Differentiation Marketing Messaging Onboarding KPIs 
Userpilot
MAY 2, 2024
Customer retention is vital for product success and business profitability. You will also learn how to build a retention strategy, what metrics to track, and 10 bulletproof retention tactics for SaaS companies. TL;DR Customer retention is the ability to keep your customers actively using their products.
Intercom, Inc.
JUNE 22, 2020
In-app messaging is a key component of a strong customer engagement strategy – one that reaches users at the right place, at the right time, and is consistent across platforms. Here, we take a deep dive on in-app messaging – defining exactly what it is and how to make it work best for your customers. What is in-app messaging?
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Userpilot
SEPTEMBER 14, 2023
How do product management and marketing teams work together to build successful products? TL;DR Product managers define the overall product direction and oversee the entire product lifecycle. Product marketing sits between product development and the market.
Userpilot
SEPTEMBER 18, 2023
The Product Marketing vs Growth Marketing discussion isn't just about specific tasks and to-do lists, but about how they cultivate product growth to achieve business objectives. Using high-quality user feedback , customer research, and product analytics to improve the customer experience and drive product adoption.
Userpilot
DECEMBER 12, 2022
With ease, you’ll gather, analyze, and share user engagement insights that will reduce churn and drive product growth. Read on to learn how to choose the right engagement metrics for your dashboard and how to build one code-free. Customer funnel metrics: cost per acquisition, customer lifetime value, conversion rates , etc.
Product Management University
OCTOBER 23, 2023
In most B2B organizations, it’s more the exception than the rule that customer success managers inherit accounts where they’re in a position to play offense because the customer is thrilled with your products. That’s the beauty of a portfolio management approach that begins in product management. Let’s dream for just a minute.
Userpilot
FEBRUARY 26, 2024
What is marketing funnel analysis? And how to do it with available product analytics solutions? TL;DR Marketing funnel analysis is the process of evaluating how customers progress from the moment they learn about your product til they convert to paid accounts , and beyond. For each funnel stage, choose relevant metrics.
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