Development Team Review Framework Marketing Software Review 
Userpilot
OCTOBER 6, 2023
In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. Best of all, it compounds its ROI as you start iterating strategies and optimizing your marketing process. Review stage (BoFu). It attracts people (who’d otherwise be strangers) to become your customers.
Intercom, Inc.
FEBRUARY 26, 2018
The same is true in software. In this battle, I’ve found a secret weapon hidden within one of our core engineering strategies, an idea called Run Less Software. As well as being a critical philosophy behind how we build software, it also represents how I feel about the software industry and technology in general.
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Split
MARCH 20, 2024
A streamlined release management process is imperative for mitigating deployment risks and accelerating software delivery. By optimizing release management flows, teams can facilitate on-demand deployments that enhance business agility without compromising stability. What is the Release Management Process Flow?
ProductPlan
JUNE 1, 2023
Added functionality, new capabilities, a more robust feature set…these are the talking points product marketers salivate over and executives search for on product roadmaps. Where are product teams getting their feature ideas? Why do product teams become feature factories? But are you solving for actual customer problems?
The Product Coalition
MARCH 15, 2021
I wrote a variation of this for the various product teams at Whispir recently and then as fate would have it, a CEO I know reached out to me on LinkedIn asking the same thing?—?so with very little effort but a huge amount of diligence and thought, and you can do it in 15 minutes if you have access to all the research already.
The Product Coalition
JUNE 26, 2023
Generative AI has the potential to create economic impact within sales, marketing, software engineering & IT, customer operations, and R&D functions across various verticals. Marketing and sales: Generative AI creates personalized communications and experiences for prospects and customers.
The Product Coalition
FEBRUARY 24, 2021
As a result, the best product managers thrive on their ability to move quickly, minimizing time to market for feature releases. instead, carefully chosen tools and processes help PMs and their teams gain efficiency. But no one can achieve such compressed time cycles just by working harder?—?instead,
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