Usersnap

APRIL 12, 2019

Google’s tech alone didn’t build them into a top company, User Research matters too! Instead, research first helped Google emphasize user personalization. Keep reading for info on Google’s current user research. Marketing research at Google first compiled search rankings. Definitely not!

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User Testing Research Software Customer Feedback Feedback Software 110

The Secret PM Handbook

MAY 5, 2017

One of the most challenging questions about product management has been – in my experience – “What is Product Management?”. We’re called “product” managers. We’ll start with a box labeled “Product.” It’s in our name, right?) The first box in the Secret Product Management Framework.

Framework 302

Framework User Testing Product Management Product Manager 302

Userpilot

OCTOBER 24, 2022

Gathering meaningful insight from your customers is a challenge for any product manager: what you need is a handy user persona survey template to help you capture it… We’re here to help! A user persona is a representation of a specific type of user of your product. What is a user persona?

User Testing 84

User Testing Customer Feedback Research Software Feedback Software 84

The Secret PM Handbook

SEPTEMBER 16, 2016

In this part we dive into what you really came here for – product management-specific mental models. Why are product management-related mental models different? The mental models I’m going to talk about share two key characteristics: They are about about products. Who the product is for (the market).

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Product Management Product Manager Product Research User Testing 275

Usersnap

DECEMBER 19, 2023

Ever wondered why the humble 1 to 5 rating point scale is the secret weapon of Product Managers (PMs)? Marty Cagan, in his book “Inspired: How To Create Products Customers Love” , mentions the use of customer surveys as a tool for understanding customer needs and preferences. Semantic Differential Scale 5.

Feedback Software 52

Feedback Software User Testing Customer Feedback Product Research 52

Userpilot

FEBRUARY 10, 2023

Actually, there are multiple types of personas for different teams, levels of research, and use cases—which you need to understand if you want to connect with customers. User personas , which target the person using your app, are designed to represent your users’ JTBDs, responsibilities, and goals.

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Research Software User Testing Analytic Tools Feedback Software 88

Userpilot

JANUARY 26, 2023

What is inclusive product design? Why is it important for product managers ? How can you incorporate it into the product development process? We also look at a few excellent examples of inclusive product design in SaaS. This can be a valuable differentiator that attracts more customers.

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Product Research Feedback Software Research Software User Testing 91

The Product Coalition

MARCH 7, 2023

Many companies expect product managers, designers and other roles to be able to deliver good user interviews, but the training is often by trial-and-error. I compiled this guide back when I was training product managers on my team to be able to run user interviews. question to keep digging. Why does this even matter?

User Testing 119

User Testing Customer Feedback Customer Experience Data Visualization 119

The Secret PM Handbook

MAY 5, 2017

One of the most challenging questions about product management has been – in my experience – “What is Product Management?”. We’re called “product” managers. We’ll start with a box labeled “Product.” It’s in our name, right?) The first box in the Secret Product Management Framework.

Framework 150

Framework User Testing Product Management Product Manager 150

Balsamiq

JULY 13, 2018

We recently began doing 1-on-1 video interviews as part of a user research initiative, which we described in a post a few months back called User Research: How to Start Talking to Your Users. So for this month's case study, I spent a little more time talking to Raguram Venkatesan , a customer and Product Manager in Florida.

User Testing 49

User Testing Customer Feedback Research Software Product Research 49

UX Studio: Product Management

OCTOBER 2, 2023

These leave an exceptional first impression and differentiate our clients from competitors. While also placing a strong emphasis on UX research to guide our design decisions. While also placing a strong emphasis on UX research to guide our design decisions. Research ensures prioritized user needs and delivered effectiveness.

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Research Software Data Visualization User Testing Technical Review 65

Usersnap

JULY 18, 2022

At Usersnap , we had the difficulty of naming our floating action button for the specific use case we provide, which is a customer feedback menu. Why Should SaaS Companies Adopt Floating Action Buttons? Floating action buttons are UI controls for Android and web-based apps. It’s a way-finding tool.

Feedback Software 52

Feedback Software Research Software User Testing Customer Feedback 52

Balsamiq

JULY 13, 2018

We recently began doing 1-on-1 video interviews as part of a user research initiative, which we described in a post a few months back called User Research: How to Start Talking to Your Users. So for this month's case study, I spent a little more time talking to Raguram Venkatesan , a customer and Product Manager in Florida.

