Sat.Jan 01, 2022 - Fri.Jan 07, 2022

6 trends that will shape product management in 2022

ProductBoard

This piece is a collaboration between Stephen Walker II, Senior Product Director at Productboard, and Scott Baldwin, Community Lead & Product Evangelist at Productboard. 2021 was another year of change and unpredictability.

How to Manage Your CEO

The Product Coalition

Product leaders and CEOs tend to have complicated relationships because of the obvious overlap in their responsibilities. Managing your CEO is one of the most important skills that you can master as a product leader. Here’s a quick start guide.

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A tale of two Product Managers

B2B Product Management

This is tale of two Product Managers. It tells you how you can switch to Product Manager role in much less time and how the hiring managers rate you

B2B 52

The Power of PM Professional Development Planning [+Webinar]

280 Group

Product leaders understand that training and development are an effective means for empowering employees. However, it is also paramount that product leaders mind the gap – the skills gap. The one that often prevents teams and individuals from accomplishing goals.

The Convergence of Product Analytics & Customer Outcomes During Uncertain Times

Speaker: John Mansour - University President Product Management University

In this webinar, we’ll discuss a true outside-in approach for becoming product-led and how it can help you drive growth, even in uncertain economic times.

A case study: Building a product without any full-time product managers

Mind the Product

In this post, you will learn how you can build an effective operating team of up to 30 people without the need for a full-time Product Manager.

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The 30 Best Pieces of Advice for Entrepreneurs in 2021

First Round Review

Start the new year off on the right footing with the 30 most impactful insights and ultra-tactical frameworks from every article we published in 2021

Product Management & Deep Work

The Product Coalition

Digital workers are inherently deep workers. Deep work is challenging because of the focus, intensity, creativity, and skill required… Continue reading on Product Coalition ». product product-design product-development product-management

Driving customer adoption and retention as a product manager by Karen Adie

Mind the Product

In this ProductTank Abuja talk, Karen Adie, Director of Merchant Services at TradeDepot, responds to questions about driving customer adoption and increasing customer retention. [.]

366: This is modified Agile for hardware development – with Dorian Simpson and Gary Hinkle

Product Innovation Educators

How product managers can use the Modified Agile for Hardware Development Framework. Today we are talking about using a modified version of Scrum for hardware projects. Many teams have tried adopting Scrum for developing hardware products, not always successfully.

7 Winning Lead Generation Strategies to Drive Growth

As B2B companies pivot to keep pace with a quickly changing marketplace, a data-centric approach to lead generation can be the difference between remaining competitive or being left behind. Get real-world examples and inspiration from leading B2B businesses in this whitepaper.

How to Talk About the Value of Your Product Without Talking About the Product

Product Management University

The value of your product isn’t what the product does. It’s what the product does for the customer. Think situations and outcomes. Here’s a typical scenario. A salesperson is having an initial conversation with a prospect.

Everything You Need to Know About Behavior Analytics

The Product Coalition

(Source: Freepik ) The most important role of a product manager is to truly understand the customers and their problems. This entails gathering basic information about them as well as analyzing what they do and why they do it.

SUNDAY REWIND: How to survive the hardest part of product management by Janna Bastow

Mind the Product

This Sunday we rewind to 2017 and discover why Janna Bastow feels the greatest challenge in product management is, in fact, people. Janna explains how she handles the challenges people so often bring to the table. [.]

Leadership Tip 17: Consciously Choose How You Optimize the Salary Money

Johanna Rothman

Tim, the Engineering VP, was worried he would lose people after their reviews and salary changes. He didn't have enough money to pay the salaries he thought everyone deserved. He'd fought with his fellow VPs for more money, but that didn't work. He had a too-small pot of money to distribute.

Better Learning, Better Results: A Guide for Product and Project Leaders

Continuous improvement is the differentiator that can drive your team to the next level. Download our 4-step guide to collaborative learning and position your team for success.

Gucci Tries To Bounce Back From A Product Mistake

The Accidental Product Manager

Image Credit: * Nono *. Just in case you didn’t know it, Gucci is a one of the largest and most successful fashion brands out there. Everyone wants to both own and be seen wearing Gucci apparel.

Appcues vs. WalkMe: Which is Better for Your Product Adoption Strategy?

Userpilot

Looking for user onboarding tools for your SaaS? Considering Appcues vs. WalkMe? Tired of reading tons of generic reviews that don’t really help you discover which tool is best for you? Me too, and so we’re here to help.

