Userpilot

JULY 20, 2021

The best SaaS teams in the world are using one simple and proven process as a guiding light : customer research. Let me guide you through the brass tacks of the only, may I say, “growth hack” that can safely lead your product to success. Yet Growth Marketing and Product Growth is not where I started. reported ICP.

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User Testing Research Software Feedback Software Product Research 105

Mind the Product

AUGUST 24, 2018

The term Product/Market Fit was coined by Marc Andreesen back in 2007 and it’s been a key goal for any new product or startup ever since. In this talk from Mind the Product San Francisco, Dan Olsen, the author of The Lean Product Playbook , tackles the key components of product/market fit and how to achieve it.

User Testing 148

User Testing Product Marketing Marketing Customer Experience 148

The Product Coalition

MARCH 7, 2023

How to prepare for a user interview, all the way to sharing the results with your team. The skill of running effective user interviews is key to defining your target users, finding product-market fit , growing your product, figuring out what to build next — or just simply understanding how users perceive your product.

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User Testing Customer Feedback Customer Experience Data Visualization 122

Userpilot

SEPTEMBER 18, 2023

The Product Marketing vs Growth Marketing discussion isn't just about specific tasks and to-do lists, but about how they cultivate product growth to achieve business objectives. Using high-quality user feedback , customer research, and product analytics to improve the customer experience and drive product adoption.

Analytic Tools 52

Analytic Tools Research Software User Testing Feedback Software 52

The Product Coalition

MARCH 5, 2023

Product-Led Growth practice lead, Dave Boyce describes the distinction between finding product-market fit (PMF) versus finding go-to-market fit (GTMF). By Tremis Skeete , for Product Coalition Getting the product right and ready before launch is critical for digital product businesses.

User Testing 120

User Testing Startups Customer Experience Reporting Tools 120

Userpilot

JUNE 20, 2023

As a product manager, how can you effectively validate ideas and build a successful product that delights users? TL;DR Product idea validation is a process during which product teams test and tweak the product concept to ensure it satisfies a real market need. Let’s get straight into it!

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User Testing Product Research Feedback Software Customer Feedback 85

Userpilot

SEPTEMBER 14, 2023

What customer discovery questions should product managers ask to accurately identify the unsatisfied needs of potential customers and validate ideas? TL;DR Customer discovery questions enable product teams to better understand customer needs and problems so that they can build products that the potential customer truly needs.

Product Research 81

Product Research Customer Feedback Data Visualization User Testing 81

Userpilot

APRIL 29, 2024

How can you use them for better customer engagement ? TL;DR Segmentation is a process of grouping customers by shared characteristics. For example, age or product usage patterns. A segmentation survey is used to gather the data necessary to segment customers. A market segmentation survey is a market research tool.

Analytic Tools 85

Analytic Tools Research Software Feedback Software Product Research 85

Userpilot

SEPTEMBER 14, 2023

Their responsibilities include product discovery, developing product vision, prioritization , roadmapping , analyzing product performance and its iterative development, and leading the product team. Product marketing sits between product development and the market. What is product management?

Product Research 84

Product Research User Testing Research Software Feedback Software 84

Userpilot

OCTOBER 16, 2022

But rather than focusing on optimizing for speed, the set of features is optimized for customer delight. A minimum viable product is a lightweight version of a product consisting of the bare minimum to push value into production and into the hands of a subset of users ( early adopters ).

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User Testing Feedback Software Research Software Customer Experience 99

Roman Pichler

AUGUST 11, 2020

This article assumes that you are familiar with the product vision board or the key elements of a product strategy : market, value proposition, standout features, and business goals. More Information : 8 Tips for Creating A Compelling Product Vision and Strategize , pp. Target Group is (too) Big and Heterogenous.

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Vision User Testing Research Software Product Research 300

ProductPlan

SEPTEMBER 13, 2022

The winners emerging from the scrum of similar offerings differentiate themselves in significant, meaningful, and sometimes surprising ways. Anyone managing a product knows they must maintain competitiveness by offering comparable capabilities. This requires targeted, in-depth user research. Outstanding onboarding.

