Thu.Jun 01, 2023

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5 Mistakes to Avoid When Selecting an EOP

AB Tasty

If you’re an e-commerce company, you know better than anyone how important it is to optimize your website and have the best possible user experience. You’ve heard about experience optimization platforms (EOPs) and how they can improve your website’s performance, enhance customer loyalty and increase order size.

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Innovating in leadership with Janice Fraser

Mind the Product

Janice Fraser is an Author, speaker and innovation leader who has been in the digital landscape for over two decades. We caught up with her this week to talk about her journey into leadership and what he’ll be speaking about at #mtpcon San Francisco 2023 on June 14. Read more » The post Innovating in leadership with Janice Fraser appeared first on Mind the Product.

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Why Are Customer Acquisition Cost and Lifetime Value Important to Calculate?

The Product Coalition

Photo by Patrick Tomasso on Unsplash You’ve heard it before: Customer acquisition cost (or CAC) and customer lifetime value (or LTV) are some of the most important metrics to track in business. Even in product management, the amount it costs to convert a new customer will impact your product’s marketing, price points, and overall roll-out strategy.

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Product management and fatherhood

Mind the Product

Does being a parent make you a better product manager and vice versa? Titus Chereches thinks so, and here he explains why My wife Adnana and I are blessed with two lovely children: Ravi, who is three, and Lucas, who is six months old. Our days and nights are full and we try to cherish Read more » The post Product management and fatherhood appeared first on Mind the Product.

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The Best Product Strategy Is a Customer-Facing Portfolio Strategy

Speaker: John Mansour - President, Product Management University

You know that sinking feeling. You’ve come up with a winning product strategy, everyone’s on board and energized, and you’re halfway down the path to execution only to have it submarined by something someone convinced your leadership was more strategic! It’s a scenario that’s all too familiar and it exemplifies one of the biggest struggles with individual product strategies.

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Are you Solving Customer Problems or Just Building Features?

ProductPlan

When your product can do more than it could do before, that sounds like a good thing. Added functionality, new capabilities, a more robust feature set…these are the talking points product marketers salivate over and executives search for on product roadmaps. But are you solving for actual customer problems? In the never-ending race to ship out product updates to keep up with—or ideally, stay ahead of—the competition, it’s easy to get caught up in the flurry of activity and become a feature facto

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We’re bringing event analytics to your data warehouse

Mixpanel

Most of the data our customers analyze in Mixpanel is from user behavior. But when you add in data from across the company—on revenue , customer profiles, etc.—Mixpanel can deliver much deeper insights to help direct wider decisions about the business. Today, we’re introducing Warehouse Events to make it easier to bring in all that extra data. With Warehouse Events, you will be able to natively connect Mixpanel to tables in your data warehouse so our powerful self-serve analytics Boards and repo

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Flow and Genius

Ken Norton

Express your full magnificence by living in your Zone of Genius - Iremember countless evenings as a teenager in the 1980s when I’d retire to my family’s Apple ][+ computer after dinner. I’d excitedly jump back into a BASIC program, feverishly coding away at some problem. Then, what seemed like only moments later, mom or dad would be tapping me on the.

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Software Development KPIs: Essential Metrics for Managing Remote Dev Teams

TurnKey Labs

As an offshore software development partner, we understand the challenges that come with managing remote dev teams. With the shift towards remote work, it’s more important than ever to ensure that your team is delivering top-quality work while working from different locations.

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Revenue analytics in Mixpanel

Mixpanel

When we set out to bring event analytics to everyone , we knew that analytics for company revenue data, in particular, would be a unifying force for the cause. Everyone in an org wants to drive more revenue and see the impact of their work on that revenue growth. Mixpanel can do this well today, and with the new features we have in the works, we’re going to make revenue analytics even more powerful and easy to set up.

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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

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Unlocking Successful Integration: How to Train Offshore Teams to Thrive in Your Business Culture

TurnKey Labs

Hiring offshore software developers can be a smart move for tech companies seeking to stay competitive in today’s global economy. It’s a great way to expand the talent pool and reduce overall development costs.

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Build Your Ideal UXR Team from the Ground Up

dscout People Nerds

Meet the people that matter to you in the moments that matter to them. Qualitative research tools and services for product, innovation, CX, and brand.