User Testing 40

User Testing Customer Feedback Research Software Product Research 40

Product Innovation Educators

JULY 4, 2022

How product managers can get customer insights from a community to create a competitive advantage. I wanted to learn how this company creates competitive products, differentiating on cost while offering comparative capabilities that equates to much higher value for customers. The leading brand cost about $150.

Artificial Inteligence 109

Artificial Inteligence User Testing Feedback Software Customer Feedback 109

Product Talk

SEPTEMBER 20, 2023

The opportunity solution tree helps visualize all the work that goes into continuous discovery. And while opportunity solution trees have become increasingly common among product teams, there’s still plenty of room for customization, both in the way you set up your trees and the tools you use to build them.

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The Product Coalition

FEBRUARY 8, 2022

Usually, we start with user interviews and other generative research methods. Once we have a somewhat more precise picture of our target users, we can begin naming the most promising assumptions about their pains and needs and then dig deeper to test those assumptions. There are various practices to do proper discovery. Ask yourself?—?how

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Framework User Testing Product Research Research Software 169

ProductPlan

APRIL 29, 2022

This article describes the four different types of product launches and how their differences impact their expectations and execution. The most common product launches occur when a company debuts a new product into an existing market. There’s already an existing market being served with relatively similar products.

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Product launches Research Software User Testing Differentiation 52

The Product Guy

SEPTEMBER 12, 2017

A marketer or market researcher may view patterns in terms of demographics and buying activity. A user researcher or other UX practitioner may group users by patterns in their behavior, both inside and outside your product. Our app is now integrated with [Maps App X]”? Sad but true. Which message is more effective?

Research Software 109

Research Software User Testing Analytic Tools Product Research 109

ProductPlan

FEBRUARY 22, 2023

As a product manager, one of the toughest challenges I and my fellow PMs face is prioritizing the right features amongst an ever-increasing influx of data from customer feedback, product analytics, and the never-ending list of stakeholder requests. That’s a poor UX experience, and this stuff happens in software constantly.

Customer Experience 59

Customer Experience User Testing User Experience Customer Feedback 59

The Product Coalition

SEPTEMBER 2, 2019

It was launched in 2011 and went broke in 2013 because people didn’t buy the product. And Google Wave is a universal communication platform that appeared in 2010 and was closed in 2012, as nobody could understand what it was or how to use it. It’s obvious that these tools were developed with little or no customer participation.

User Testing 60

User Testing Customer Feedback Product Research Customer Experience 60

Mind the Product

APRIL 27, 2017

As firms move faster and pivot more, perhaps it’s time to reconsider how best to capture product requirements. A separate set of both written and visual techniques can be used to define solutions that should be implemented in software to address the pain points. Focus on Core Problems. Visual Methods.

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Framework User Testing Research Software Feedback Software 110

Mind the Product

NOVEMBER 14, 2017

When I think of partnership, many examples come to mind, across many disciplines – tennis, criminal investigation, entrepreneurship and movie production, to name a few. Do product companies conduct due diligence to understand their channel partners before seeking alignment? Core Competencies and Innovation.

Technical Review 74

Technical Review Systems Review Analytic Tools Research Software 74

UX Studio

APRIL 10, 2018

Among Dubai magazines to this day, only they rely on influencer content, while in the app, users can contact influencers for advice, tips etc. At UX Studio , we mostly work in pairs: a designer and a researcher. This vast project had a tight schedule, so we worked in a bigger UX team: four designers and four researchers.

Magazine 67

Magazine Feedback Software Research Software User Testing 67

Usersnap

NOVEMBER 15, 2019

It is not simply trying to please customers to make money, but to listen to them and offer solutions to their problems. Walker predicts that by 2020 customer experience will overtake price and product as the main differentiator between competition. . They research technologies their customers find useful.

User Testing 49

User Testing Feedback Software Research Software Data Visualization 49

PMLesson's Ace the PM Interview

APRIL 6, 2020

Product marketing is actually the function for which a traditional marketing degree most prepares you since it covers many of the core marketing responsibilities including messaging, positioning, pricing, and market research. This gives you the ability to gather customer feedback which is essentially qualitative market research.

