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Tips for managing global innovation projects Watch on YouTube TLDR In this episode of Product Mastery Now, I speak with Jack Hsieh about successful product development strategies. Jack brings 20 years of experience managing innovation projects at companies like Sony Ericsson and Logitech.
How product managers can adapt core responsibilities across different organizations and contexts Watch on YouTube TLDR Through his research and practical experience at MasterCard, Nishant Parikh identified 19 key activities that define the role of software product managers. Why study the 19 key activities of software product managers?
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James shares insights from his research studying companies that consistently launch successful products. James shares that many teams are now working with their second or third generation of AI tools, particularly in sales and marketing. Creating Common Language James emphasizes the importance of vocabulary in cross-team work.
Speaker: Rebecca Notté, Product Operations Manager and Hannah Chaplin, Director of Product Marketing at Pendo
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How an AI-powered fashion startup achieved product-market fit Watch on YouTube TLDR In this episode, we’re joined by Anya Cheng, former product leader at Meta, eBay, McDonald’s, and Target, and current founder of the AI-powered fashion startup Taelor. ” The problem?
I’m going to take a wild guess and assume that you already understand the importance of mobile in-appfeedbacktools. You might already have a Voice of the Customer (VoC) program in place that you’re looking to improve, or perhaps you’re just trying to get started. Now, more than ever, your customers want to be heard.
Introduction to customer satisfaction surveys Customer satisfaction surveys are vital tools for understanding what customers think, feel, and experience. Surveys provide a range of insights, from quick feedback after a purchase to in-depth assessments of brand loyalty. Don’t worry, we’ve got you.
Speaker: Jim Morris, Founder, Product Discovery Group
By using the Product Discovery Cycle, teams can find new ideas, understand customer pain points, and testsolutions quickly and cheaply. When teams solicit and act on customerfeedback, they can cycle through ideas quicker, and find the best ones sooner. This is an exclusive session you don't want to miss!
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For this edition of Product in Practice, were not talking with a product manager, a designer, a UX researcher, or even an engineer. Eva Spexard is the Head of Operations and People at Passion.io , a mobile app builder for creators. helps its customers monetize their passion and skills and reach their audiences with their own app.
How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams.
It’s often more common to see project-based userresearch rather than an ongoing, iterative discovery process.” Tweet This Teeba liked how Teresa focuses on continuous discovery, and she learned about the opportunity solution tree at a conference. . I’ve always been fascinated by the discovery aspect of product management.
Speaker: Liz Love, Chief Commercial Officer at ProdPad
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At this months TPG Live , we explored two of the most persistent challenges in product leadership: How do you build trust and alignment between enterprise users and buyers? Customer advisory boards arent just for updates – they should be used to test ideas, validate direction, and catch misalignment early.
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Featuring an engaging discussion with Inis Hormann (Marketing Director Germany, Cepheid) and Steve Kury (Leadership Development Consultant, SHK Leadership Consulting), the session provided actionable insights for PMs at every level. Creativity: Bringing unique ideas and solutions to the table.
Speaker: Marcus Andrews - Director of Product Marketing & Keren Wexler - Sr. Director of Product
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Let’s review everything your customer success team has to do in the absence of any customer success tools. Collect customer data to calculate complex formulas for tracking metrics, monitor customer health scores, and resolve support tickets while continuously trying to improve retention and expansion.
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Speaker: Mickey Mantle, Founder and CEO at Wanderful Interactive Storybooks | Ron Lichty, Consultant: Interim VP Engineering, Author, Ron Lichty Consulting, Inc.
In order to be successful at delivering software, organizations need to become data-driven. Teams and their leadership need to leverage data to achieve better customer outcomes. How to effectively use data in performance reviews to enhance team performance to support customer experience.
It’s no longer about making decisions purely based on your intuitions or stakeholder requests, but finding ways to integrate touch points with customers into your work every week—if not every day. In each instance, Ellen found a solution that didn’t require too much time or technical know-how to set up.
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Similarly, the opportunity solution tree can be an incredibly powerful tool for keeping track of your desired outcome , the opportunities you learn about during discovery, the solutions you’re considering for each opportunity, and the experiments you’ll run to assess your ideas. Tweet This.
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Speaker: Scott Sehlhorst - President of Tyner Blain, Product Management and Strategy Consultant
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Most product teams get mobile app analytics wrong. They track 47 different key performance indicators (KPIs) in their mobile analytics platform , spend hours debating dashboard numbers, yet can’t predict which users will churn next week The problem here isn’t a lack of data.
Without effective UX analytics that goes beyond collecting data, you’re losing valuable customers. Unfortunately, the research backs this up, with a staggering 90% of users reporting that they stopped using an app due to poor performance. Basically, anything that ruins the user experience.
You see, although we work hard to make Userpilot the best product adoption tool on the market, we know it isnt the perfect fit for every business. You get something that truly works for you, and we get to connect with people who value what we offer and have the potential to become power users (and sources of sustainable revenue!).
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There are the ideas your product trio comes up with based on your discovery work, the ideas that come from your customers in the form of specific requests, and the ideas that come from stakeholders within your company like your customer-facing teams or CEO, to name a few. Tweet This So how exactly do you manage all these ideas?
If you work in digital products, you might think wireframes and mockups as a quick way to get userfeedback on our designs. It is a powerful tool for thinking through different aspects of your product and answering questions to all sorts of design questions. When you think of "rapid prototyping", what comes to mind?
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