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We’re bringing event analytics to your data warehouse

Mixpanel

Most of the data our customers analyze in Mixpanel is from user behavior. But when you add in data from across the company—on revenue , customer profiles, etc.—Mixpanel can deliver much deeper insights to help direct wider decisions about the business. We’ve introduced Warehouse Connectors to make it easier to bring in all that extra data. With Warehouse Connectors, you can natively connect Mixpanel to tables in your data warehouse so our powerful self-serve analytics Boards and reports can brin

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Software Efficiency for Uncertain Times

Split

David Davis from ActualTech Media hosts Split’s own, John Cappelletti (CFO) and Ariel Perez (VP of Engineering, Measurement & Experimentation in R&D), as they talk about digitization during challenging times. They discuss the state of the shifting economy and the resilience of financial services during these times. You can watch the whole interview on-demand in the video below.

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The Product Symphony: Orchestrating Success with Storymapping

Speaker: Jamie Bernard - Senior Product Director at Launch by NTT Data

In today’s dynamic business landscape, successful product management hinges on a keen understanding of customer needs and market dynamics. Storymapping emerges as an invaluable pre-investment tool, enabling smarter decision-making, more accurate resource allocation, and enhanced scope control. It serves as a catalyst to better align your entire organization, setting the stage for impactful, customer-centric product management.

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Revenue analytics in Mixpanel

Mixpanel

When we set out to bring event analytics to everyone , we knew that analytics for company revenue data, in particular, would be a unifying force for the cause. Everyone in an org wants to drive more revenue and see the impact of their work on that revenue growth. Mixpanel can do this well today, and with the new features we have in the works, we’re going to make revenue analytics even more powerful and easy to set up.

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Crafty CTO - Untitled Article

Crafty CTO

A Day Late Soon after I announced that I’m now writing every day and why , I realized, uh oh … what happens if I miss a day? Well, that day arrived yesterday (June 2) when I had a series of unfortunate events trying to streamline my content publishing by doing Hugo site builds in my Cloudflare Pages environment rather than locally. I spent too many hours streamlining (or trying to!

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We’re bringing event analytics to your data warehouse

Mixpanel

Most of the data our customers analyze in Mixpanel is from user behavior. But when you add in data from across the company—on revenue , customer profiles, etc.—Mixpanel can deliver much deeper insights to help direct wider decisions about the business. We’ve introduced Warehouse Connectors to make it easier to bring in all that extra data. With Warehouse Connectors, you can natively connect Mixpanel to tables in your data warehouse so our powerful self-serve analytics Boards and reports can brin

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A case study like no other.

Business of Software Conference

In a series of sessions at BoS Conference USA 2023 we’ll deep dive into how Autobooks retooled their business and ask the question, “ What Happens if Product, Sales & Marketing Work Together? ” By focussing everything they did on the needs of their customers and helping them grow, they also grew faster, made their lives easier and changed the way they think about collaboration across the company.

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3 Sizzling Ways to Warm up Cold Calls

Even in today’s data-driven sales world, cold calling remains a fact of life for many go-to-market professionals. Fortunately, today’s sales leaders have a crucial advantage over their predecessors: market intelligence and outreach platforms that can warm up virtually any introduction.

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Revenue analytics in Mixpanel

Mixpanel

When we set out to bring event analytics to everyone , we knew that analytics for company revenue data, in particular, would be a unifying force for the cause. Everyone in an org wants to drive more revenue and see the impact of their work on that revenue growth. Mixpanel can do this well today, and with the new features we have in the works, we’re going to make revenue analytics even more powerful and easy to set up.

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Enhancing Enjoyment through thoughtful touches

Business of Software Conference

In today’s highly competitive landscape, providing exceptional customer experiences has become a key differentiator. It is no longer enough to simply offer a great product or service; customers now expect a memorable journey from start to finish. One of the most effective ways to enhance customer experiences is by focusing on the little touches that can elevate enjoyment and leave a lasting positive impression.

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Infographic: 5 common mistakes that lead to product disconnect

ProductBoard

Effective cross-functional collaboration is crucial for product managers as their work goes beyond just managing products. They also play a pivotal role in driving business and customer outcomes by working closely with their customer-facing peers. The success of any business depends heavily on the ability of EPD and GTM teams to work closely together in order to bring new products and features to.