Usersnap

DECEMBER 19, 2023

Ever wondered why the humble 1 to 5 rating point scale is the secret weapon of Product Managers (PMs)? Marty Cagan, in his book “Inspired: How To Create Products Customers Love” , mentions the use of customer surveys as a tool for understanding customer needs and preferences. Satisfaction Scale 2.

Feedback Software 52

Feedback Software User Testing Customer Feedback Product Research 52

Userpilot

JULY 17, 2023

How to choose the right product team structure for your SaaS? The responsibilities of product teams include facilitating product discovery , launches and releases , customer onboarding , feature adoption, and account expansion. Userpilot is a growth platform with advanced feedback and analytics functionality.

Analytic Tools 87

Analytic Tools Feedback Software Research Software Product Research 87

UX Planet

JANUARY 16, 2024

SELECT Branding Process by Shakuro Mistake #1: Neglecting market research Market research is the North Star of branding. It illuminates your target audience, their pain points, and desires. This belief makes you disregard market research because you feel you already know everything customers want.

Branding 95

Branding User Testing Product Research Data Visualization 95

Pragmatic Marketing

FEBRUARY 25, 2020

Div Manickam , director of portfolio messaging for Dell subsidiary Boomi , discussed subtle but significant differences in product marketing lexicon during an AMA on the evolution of product and solutions marketing to portfolio messaging. ” Remember the audience—the customer—while building that messaging framework.

Messaging 91

Messaging Research Software White Paper User Friction 91

Pragmatic Marketing

FEBRUARY 25, 2020

Div Manickam , director of portfolio messaging for Dell subsidiary Boomi , discussed subtle but significant differences in product marketing lexicon during an AMA on the evolution of product and solutions marketing to portfolio messaging. ” Remember the audience—the customer—while building that messaging framework.

Messaging 91

Messaging Research Software White Paper User Friction 91

The Product Coalition

MARCH 7, 2023

I compiled this guide back when I was training product managers on my team to be able to run user interviews. This document helped set clear expectations of what a user interview should entail and saved me from having to repeat myself as I onboarded new people into the process. question to keep digging.

User Testing 121

User Testing Customer Feedback Customer Experience Data Visualization 121

Userpilot

NOVEMBER 21, 2023

Product launch checklists help align the efforts of all team members, enhance quality assurance, help mitigate risks, enable the evaluation of the launch, and help you deliver a better customer experience. Brainstorm ideas on how to solve customer problems in an innovative way and validate them. What is a product launch checklist?

Product launches 89

Product launches User Testing Product Research Analytic Tools 89

ProductPlan

MARCH 14, 2023

They range from gargantuan MRI machines to cotton swabs to the patient portal software for scheduling appointments. trillion healthcare industry , or even those already working there, it’s key to understand what makes product management in healthcare a little different from consumer tech or small business solutions.

Healthcare 52

Healthcare Technical Review Research Software Reporting Tools 52

Userpilot

NOVEMBER 14, 2022

What tools do you have at your disposal? Product planning focuses on the customer and business outcomes that the product should achieve. Determine the problem you are going to solve for your target customers. Perform a competitive analysis of the currently available solutions to the user problem. Are you ready?

Product Research 96

Product Research User Testing Research Software Onboarding KPIs 96

Mind the Product

APRIL 27, 2017

There’s a lot of variation in how companies document product requirements. Some are moving away from detailed, written product requirements documents (PRDs), while others are using shorter write-ups, user stories, or jobs-to-be-done formats. Eric Ries, in his post “What is customer development? Written Methods.

Framework 113

Framework User Testing Research Software Feedback Software 113

Product Talk

SEPTEMBER 20, 2023

The opportunity solution tree helps visualize all the work that goes into continuous discovery. And while opportunity solution trees have become increasingly common among product teams, there’s still plenty of room for customization, both in the way you set up your trees and the tools you use to build them.

Data Visualization 248

Data Visualization Analytic Tools Research Software Product Research 248

ProductPlan

AUGUST 23, 2022

No matter how you define product management, customers should always be at the center of things. Product managers try to solve customer problems, address customer pain points, add value for customers, etc. Empathy in product management spans wider than seeing which buttons customers click.

User Testing 52

User Testing Research Software Feedback Software Product Management 52

Product Talk

DECEMBER 6, 2023

Opportunity solution trees help product teams chart the best path to their desired outcome. Opportunity solution trees help product teams chart the best path to their desired outcome. – Tweet This In this article, we’ll cover what an opportunity solution tree is, the benefits of using one, how to create one, and so much more.

Data Visualization 274

Data Visualization Product Research Analytic Tools Research Software 274

Nulab

SEPTEMBER 22, 2021

Research part 1: Qualitative research for competitive positioning. Any good positioning strategy begins with plenty of research. Let’s look at how to conduct market research in a little more detail. What does your typical customer look like? Define your customer. Let’s get started! Define your market size.

