Wed.Sep 28, 2022

What a Product-Led Organization Looks Like


Product-led growth is a business strategy in which a company uses its product as the primary tool to gain customers. Companies using a product-led growth strategy expect their product will sell itself. These companies make it easy for potential customers to try their products.

Building products in the Metaverse – Mitchell Bayer-Goldman on The Product Experience

Mind the Product

What is the Metaverse and how can it help product managers in their daily craft?


Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

How Product Strategy Fails in the Real World — What to Avoid When Building Highly-Technical Products

First Round Review

Why does strategy tend to stall when the rubber hits the road? Nate Stewart, Chief Product Officer of Cockroach Labs, shares an essential guide for creating a resilient strategy that’s still standing next year

How to Be a Truly Great Head of Product: Strategy

The Product Coalition

Strategy and enabling your team to solve problems makes the difference between a boss and an impactful leader.

Monetizing Analytics Features: Why Data Visualization Will Never Be Enough

Five years ago, data visualizations were a powerful way to differentiate a software application. Today, free visualizations seem to be everywhere. Two trends are forcing application providers to rethink how they offer analytics in their products.

How to Use Product Goals and Initiatives to Drive and Measure Success


Setting smart product goals is a vital skill for any sensible SaaS owner or product manager to get right.

More Trending

What is Customer Goodwill and How to Build It in SaaS


Customer goodwill is a must if you want to: Maximize customer success. Build rock-solid relationships. Retain customers forever. Engage users almost permanently. Expand word-of-mouth. But who are goodwill customers exactly? And how are they different from loyal customers?

Weave Storytelling into your UX Presentations

dscout People Nerds

Storytelling is a persuasive tool. Leveraging it in the right way can compel your team to take meaningful action

What Is Intuitive Product Design? The Secret To Creating User-Centric Products


Why does intuitive product design matter? Shouldn’t useful features be enough to propel your product to success? Unfortunately, nobody will use features that don’t provide excellent product experiences.


Clint Padgett – Project Success

Episode Information. In this episode, Clint has a conversation with Chad Severson, CEO of Ergotron.

B2C 52

How to Gain a Competitive Edge: A Deep Dive Into Supplier Diversity Programs

Speaker: Rod Robinson - SVP of the Supplier Diversity Practice, Insight Sourcing Group

In this exclusive webinar, Rod Robinson, SVP of the Supplier Diversity Practice Lead & Center of Excellence, dives into the key benefits corporations are seeing emerge from their supplier diversity programs and how you can gain invaluable competitive advantages with a supplier diversity program of your own.

Customer Perception: How To Measure & Improve It To Create a Positive Customer Perception?


What is the customer perception of your brand? Are you monitoring it? Sometimes it can be tricky to understand how customers perceive your product since it’s subjective and differs from user to user.

How to find the right Google ads keywords #KeywordResearch


Every Google Ads guru tells you “do keyword research” but none of them ever tell you how. If they won’t do it, I will. Here’s how to find the right keywords AND rank higher for them than your competition: The first step is finding a mix of terms with lowish costs and high potential.

How to Leverage Anticipatory Design to Create Better Products


What is anticipatory design? How can product managers use it to develop better products? If you are after the answers to these questions, you are in the right place!

B2C 66

In economic downturn, adopt durable growth for better customer experience


This post originally published on CMSWire. First, the bad news …. The 12-year tech bull market ended with a crash. Inflation is up. Consumer confidence is down. New logo acquisition is likely to fall, putting more pressure on SaaS companies to stay above the line by boosting renewal rates.

CCO + CMO: A Winning Partnership for Accelerated CX Growth

Find out how collaboration between a CMO and CCO can enhance the customer experience and drive business growth in this new ebook.

10 Key Product Management Metrics & KPIs That Every Product Manager Needs To Track & 5 Effective Strategies To Improve Them


Are you tracking product management metrics to evaluate your product and monitor its progress? SaaS products are becoming increasingly data-driven which makes it critical to evaluate product growth using the right metrics.

To build a durable SaaS business, rethink your product roadmap


This was originally published in DevOps. During a tech downturn, with enterprises cutting their subscription software budgets and VC funding drying up, SaaS businesses are increasingly shifting their strategic focus from growth to resilience.

20 Proven Ways to Improve Customer Experience at Each Stage of The Buyer’s Journey


This article is for you if you wish to deliver top-notch experiences but are not sure how. We’ve outlined 20 proven strategies to help you! TL;DR. Customer experience is the sum of a customer’s perception after direct or indirect interactions with your brand.

Why simplicity is crucial for SaaS businesses (and how to keep things simple)


This post was originally published on Entrepreneur. The software world is chock-full of models, frameworks, schemas, configs, processes, workflows, journeys, blueprints and so many other business-planning growth strategies that make every business consultant’s mouth water.

Modern Data Architecture for Embedded Analytics

Data has gone from a mere result of applications & processes to being crowned king. Picking the right avenue to data architecture depends on your organization’s needs. Development teams should build in stages, starting with a task that can be solved.

Productboard Expands Senior Leadership Team with Appointments of CFO and COO


Today we’re excited to announce two new additions to our senior leadership team, Sebastien Giroux as Chief Financial Officer and Greg Strickland as Chief Operating Officer!