if they perform any action in a product, was actually negative in two of the four categories we measured: SaaS and media & entertainment. Are we targeting the right set of users?

Onboarding KPIs 95

Onboarding KPIs Feedback Software Research Software Analytic Tools 95

Balsamiq

JANUARY 23, 2018

We discovered him through his entertaining and informative video called "Wireframing With Balsamiq for Copywriters Who Don't Suck.". In the video he makes a strong case for using a wireframing tool like Balsamiq for presenting copy to clients. My job is to help them improve their conversion rates by improving their copy and messaging.

Data Visualization 74

Data Visualization Analytic Tools Research Software User Testing 74

Gainsight

OCTOBER 5, 2020

April Dunford sat in the back of a marketing class at Northwestern University in Chicago, where her professor gave an example of a product positioning statement. She realized that the strategy for marketing the product changed, as did their field of competition. . It isn’t your viewpoint on the market. .

Positioning 59

Positioning Analytic Tools Data Visualization Strategy 59

The Product Coalition

FEBRUARY 6, 2020

After all, when you know exactly what metrics are growing, what market leaders are betting on, how and what budgets are spent, what marketing solutions are chosen, what practices should be implemented and what to focus on in the near future, life becomes better. Marketers succeed in personalization in real time.

Data Visualization 78

Data Visualization Research Software Reporting Tools Analytic Tools 78

Intercom, Inc.

AUGUST 22, 2019

Here are five quick takeaways: Content design is a young discipline , and the ways in which it’s practiced change so often that people are inventing new rules, tools and approaches all the time. Improv gave me those tools I needed to get along in daily life. Short on time? I’m a bit of a jack of all trades. Jon: Yes, I did.

User Testing 209

User Testing Research Software Feedback Software Analytic Tools 209

Balsamiq

JANUARY 23, 2018

We discovered him through his entertaining and informative video called "Wireframing With Balsamiq for Copywriters Who Don't Suck.". In the video he makes a strong case for using a wireframing tool like Balsamiq for presenting copy to clients. My job is to help them improve their conversion rates by improving their copy and messaging.

Data Visualization 40

Data Visualization Analytic Tools Research Software User Testing 40

Alchemer Mobile

NOVEMBER 25, 2019

So fundamentally fix problems, to build new products, to take customers who had unfortunate experiences and to solve them, whether it’s customer service and customer care or it’s actually feature development. Robi Ganguly: And this is really an ongoing process. So, I’m looking forward to the conversation, Ben.

Feedback Software 147

Feedback Software Research Software User Testing Customer Experience 147

Modus Create

MARCH 14, 2023

Audi — Reducing Marketing Costs with Unreal Engine Automobile Audi, a subsidiary of Volkswagen AG, had a high dependence on external service providers to create visuals for its products. Its 17 different car lines required new imagery and videos every few months, which would eat a significant part of Audi’s marketing budget.

Analytic Tools 98

Analytic Tools Reporting Tools Data Visualization Technical Review 98

Intercom, Inc.

APRIL 5, 2018

As VP of Marketing and Growth at Duolingo through 2017, improving retention was the top priority of Gina Gotthilf. Gina stepped away from Duolingo at the beginning of 2018 to help non-profits better understand the growth and marketing principles that thrive in today’s tech world. Bridging the gap between marketing and growth.

Customer Experience 223

Customer Experience User Testing Customer Feedback Analytic Tools 223

Userpilot

NOVEMBER 27, 2023

Product-led growth is a business strategy that focuses on the product as the primary tool for customer acquisition and retention. Although they both focus on the product, product-led growth is a cross-organizational approach that affects a company’s model, channels, and market. Book a demo today to learn how!

Onboarding KPIs 94

Onboarding KPIs Data Visualization Customer Experience Product Research 94

Alchemer Mobile

MARCH 18, 2021

Apptentive’s annual Mobile App Engagement Report serves as a baseline to help app publishers across categories understand their app’s engagement strengths and areas for improvement. And today I am super excited to share some of the key insights from our 2021 Mobile App Engagement Benchmark Report. So bear with my enthusiasm.

User Testing 173

User Testing Webinar Data Visualization Feedback Software 173

Intercom, Inc.

FEBRUARY 17, 2022

Doug Kessler is the co-founder and creative director at Velocity Partners , a B2B Marketing Agency with a laser-sharp focus on content strategy, and the writer of articles such as The Search for Meaning in B2B , Crap , and Insane Honesty. Stakeholders aren’t always on board with marketers’ ideas of what good content looks like.

Marketing 209

Marketing B2B Data Visualization Branding 209

Userpilot

NOVEMBER 8, 2022

Customer engagement technology helps to increase engagement and reduce churn through in-depth analytics, personalization, better communication, and engagement at scale. One of the most common examples of artificial intelligence in the business world is using chatbots for self-service support. In-app messaging.

Analytic Tools 97

Analytic Tools Feedback Software Customer Communications Customer Experience 97

Mironov Consulting

SEPTEMBER 23, 2023

I’ve written a lot about the huge organizational and technical gulf between services companies and product companies.  (See Services companies (aka custom development, agencies, outsourcing/nearshoring, contract engineering, consultancies, any work-for-hire) primarily market/sell the time and expertise of their people.  Work

Reporting Tools 80

Reporting Tools Data Visualization Analytic Tools Feedback Software 80

Gainsight

JULY 7, 2021

The success of virtual events such as Pulse resulted in some very unique and complex questions that businesses and their marketing teams had to answer. Did the cost-saving benefits of going virtual outweigh the additional costs of hosting, housing, entertaining and catering to live attendees? Surround Yourself with Great Events People.

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Feedback Software Customer Experience Technical Review User Testing 45