Positioning 69

Positioning User Testing Reporting Tools Data Visualization 69

Userpilot

OCTOBER 6, 2022

How comprehensive is your SaaS company’s approach to customer communication? According to research conducted by PWC, one in three consumers would walk away from a brand they love after just one bad customer service experience. Setting and tracking customer service communication metrics.

Customer Communications 83

Customer Communications Feedback Software Research Software Analytic Tools 83

Intercom, Inc.

NOVEMBER 21, 2019

One of our mantras here at Intercom is that customer retention is the new conversion. In an era when more and more businesses adopt a subscription model, strong customer retention is the key to sustainable long-term growth and requires a laser-like focus. . How Jobs-to-be-Done unlocks customer empathy.

Customer Experience 34

Customer Experience User Testing Customer Feedback User Friction 34

Userpilot

JANUARY 20, 2024

How can message mapping support your company’s communication with customers and drive product engagement ? We also show you how to create a message map for your SaaS! The process involves researching the target audience’s problems, needs, and motivations, and creating user personas representing key customer segments.

Messaging 78

Messaging User Testing Research Software Analytic Tools 78

Userpilot

AUGUST 15, 2023

TL;DR A product launch plan is typically a document outlining the steps in bringing a new product to market, typically containing three key phases: pre-launch, the launch itself, and post-launch. This is all about ensuring you launch in several places at once rather than relying on one platform. Ready to get started? Launch phase.

Feedback Software 81

Feedback Software Research Software Analytic Tools Product launches 81

Userpilot

JANUARY 9, 2023

We also look at the process of building a product persona, the data you need to collect, and some user persona examples that you can use for your SaaS. Product personas are fictional characters that represent real users. Customer and market research that goes into building product personas also drives feature development.

Feedback Software 92

Feedback Software Research Software Analytic Tools User Testing 92

Userpilot

JANUARY 16, 2024

How do you go about onboarding clients to drive your SaaS success? It also creates a solid foundation for a future relationship with customers and improves their satisfaction and retention. White-glove onboarding relies on customized premium support and guidance from customer success managers.

Analytic Tools 79

Analytic Tools Data Visualization Feedback Software User Testing 79

Userpilot

FEBRUARY 21, 2023

Appcues or Walkme – which is the best tool for customer feedback? And are there any in-app onboarding software alternatives that might fit your needs better? With so many different customer feedback tools on review sites, it’s a bit tricky to really choose one.

Feedback Software 52

Feedback Software User Testing Customer Feedback Analytic Tools 52

UX Studio

FEBRUARY 15, 2024

The Challenges faced, specifically about the detailed insights and learnings from the 50 user interviews conducted, discussing how this data helped shape the core design and functionalities across the app in a user-centric manner. Should we do research? What type of research should we do?

Research Software 62

Research Software Analytic Tools Transportation Feedback Software 62

Sachin Rekhi

FEBRUARY 16, 2020

Much of the literature that defines the role as the intersection of business, technology, and user experience isn't particularly helpful for practitioners who are left wondering what skills they need to learn versus the fine people they work closely with in actual business, technology, and user experience roles.

Data Visualization 217

Data Visualization Product Research User Testing Reporting Tools 217

Sachin Rekhi

AUGUST 16, 2015

In my previous post I detailed how I typically go about documenting the initial set of product/market fit hypotheses for an early stage startup and each of the key elements that are important to capture as part of it. So heed Steve Blank and Jared Spool's advice and get out of the building and talk to your actual customers early and often.

User Testing 117

User Testing User Friction Customer Feedback Product Marketing 117

ProductPlan

MARCH 10, 2023

The importance of feature releases to product management There’s an adage understood by the best software product companies and forward-thinking IT organizations working to optimize operations with custom software: “software is never done.” Software is not a set-it-and-forget-it proposition.

User Testing 52

User Testing Product Research Research Software Feedback Software 52

Product Management Lessons from the Trenches

JULY 17, 2018

For example: Your product might be the most convenient one for the user to purchase (e.g., if it is sold through a distributor that customers are using for other purchases <- Place. At this point, you should have identified a customer need/pain point for the segment your product will be serving.

User Testing 150

User Testing Customer Experience Technical Review Customer Feedback 150

Product Talk

FEBRUARY 8, 2017

The days of gathering requirements from business stakeholders and documenting them in long product requirements documents are vanishing. We no longer take months or years to release value to our customers. Instead, product teams are experimenting their way to viable solutions. User Stories Are Better Than PRDs.

Product Research 100

Product Research Research Software User Testing Reporting Tools 100

Userzoom

NOVEMBER 27, 2019

If you’re in the process of democratizing UX beyond the boundaries of your own UX team, and equipping other people in the organization with the skills to run their own research, s tandardization can increase efficiency and helps set expectations of what’s involved in a user research project. UX Researcher | GrubHub. “It

User Testing 92

User Testing Product Research Customer Feedback Research Software 92