Managing products in a time of uncertainty by Randy Silver

Mind the Product

In this #mtpcon London+EMEA session, Product Consultant Randy Silver explains what happens when plans get disrupted and how product managers can adapt themselves to change and uncertainty. [.]

Drata’s CEO Adam Markowitz on creating a culture of cyber security

Inside Intercom

There are enough stories of data breaches and cyber attacks to chill even the savviest security engineer to the core. Cyber attacks have gone up 125% from the previous year, and with companies shifting to partial or fully remote settings, it shows no sign of slowing down.

Feedback Management: A PM's Key for Continuous and Impactful Product Growth

Speaker: Hannah Chaplin - Product Marketing Principal at Pendo & Steve Cheshire - Product Manager at Pendo

Join Hannah Chaplin and Steve Cheshire as they discuss how you can utilize customer feedback to help your business stay competitive in an increasingly challenging global market.

3 updates we’ve made to Dashboards to improve workflows across teams

Mixpanel

After 10 years of working alongside product teams, we’ve found the most successful teams are constantly—and collectively—questioning their assumptions, iterating, and sharing their findings cross-functionally.

The 14 Best Product Tools Every Product Manager Needs – Based on Multiple Use Cases

Userpilot

How big of an impact can the right product tool make on your product management efforts? The answer depends on your use case and which tool you choose. But with the right tools for the job, a product manager can make some truly transformative contributions to product development.

Rerun: Making Better Predictions – Margaret Heffernan on The Product Experience

Mind the Product

Predicting the future is hard. In this podcast episode, sponsored by Amplitude, we turn to Margaret Heffernan to learn how to do it better. If she can’t help, there’s no hope! [.]

How Product Leaders Accelerate Digital Transformation

ProductPlan

Businesses find digital transformation difficult for the same reasons that humans find any shift difficult. Doing things the way we’ve always done them takes a lot less work than changing our processes. It feels less risky, too.

Omnichannel is Multichannel 2.0

Multichannel and omnichannel marketing are not the same. Many organizations are striving for omnichannel, but it can be a daunting journey—unless you have a map. Download your copy of the ultimate omnichannel guide today!

How to be the go-to engineer for product analytics

Mixpanel

Engineers are always looking for ways to differentiate themselves. Not only can niche expertise lock down employability, but it can also catapult one’s career in entirely unforeseen ways. One of those niches that’s become more valuable in recent years: product analytics.

Behavioral Segmentation in SaaS: What is It and Why Should You Care?

Userpilot

What’s the role of behavioral segmentation? SaaS companies often segment users based on their age, gender, and other demographic attributes but is that really the best way to go about it? Surely segmenting based on customer behavior will yield the best results for your marketing efforts.

Product strategy for beginners: Part 2

Mind the Product

In the first part of this series, Lassi Liikkanen discussed the process to get you productive with product strategy and to understand why starting is difficult. With this insight, you are ready for a walk through the five steps of getting engaged with product strategy [.]

Backlog celebrates two acknowledgments on the Capterra Shortlist

Nulab

We at Nulab have fantastic news to share. The Capterra Shortlist named Backlog as a Top Performer in IT Project Management and an Emerging Favorite in Project Tracking.

Scaling Agile With Collaborative Learning

Speaker: Yuval Yeret, Enterprise Agile Coach, AgileSparks; Aryeh Sivan, Senior Director of Engineering, Akamai Technologies; and Yuval Zach, VP Customers, Shamaym

Continuous learning is a new addition to the Scaled Agile Framework. Join us for a panel discussion with Akamai, AgileSparks, and Shamaym sharing successful strategies for scaling Agile and practical takeaways for your team.

How to Land a UX Research Internship (with Open Listings)

UserInterviews

Everything you need to know to land a user experience research internship—including a shortlist of open roles

How to Design a SaaS Onboarding Process from A to Z – Best Practices & Examples

Userpilot

The majority of SaaS executives are so concerned with engineering and raising money that they don’t give enough thought to building a SaaS onboarding process.

Solve problems like a pro with Root Cause Corrective Action

Cacoo

When a project goes sideways, one of the hardest (but most vital) parts of getting back on track is finding out what exactly went wrong. Trying to solve a problem with a wild guess is not only irresponsible, but it also might make problems worse before they get better.