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Mobile Surveys and Interaction Rates: 2022 Customer Engagement Benchmarks

Alchemer Mobile

The following data on mobile surveys and interaction and response rates is from our 2022 Mobile App Customer Engagement Report. While correlation isn’t causation, looking at overlapping data points can help us infer what bets paid off for mobile product teams, along with where they can adjust their roadmaps to improve.

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Four Key Product Management Lessons from a Product Manager at Mailchimp

Alchemer Mobile

Whether you’re new to the product management field or a seasoned professional, it’s always valuable to learn from your peers’ lived experiences. We recently sat down with four product experts and asked them about their experiences in this field. What strategies do you use to prioritize your product roadmap?

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Challenges of Product Management and How to Overcome Them

Alchemer Mobile

Product management is a challenging role, no matter what industry you work in. But with great challenges come great opportunities, and most product managers thrive on taking on new tasks and solving difficult problems. Product managers must live and breathe their product. My team is too small.

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12 Product Management Myths

Alchemer Mobile

The path to success in product management is not a straight line. Product” isn’t a major that can be studied in school, the role looks vastly different across industries, and many product managers don’t begin their careers in the field until they’ve amassed experience in other areas.

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Optimize Your Product Team to Win in the Market

According to research from Harvard Business School, of the 30,000+ new products introduced every year, 95% fail—and it’s often due to poor product management. The benefits of improving the product team significantly impact your organization’s bottom line. Double down on skills.

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What Product Management Metrics Really Measure?

Alchemer Mobile

While exact metrics and the prioritization of those KPIs differs from company to company, there are three key areas all product managers measure: Customer acquisition. Ultimately, measuring these different KPIs allows product managers to answer the question, “Why?” Why are app downloads down this month? Love Ratio.

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6 Things Product Managers Can Do with Qualitative Research

ProductPlan

Carlos González de Villaumbrosia has over 10 years of experience building teams and digital products in the US, Europe, and Latin America. Carlos founded Product School in San Francisco in 2014. Today, the company is the global leader in product management training with 20 campuses worldwide and a live online campus.

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Product Management Skills Benchmark Report 2021: How Do Your PM Skills Compare?

There are more than 41,000 Product Managers currently employed in the U.S. And while no one would disagree that skills development can help Product teams build better products faster, what skills are essential for Product Management success? How can Product Management leaders up-level their team’s skill set?

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The Complete Guide to Managing User Feedback

To build better products, you need to listen and act on user feedback. Having an effective feedback management system can help! Discover ways of consistently gathering user feedback, prioritizing ideas, planning your roadmap, and closing the feedback loop. This guide will help!