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Moving at the Speed of Demand

Product Management Unpacked

Unlike traditional product managers, Claire is less involved with the technical aspects of product management. Armed with this knowledge, she is better positioned to collaborate with product managers regarding where a given solution or feature may fit into the product roadmap, if at all. It is a huge collaborative process.

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Feedly is hiring a Marketing Automation Manager

Roy Madden

Set up email campaigns in collaboration with the broader marketing team, recommend and implement A/B and multivariate testing, and advise on ways to continuously improve overall email performance. You have 3+ years of experience with Hubspot, particularly focused on technical implementation. apply for this position.

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e-Justice Systems: The Robot Judge and the Consequences of its ‘Morals’

The Product Coalition

The full-fledged introduction of AI systems in the field of law is hampered by a number of technical difficulties. However, most of them can be solved by optimizing existing algorithms or developing alternative technical solutions. this biased position of judges is determined by the general “politics of disgust.”

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I’ve abandoned “MVP”

Mironov Consulting

After years of struggle, I’m advising all of my clients and product leader coachees to stop using the term “MVP”. Almost without fail, I find that the “maker” side of software companies (developers, designers, product folks, DevOps, tech writers…) and the “go-to-market” side of software companies (sales, marketing, support, customer success.)

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Product Discovery Tips

Roman Pichler

I find it helpful to form a product discovery team that consists of: Development team members: user experience (UX) designer, developer, tester; Key stakeholders , for example, people from marketing, sales, and support; A ScrumMaster or agile coach. The UX designer, developer, tester should work on the development team.

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The 10th Annual Product Management Awards Winners

The Product Guy

In this role, Gaudio drives the strategy behind roadmap management, agile product development, and cross-functional communication. Prior to Vydia, Gaudio built and managed the marketing team at video Ad Tech company, Yashi, which was successfully acquired in 2015 for $33M cash by Nexstar Media Group. The Best Product Visionary.

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Interview: A Chat with BPMA Mentor and Edx CTO, Mark Haseltine

bpma ProductHub

Being born and raised in New England, I’ve been a part of the Boston area development community for decades now — making a point to foster and support local professional organizations whenever I am able. I tend to seek out people who can advise me best in my current circumstances. How did you get involved with the BPMA?

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