Feedback Software 52

Feedback Software Research Software Differentiation Product Research 52

Userpilot

MAY 1, 2024

Here are 5 newsletters we think you should read first: How today’s fastest growing B2B businesses found their first ten customers – Lenny shares takeaways from how successful companies like Figma, Slack , Stripe, and Airtable got their first ten customers.

Feedback Software 64

Feedback Software Analytic Tools User Testing Customer Feedback 64

Mixpanel

NOVEMBER 9, 2020

It takes an expensive, time-consuming, up-front investment in data to realize the benefits of BI. Let’s look at each of these points in turn, and compare them with a product analytics tool like Mixpanel. We use a simple, standardized data model that captures the important aspects of events, users, and other dimensions.

Data Visualization 112

Data Visualization Analytic Tools Differentiation User Testing 112

Userpilot

OCTOBER 13, 2022

Product parity should be avoided because such products are unlikely to disrupt the market and never command premium pricing. Product parity also limits your marketing and branding strategies. In fact, the only differentiator you can use to stand out from competing parity products is price.

Product Research 85

Product Research User Testing Feedback Software Research Software 85

Product Management University

OCTOBER 23, 2023

In most B2B organizations, it’s more the exception than the rule that customer success managers inherit accounts where they’re in a position to play offense because the customer is thrilled with your products. Customers are happy (and loyal). Let’s dream for just a minute. Answer: It doesn’t.

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User Testing Onboarding KPIs Product Research Management 130

Userpilot

NOVEMBER 19, 2022

Product service management is a marketing function whose objective is to keep track of customer and market need fluctuations and inform product development. In smaller companies, product service management responsibilities are covered by product managers. What is product service management?

Data Visualization 95

Data Visualization User Testing Research Software Feedback Software 95

Userpilot

NOVEMBER 23, 2023

The outcome-based roadmap focuses on delivering value to customers instead of obsessing about building specific features. It’s difficult to implement outcome-based roadmaps because stakeholders don’t trust product teams to deliver on business goals. As companies scale, they often cannot satisfy customer needs equally well.

Analytic Tools 89

Analytic Tools Feedback Software Product Research User Testing 89

Userpilot

OCTOBER 24, 2022

Gathering meaningful insight from your customers is a challenge for any product manager: what you need is a handy user persona survey template to help you capture it… We’re here to help! In this article, we’re going to explore how user personas can help you gather and utilize customer insight more effectively.

User Testing 87

User Testing Research Software Customer Feedback Feedback Software 87

Usersnap

SEPTEMBER 12, 2023

If you are providing more value to your customers, then let your product be appreciated at the price it deserves. We hope to inspire you to be more hands-on and persistent in pricing research and experiments. What is pricing research? What is product monetization? What product pricing questions to ask customers?

Product Research 52

Product Research User Testing Research Software Feedback Software 52

Userpilot

OCTOBER 25, 2022

In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Product strategy defines who we are building for, what to build, and how to build it. What is strategic product management?

Product Research 89

Product Research User Testing Customer Feedback Research Software 89

Userpilot

JULY 24, 2023

A typical launch plan includes everything from the ideation phase to the conceptualization and testing of your ideas. An effective product launch checklist includes the following: Define your target audience and build out your user personas. Craft your product positioning statement. Launch your product.

Product launches 85

Product launches User Testing Product Research ChatGPT 85

Userpilot

SEPTEMBER 4, 2023

In today's PLG-driven world, SaaS companies must deliver seamless customer experiences to survive and thrive. Customer journey optimization has emerged as a strategic imperative for companies seeking to boost customer satisfaction, retention, and lifetime value. Register here for FREE!

Data Visualization 82

Data Visualization User Testing Analytic Tools Customer Feedback 82

Userpilot

JANUARY 29, 2023

TL;DR Product managers need a new feature validation framework to ensure that they meet user needs or drive organizational goals and avert product failure. Without validating features, it’s easy to create products that aren’t aligned with their vision or are difficult to differentiate.

User Testing 92

User Testing Product Research Framework Feedback Software 92

Userpilot

SEPTEMBER 14, 2022

In this article, we included the best tips and advice for product marketing managers (PMMs) on how to launch a product, along with various tips that can help your process go smoothly. Successfully launching a product requires proper planning which usually follows specific steps and checklists. Market Research.

