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Develop a Content Strategy for Product Marketing in 5 Steps

Product Management University

Developing a content strategy for product marketing requires an approach similar to product positioning. Executing a solid content strategy can keep the sales mantra of “the leads we get from marketing are crap” at bay! 5 Steps For Building a Winning Content Strategy 1.

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Harnessing Anime’s Growing Popularity for Effective Marketing Strategies

freshtrax

The Growth of Crunchyroll Subscribers As fan communities grow and develop online, pop-up shops, collaborations, and exhibitions (such as Anime Expo ) stand to further enhance fan engagement within these communities. This 2019 KFC campaign was met with overwhelmingly positive feedback as consumers were shocked and amused in the best ways.

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TEI 162: How product managers can influence people – with Tom Henschel

Product Innovation Educators

This time he shared a model for having more influence called the Five Influence Strategies. In the discussion, you’ll learn how to use the components of this strategy, which are: Build credibility. One group attended government seminars about the facts related to organ meat. Involve people actively. Frame ideas for them.

Seminar 48
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The Top 8 Tech Companies to Intern at in 2022

PMLesson's Ace the PM Interview

However, it's very challenging to get a full-time position at many of these companies. The BOLD (Build Opportunities for Leadership & Development) is meant for those business and marketing-related roles. If not, you'll have a strong chance of obtaining a full-time position at the company should you choose to pursue it.

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Product Conferences In 2021 You Can’t-Miss

Userpilot

What: 1,500 tech product managers and product developers gather online at one of the world’s largest product management & development conferences. It is for all the PMs and PMMs out there that want to position their product as their primary growth engine to drive customer acquisition, retention, and monetization.

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15 Effective Strategies to Reduce Customer Attrition Rate and Drive Business Growth

Userpilot

In this article, we explore what customer attrition is, why it matters, and 15 effective strategies for strengthening customer relationships, boosting loyalty, and driving long-term growth. Some effective strategies for reducing customer churn include: Personalize the onboarding for new customers to shorten the time to value.

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Becoming a Product Leader with Win/Loss Analysis

Product Beautiful

WLA involves developing a deep understanding of how and why your buyers make their purchase decisions, both for and against your product. If the breakage is in our positioning or pricing or competitive response, these things have nothing to do with Sales, but could have a huge impact our Sales ability to sell.

Seminar 61