Differentiation Fractional CTO Marketing Technology 
TechEmpower - Product Management
JULY 24, 2023
Still, if you’re a business leader and your developers haven’t asked you these questions, look for a Fractional CTO to help navigate the critical early stage of development. How will you be taking this to market? How will you differentiate from these? Do you have a custom algorithm or other technology?
Valerian Tech
MAY 30, 2023
This understanding helps optimize product offerings, personalize customer experiences, and improve marketing campaigns. Understanding customer behavior empowers businesses to offer relevant product recommendations, deliver personalized marketing campaigns, and overall enhance customer satisfaction. Book a free consult today.
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The Product Coalition
MARCH 23, 2022
I apply this lens to a startup that develops solutions in the health-tech market. While this article focuses on startups in B2B markets, we can extend it to B2C and B2B2C, while some considerations might be different. A Go-to-market strategy that meets the threshold where senior living homes would collaborate with a startup.
The Product Guy
SEPTEMBER 27, 2016
He grows revenue and adoption, and ensures product by turning business problems into profitable, simple, easy-to-use solutions Jordan works closely with his market, executives, and internal subject matter experts to develop roadmaps, and communicate these roadmaps internally and with clients. Amanda Ralph Product Management Consultant.
The Product Guy
OCTOBER 25, 2016
He grows revenue and adoption, and ensures product by turning business problems into profitable, simple, easy-to-use solutions Jordan works closely with his market, executives, and internal subject matter experts to develop roadmaps, and communicate these roadmaps internally and with clients. Amanda Ralph Product Management Consultant.
Business of Software Conference
MAY 15, 2019
Technology launched before the market was ready, a funded company run into the grown, struggling to reach the heights of an American counterpart. Tom Adeyoola (Founder, Metail) – Why Your ‘Brilliant’ Technology Fails To Have Impact from Business of Software Conference. That was their target market.
The Product Guy
APRIL 4, 2017
He grows revenue and adoption, and ensures product by turning business problems into profitable, simple, easy-to-use solutions Jordan works closely with his market, executives, and internal subject matter experts to develop roadmaps, and communicate these roadmaps internally and with clients. Amanda Ralph Product Management Consultant.
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