Userpilot

APRIL 8, 2022

Joanna founded and ran the Kolko PR agency from 2010 to 2016 where she noticed there was a need to automate the PR processes and there was no tool on the market to make that possible. Going global was difficult for Prowly, but after a year and a half, they found that their differentiating factor was catering to SMBs rather than enterprises.

User Testing 92

User Testing Feedback Software Research Software Product Marketing 92

Sachin Rekhi

AUGUST 6, 2015

It all starts with a clear hypothesis on who the target audience is for your product or service. Before getting into the specific solution your product or service provides, it's important to have a clear understanding of the specific problem or pain point that your solution solves for. Strategic Differentiation. Target Audience.

User Testing 118

User Testing Document Product Marketing Marketing 118

Dear Strategy

AUGUST 27, 2018

That being the case, what usually differentiates product strategies from business strategies simply has to do with the level of detail that will be covered at the tactical level. Inbound and Outbound Marketing. So, let’s give that a whirl. You can still find that article by clicking here.

Strategy 53

Strategy Outbound Inbound Marketing 53

Intercom, Inc.

JULY 29, 2021

Rather, everything is an iterative process of building the service, rolling it out to users and keep improving it as you get new data and feedback. So we’ve iterated on that probably three times in the last year as we build and collect data and as we analyze it and look for insights. New ways of onboarding.

Feedback Software 223

Feedback Software Reporting Tools Customer Experience Weak Development Team 223

Intercom, Inc.

FEBRUARY 5, 2019

When done correctly, your sales strategy will help your sales team execute with focus – SMB or enterprise, inbound or outbound, hunting or farming. Whether your sales team is five or 500 people, a well formulated sales strategy is crucial to being able to close deals quickly and predictably. 8 steps to develop a winning sales strategy.

Outbound 177

Outbound Strategy Inbound Customer Experience 177

Intercom, Inc.

SEPTEMBER 7, 2022

It’s no secret that customer experience is the key differentiator for online customers today. Intercom dynamic content leverages your existing customer data to allow you to create highly targeted rules, so you can be sure your posts reach the right audience at the right time. The ability to expose A/B testing variant reports.

Data Visualization 118

Data Visualization Embedded Analytics Customer Experience Product Research 118

Intercom, Inc.

MARCH 22, 2022

Which makes customer experience (CX) the most important differentiator and success factor your business has. Your teams are working less efficiently and effectively, doing three times the work, navigating disconnected tools and siloed information. Customer success teams tailor onboarding flows based on initial sales data.

Customer Communications 129

Customer Communications Customer Experience Customer Feedback User Friction 129

Userpilot

AUGUST 23, 2023

Value chain analysis must factor in primary and support activities, probe customers to uncover insights, and incorporate feedback during product development and quality control processes. Value chain analysis matters most to startups who don’t have much initial data to work with. What is the customer value chain concept?

User Testing 90

User Testing Customer Feedback Feedback Software User Friction 90

Intercom, Inc.

JUNE 8, 2021

According to one Microsoft Global State of Customer Service report , 90% of consumers surveyed said that customer service is an important factor in their choice of, and loyalty to, a brand, while nearly two-thirds (58%) would sever their relationship with a business due to poor customer service.

Reporting Tools 222

Reporting Tools Technical Review Data Visualization Research Software 222

Intercom, Inc.

AUGUST 1, 2019

You have that every day, and if you’re a financial services company (particularly a lending company like where I came from), you crave something that allows you to be in front of your customer every day. The differentiated insight was that everybody in a startup is searching “How do I set up payroll for a startup?”

Strategy 36

Strategy Data Visualization Analytic Tools Startups 36

Intercom, Inc.

JULY 19, 2021

And for your support team, using the right conversational support tool and framework allows them to maximize their resources, so they can focus on solving complex queries and building long-term customer relationships. Because it’s messenger-based, the right conversational support tool becomes a powerful, searchable database.

Weak Development Team 129

Weak Development Team Reporting Tools Research Software Feedback Software 129

Intercom, Inc.

JANUARY 11, 2023

And just last July, he gathered a group of over 50 growth and marketing leaders to discuss how to leverage product data to scale revenue engines. Forms or product signups rely on self-input data. There are people that are going to sign up for the product, and there are people that you’re going to reach out to through outbound.

Customer Experience 118

Customer Experience Inbound User Testing B2B 118

Intercom, Inc.

JULY 13, 2018

In today’s world, you’ll only win by acquiring customers in a way that differentiates you from the crowd and builds an enthusiastic customer base that sticks around. Before I joined Intercom, I led all of Intuit’s small-business products and services, including QuickBooks accounting, payroll and payments. Makes sense, right?

User Testing 156

User Testing Customer Experience Customer Feedback Strategy 156

Business of Software Conference

MAY 21, 2020

So, whether that’s drug delivery in Ethiopia, cash transfers in Kenya, or maternal services in Bangladesh, we want them to be able to say that the amount of money that was spent resulted in exactly how many individuals were treated. Our precision data helps our partners maximise the impact of the resources that they are committing.

Technical Review 52

Technical Review Feedback Software Software Review Analytic Tools 52

Andrew Chen

MARCH 18, 2019

Or technology differentiation! Third, I like to see a strong insight around how the product will grow. Or if a new workplace collaboration tool is built to tap into calendars and be inherently viral through cal invites. I usually look at their growth metrics, cohort charts, acquisition mix, engagement data, etc.,

User Testing 94

User Testing Data Visualization Customer Experience Customer Feedback 94

Andrew Chen

MARCH 18, 2019

Or technology differentiation! Third, I like to see a strong insight around how the product will grow. Or if a new workplace collaboration tool is built to tap into calendars and be inherently viral through cal invites. I usually look at their growth metrics, cohort charts, acquisition mix, engagement data, etc.,

User Testing 40

User Testing Data Visualization Customer Experience Customer Feedback 40

Gainsight

DECEMBER 23, 2019

She was most recently customer success head at BetterWorks where she led services, customer support management, ops, and training team. Prior to that, Adam held executive roles at Yesmail for over nine years, heading customer experience, product dev, and technology services teams. How do you think about budgets?

Customer Experience 52

Customer Experience Onboarding KPIs User Friction Data Visualization 52