Product Marketing 78

Product Marketing Technical Review User Testing Marketing 78

Gainsight

JUNE 11, 2021

The results are increased engagement, increased productivity, and better solutions. Manager, Customer Success at Slack and CEO of Customer Success Network at Slack. Major Takeaways: Customer interviews can reveal things that no survey or quantitative research really could. This session was led by Violaine Yziquel, Sr.

Reporting Tools 91

Reporting Tools Research Software Onboarding KPIs Data Visualization 91

PMLesson's Ace the PM Interview

APRIL 25, 2022

They look at listening trends at both the platform level and the individual user level. Over my career, I've done my best to shape my engineering skills to be able to one day work directly in autonomous vehicle technology. What is a great product that is not being marketed well? What platform are you focused on?

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

Amplitude

MAY 7, 2018

We’ve noticed that in product development meetings, teams would often describe segments of our users as “product managers”, “power users”, or even specific users of our product that some people knew but others didn’t. But what exactly defines a user as a product manager or power user?

User Testing 74

User Testing Customer Feedback Customer Experience Data Visualization 74

Userpilot

JANUARY 9, 2023

How can they help product managers build a successful product? We also look at the process of building a product persona, the data you need to collect, and some user persona examples that you can use for your SaaS. Product personas help product managers keep alignment between the product and its vision.

Feedback Software 86

Feedback Software Research Software Analytic Tools User Testing 86

Product Talk

APRIL 19, 2023

Within the product world at large and the Continuous Discovery Habits community specifically, we’re seeing increasing interest in personal knowledge management, both in terms of the processes and tools people are using to support them on this journey. Find all of the posts in this series here.

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Research Software Data Visualization Product Research Systems Review 130

Userpilot

DECEMBER 8, 2022

Why is product failure such a common feature of the SaaS landscape? We’re also looking at what product managers do to increase the survival chances of their products. We talk about product failure when the product doesn’t meet its objectives or goals. This leads to its eventual death.

Feedback Software 92

Feedback Software Research Software User Testing Analytic Tools 92

Roman Pichler

FEBRUARY 14, 2023

It achieves this by using sprints to create product increments, collecting feedback from users and stakeholders, and adapting the product with the insights gained. [1] What’s more, you’ll struggle to determine the right product backlog items. But like any tool, Scrum has its benefits and limitations.

Product Research 343

Product Research Feedback Software Research Software User Testing 343

Amplitude

APRIL 12, 2018

Where does product analytics fit in the realm of analytics tools on the market? What makes product analytics different from marketing analytics? How are product teams using analytics in their day-to-day work? Hint: Skip to 3:45 to learn how Amplitude compares to BI tools and marketing analytics.).

Data Visualization 40

Data Visualization Analytic Tools Reporting Tools Research Software 40

Amplitude

APRIL 12, 2018

Where does product analytics fit in the realm of analytics tools on the market? What makes product analytics different from marketing analytics? How are product teams using analytics in their day-to-day work? Hint: Skip to 3:45 to learn how Amplitude compares to BI tools and marketing analytics.).

Data Visualization 40

Data Visualization Analytic Tools Reporting Tools Research Software 40

Userpilot

JANUARY 20, 2024

How can message mapping support your company’s communication with customers and drive product engagement ? We also show you how to create a message map for your SaaS! The process involves researching the target audience’s problems, needs, and motivations, and creating user personas representing key customer segments.

Messaging 73

Messaging User Testing Research Software Analytic Tools 73

Roadmunk

AUGUST 10, 2017

The rise of the SaaS model in the product space has been swift, to say the least. So as product managers, knowing how to manage only traditional, on-premises software no longer cuts it. Here’s who we spoke with: Evan Michner , Principal Product Manager at Atlassian. Evan Michner.

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Research Software Product Management Product Manager Data Visualization 73

Intercom, Inc.

NOVEMBER 4, 2021

Previously on the show, we’ve taken you on a tour to meet everyone from our product management and marketing teams to our Sydney office down under. Scott says through a lot of research. We are that from an identity system standpoint. A world-class creative hub. Liam Geraghty: Hi, there. Liam: They really do.

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