Userpilot
JUNE 16, 2022
Are you making the most out of your customer experience analytics? The data you receive from CX analytics enables you to reduce customer churn, increase customer satisfaction and retention , and help you identify the areas for product improvements. What is customer experience analytics? What’s the value of it?
Intercom, Inc.
JANUARY 20, 2021
Think connected strategies that help users get the most from your product, not isolated how-tos. We work hard to uncover real-life examples, expert tips, and insider secrets so that our customers don’t have to. Embed a how-to video within your doc for a speedier lesson. Let them scan. Let them watch. Link to how-tos.
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Userpilot
NOVEMBER 22, 2022
How can your product marketing team ensure you create the right content to help customers get value? For example, you don’t want to show advanced segmentation tips to customers who haven’t even done basic segmentation yet. Provide an in-app help center to boost self-service support.
Userpilot
NOVEMBER 27, 2023
As opposed to this, early-stage startups will understandably have a higher churn rate, since they still may not have product-market fit yet. Research by SaaS Capital provides further proof of such high retention rates, reporting a median net retention rate of 102% and a median gross retention rate of 91% across SaaS companies.
Userpilot
JULY 15, 2022
Not all touchpoints can be tracked by analytics. From the customer’s need to their awareness of products to their eventual purchase, the buying journey is a zigzag line. The complexity of this process presents marketers with a challenge when tracking every part of the buying journey. Examples of dark marketing funnels.
Userpilot
OCTOBER 8, 2021
Here are a few ways we've seen SaaS companies do this: 1) Building notifications that upsell new features into their product. 2) Rewarding customers in-app for referring the product to their friends. 3) Building in-app product tours that demonstrate the value of the product. Why is product marketing the future?
The Product Coalition
DECEMBER 19, 2021
Once you decide you need to recruit a product manager, who should it be? Here are my best tips. The first thing you need to figure out is why you are hiring a product manager. The product management part is so crucial in a startup’s success, that you need to invest more time in it, not less. Why Are You Hiring?
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