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Best Marketing Analytics Software for SaaS

Userpilot

Is your team struggling to determine the return on investment (ROI) of product marketing strategies? Or are you looking for ways to improve the performance of your marketing campaigns? In either case, marketing analytics tools can come to your rescue. Book your demo now to see it in action.

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12 Best Customer Insight Tools for SaaS Companies in 2024

Userpilot

If so, you need to invest in the right customer insight tools. These tools are perfect for providing valuable customer insights to make product improvements and optimize your customer experience. Businesses collect customer insights through data monitoring, surveys , interviews, support interactions , and social media.

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User Experience Analytics in SaaS: Tools, Data Collection & More

Userpilot

User experience analytics is one of the secret ingredients for boosting SaaS growth. By regularly checking your analytics data, you will proactively spot issues and find ways to resolve them. As you read through, you will learn the different UX data types and how to measure them. What is user experience analytics?

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14 Best Customer Analytics Platforms in 2024

Userpilot

As you’re researching customer analytics platforms, you’ve probably noticed how hard it is to find reliable information on the available solutions. TL;DR Customer analytics platforms are specialized tools that allow you to collect and analyze data. Starts with Einsten Predictions’ $75/month billed annually.)

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2020 Database Strategies and Contact Acquisition Survey Report

47% of marketers said they have a database management strategy in place, but there is room for significant improvement. Marketing and sales teams are feeling pressured to deliver authentic messaging to buyers at every point of their customer journey. New tactics to acquire data to reach marketing goals.

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How Can CRM Marketing Help Predict A Customer’s Needs?

The Product Coalition

Let’s explore how CRM marketing helps to better anticipate customer behavior. Predicting their future behavior allows you to anticipate their needs, personalize their experiences, and ultimately, drive conversions and loyalty. So, how can CRM marketing help you achieve this elusive power of prediction?

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Product in Practice: Iterating on Outcomes with Limited Data

Product Talk

A Brief Introduction to Thomas’s Work: What Is Intelligence Analytics and the Dark Web? Thomas Groendal is the Senior Product Manager at Bluestone Analytics , a subsidiary of CACI , a $6 billion company that focuses on intelligence analysis. Bluestone Analytics in particular has two main products, DarkBlue and DarkPursuit.

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Digitizing Logistics: Harness the Power of Data in 4 Steps

Entering a new demand gen position in a volatile market is nerve-wracking. That’s where your data comes in. In demand generation, data is essential for knowing who you should target and how. Learn how to carry out a data-driven demand gen strategy by: Nailing down your ideal customer profile (ICP). Leveraging intent data.

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7 Winning Lead Generation Strategies to Drive Growth

As B2B companies pivot to keep pace with a quickly changing marketplace, a data-centric approach to lead generation can be the difference between remaining competitive or being left behind. In this whitepaper, you’ll see real-world examples from leading B2B businesses and learn new ways of using data to: Improve lead quality.

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How Intent Data Helps Marketers Convert A-List Accounts

One of the biggest challenges for any B2B marketer is understanding your prospects’ next move — who is most likely to buy and when. Without these insights, marketing campaigns can feel more like guesswork, with high investment and little return. We’re here to tell you there’s a better way.

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Omnichannel is Multichannel 2.0

Get the tools to turn data into actionable insights and deliver personalized, relevant, timely messaging to increase conversions and maximize your ROI. Multichannel and omnichannel marketing are not the same. A roadmap for those who want to transition from multichannel to omnichannel marketing.