Product Research 84

Product Research Feedback Software Research Software Product Marketing 84

Sachin Rekhi

AUGUST 6, 2015

The customer development and lean startup methodologies evangelized by Steve Blank and Eric Ries brought us a better approach that favored experimentation over elaborate planning, customer feedback over intuition, and iterative design over traditional “big design up front” development. Target Audience.

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User Testing Document Product Marketing Marketing 118

Userpilot

OCTOBER 21, 2022

What product management best practices can help you build valuable and delightful products for your customers? Whether you’re an aspiring product manager or an already established product professional, our list will help you reflect on your processes and hopefully improve them. Check out our list!

Feedback Software 67

Feedback Software Analytic Tools Research Software User Testing 67

Userpilot

JANUARY 14, 2023

Successful SaaS products satisfy user needs and realize organizational business goals. Product success is necessary both for the product manager and for the organization to grow. To build successful products, make sure to align the product strategy with the product vision. Book the demo!

Feedback Software 92

Feedback Software Research Software Product Research User Testing 92

Userpilot

NOVEMBER 2, 2022

Because it’s the key to a better pricing strategy, competitive advantage, and customer experience. In this article, we cover: How to define product value and a value-added product. How to measure product value. 10 ways to add value to products in SaaS. Improve customer service to boost overall product value.

Feedback Software 88

Feedback Software Research Software User Testing Product Research 88

The Product Guy

SEPTEMBER 27, 2016

In our a recent live stream from one of our mentors of The Product Mentor , Ian Moulton, lead a conversation around “Conducting User Research”. We are always looking for more product mentors from all around the world. About The Product Mentor. Signup to be a Mentor Today! View the live stream….

Research Software 148

Research Software User Testing Analytic Tools Product Research 148

Userpilot

NOVEMBER 14, 2022

Product planning is the iterative process that prepares every stage of the product development life cycle, from the initial idea through launch and further development. Product planning focuses on the customer and business outcomes that the product should achieve.

Product Research 94

Product Research User Testing Research Software Onboarding KPIs 94

The Product Coalition

FEBRUARY 8, 2022

Start With the Problem Space The first step we need to tackle when creating our value proposition is to understand our potential users and their problems. Usually, we start with user interviews and other generative research methods. Here we have two areas: customer profile and value pap. Gain Creators? —?how

Framework 172

Framework User Testing Product Research Research Software 172

Userpilot

NOVEMBER 21, 2023

Product launch checklists help align the efforts of all team members, enhance quality assurance, help mitigate risks, enable the evaluation of the launch, and help you deliver a better customer experience. Brainstorm ideas on how to solve customer problems in an innovative way and validate them.

Product launches 86

Product launches User Testing Product Research Analytic Tools 86

Product Management University

AUGUST 15, 2023

Portfolio management also forces product managers to adopt a longer-term view of the market and strategize accordingly. Product releases are still the execution phase but everything works better when priorities across all products are synchronized to target customer needs in the company’s highest priority markets.

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Product Management Product Manager White Paper Management 246

Product Management University

OCTOBER 16, 2023

Even more strategic when customers use both, right? Beyond a healthier balance sheet, why do your target customers care about cash flow relative to their big picture strategy? Let’s give it the acid test. This is what differentiates you more than anything. Remember, products are the proof points in a strong value story.

Positioning 147

Positioning Product Research User Friction Differentiation 147

Product Management University

OCTOBER 11, 2023

Let’s start this discussion of integrating business processes vs. products with the spotlight on pre-sales, sales, and customer on-boarding since they bear the brunt of the ripple effect. You’re in the throes of the sales cycle and it’s product demo time. Here’s the scenario. Problem 4 “Cleanup on aisle 6!”

Product Research 130

Product Research Feedback Software Differentiation Management 130

Userpilot

FEBRUARY 25, 2024

Using a product with a lot of customer friction is like wearing uncomfortable shoes. In the article, we show you how to identify and reduce customer friction in your SaaS product to boost product engagement. TL;DR Customer friction is the obstacles that customers face on their journey with the product.

Data Visualization 83

Data Visualization Analytic Tools Research Software User Friction 83